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The 4-Step Blueprint for Building a
Complete Web Copywriting Business
in Just 72 Hours
(Yes, Even If You Have Zero Writing Experience!)
Dear Reader,
If you’re like most new copywriters I meet, you want to know how to build a successful web copywriting business FASTER.
You’re ready for a career that gives you the flexibility to work when you want, where you want … and earn a potentially unlimited income.
And you’d rather get started in days … not weeks, months, or heaven forbid, years.
Guess what?
It’s absolutely possible.
In fact, it might even be easier to do it fast … because success loves speed. When you’ve got momentum, you don’t stop to overthink. You just go, go, go until it’s done.
When it comes down to it, there are just FOUR steps you need to take to launch a web copywriting business …
Steps that can be taken in a minimum of 72 hours, if you want.
So, if you want your copywriting business up and running yesterday …
If you’re ready to harness the power of speed to bypass the frustration and self-doubt that hold others back …
And if you’d like to leapfrog ahead of the learning curve …
All without cutting any corners …
Then you’ll definitely want to get your hands on this “4-Step Blueprint” today.
It’s a complete roadmap of skills to learn and action steps to take to launch a web copywriting business fast.
And I’m going to give you an overview of the steps … right here.
But don’t worry about taking notes — I’m about to show you how to get a FREE printable copy to help you keep track of your progress, and guide you step-by-step through this exciting process.
Get Your FREE Copy
of the 4-Step Blueprint Here …
First, let me explain where the Blueprint comes from.
It’s not just a random assortment of steps that sounded good …
It’s the culmination of a team of Master Web Copywriters’ experience, best practices, and up-to-the-minute expertise … and it’s been eight long years in the making.
You see …
Every year for the past eight years, I’ve brought THE top web experts in the industry together to do “the impossible”:
Transform a select group of people — some with no writing experience whatsoever — into Web Copywriting Specialists with the skills and confidence they need to take on their own clients … in just three days!
We call the event AWAI’s Web Copywriting Intensive.
And every year, these “newbie” writers prove that with excitement, momentum, dedication, and the right resources at hand … something as “crazy” as getting a complete web copywriting education in just three days is actually pretty simple.
But this year’s event, I initiated an even bigger challenge.
I didn’t JUST want to give attendees the fundamental and advanced web writing skills they needed …
I wanted them to leave with a complete business framework in place.
That included a complete portfolio of web projects and an effective self-marketing plan.
And it worked. This year’s event was the BEST Web Intensive ever because of it.
And now, you have the opportunity to replicate the experience … and build your own web copywriting business from scratch … from the comfort of your own couch with AWAI’s 2015 Web Copywriting Intensive Home-Study program.
Now, if you attend Web Intensive live, you have me, the AWAI team, advanced freelance copywriters, and the web experts themselves to act as your “tour guides,” showing you where to go and what to learn next.
As much as I’d like to, I can’t come to everyone’s house to guide you through the
materials.
That’s why I designed the 4-Step Blueprint … to act as your tour guide through the Home Study Program in my stead.
With these two resources at your fingertips, you’ll have EVERYTHING you need to build your web copywriting business, including …
- ALL of the recorded presentations and slides to teach you both basic and advanced skills … the web copywriter’s “tools of the trade” and the extra skills that set you apart and make you the obvious choice for the job …
- Simple exercises that show you how to create a top-to-bottom sample web marketing campaign (the “Ultimate Portfolio”) that make your clients confident in your skills …
- The guidance to create a self-marketing plan you’re comfortable with and inspired to implement …
- Motivational “Jump-Starts” to keep you inspired …
- And much, MUCH more (as you’ll soon see!)
And you get it all for a fraction of what others paid to learn the same information live.
It’s exciting and fast-paced. Each Master Copywriter has a knack for teaching that makes the learning easy and enjoyable.
And, when you follow the 4-Step Blueprint (which you’ll get for free with your Home Study Program), you’ll know exactly which sessions to listen to first … what exercises to do … and what steps to take next.
Plus, you’ll have a visible progress chart, so when you get to the end of this step-by-step roadmap, you KNOW you’re ready to launch your business!
In short, you’re going to get a top-notch education from the pioneering writers of our industry … build a business in a weekend, if you like … and do it all confidently, never feeling overwhelmed or unsure of where to go next.
That’s it!
Simple, right?
Now, let me give you an overview of the 4-Step Blueprint … introduce you to your Master Instructors … and show you how you’ll be able to “check off” each step toward success.
Blueprint Step #1
Learn the Fundamental Skills
Every journey begins with a single step … and your first step is to learn the “basics” of web copywriting.
During the fundamentals sessions in your Home Study Program, you’ll learn to create the five most common web copy projects.
I’m talking about websites, SEO, emails, content, and social media. (Get these down, and you could feasibly start working on a paid project right away!)
Basic Web Copy Skills
Your first stop on the Blueprint is Nick Usborne’s cornerstone presentation, The Fundamentals of Writing for the Web.
Nick is THE pioneer of copywriting for the Internet — seriously! He was one of the first direct-response copywriters to realize writing for an online audience was fundamentally different than writing for print.
He wrote the first book on writing for the Web, Net Words, and he’s been an in-demand freelance writer and consultant for companies like The New York Times, Disney, Yahoo!, and Microsoft for almost 20 years — which is about as long as the Internet has been around.
In your Home Study Program, you’re going to get two “basics” sessions with Nick — nearly six recorded hours of fundamentals essential to your success as a web writer.
In these keystone sessions, you will …
- Discover the fascinating origins of web writing … and why that history matters so much, your career depends on understanding it.
- Learn the essential differences between writing for print and writing for the Web. Knowing these key differences will put you head and shoulders above the rest of most copywriters today … and your future clients will pay you handsomely because of it!
- Discover the number one thing you can use to differentiate both your clients’ marketing (and your copywriting services) from the crowd …
- Learn to write the key types of website copy, including basic information pages (and how you can use these “simple” pages as a keystone in your digital architecture of persuasion) … effective home pages that both orient the reader and compel him to continue deeper into the site … and persuasive landing pages that grab him by the lapels and get him to take action now.
- Plus, you’ll get 22 of Nick’s best optimization tips you can use to supercharge your websites, emails, and e-newsletters … and blow your conversion rates through the roof.
These are the fundamentals of web copywriting … and with Nick’s help, you’ll be able to master them in a matter of hours.
Once you’ve got those down, it’ll be time to move on to the second part of Step #1: SEO.
SEO Copywriting
No web copywriting education would be complete without a thorough understanding of Search Engine Optimization (SEO).
And that means you’ll get to hear from the pioneer of SEO copywriting herself, Heather Lloyd-Martin.
Heather’s been helping companies of all sizes … from Fortune 50 retailers to publishers and search engine companies themselves … create targeted SEO content since 1998.
She even wrote the first book on the subject — and her SEO Copywriting Certification is one of the most comprehensive programs in the industry.
That’s why Heather is the most qualified person to walk you through the basics of SEO, while giving you an exclusive look at some of her secrets for impressing your clients and mastering “The Google.”
“There are many people who do speaking and training on search marketing, but Heather is one of the best. Her clear speaking style, with an emphasis on both what’s effective and what’s realistic in a business situation, is what differentiates her from the techno-speak that you usually get. Plus, she’s fun, which is even better. Don’t miss your chance to work with her.”
— Mike Moran,
Manager, IBM
That’s why Heather is the most qualified person to walk you through the basics of SEO, while giving you an exclusive look at some of her secrets for impressing your clients and mastering “The Google.”
SEO copywriters can earn anywhere from $50 to $1,500 per page. And any company with a website needs to optimize each and every page to maximize their visibility.
That means the demand for a skilled SEO writer is huge. (Trust me, it’s not as hard or as technical as it seems — and Heather makes it a snap!)
After you’ve finished SEO with Heather, you’ll dive right in to some of the most enjoyable (and lucrative) web copy you’ll ever write …
Emails and Autoresponders
When it comes to learning to write emails that get opened, get read, and “get the click,” there’s no better teacher than Jay, author of AWAI’s Email Copy Made Easy program.
Jay will bring you his tried-and-true formulas for writing stellar email campaigns … his newest techniques for creating intriguing subject lines … and his emotionally compelling tricks for ultimately engaging prospects.
Once you discover how enjoyable writing quick emails, autoresponders, and lift notes for clients can be … not to mention how profitable … you’ll wish you’d gotten into this ever-in-demand medium sooner!
“[Jay] rocks! Unbelievable enthusiasm that made the concept super easy to embrace and implement.”
— Christina Young,
Cincinnati, OH, 2013 Web Intensive Attendee
“I was fascinated by Jay White’s talk — since I love stories, myth, and metaphors, his unique approach really captured my attention. I appreciated his presentation style — it was friendly, engaging, and fun. Keeping the fun in copywriting, especially when anxious about the next steps, is really important.”
— Deb Svanefelt,
Ontario, Canada, 2013 Web Intensive Attendee
Email is a powerful medium to master, and Jay’s techniques and strategies are going to cut years off your learning curve.
The same can be said for the next instructor on your Blueprint: Brian Clark.
Brian is an undeniable master of the exciting (yet consistent) content marketing niche.
Content Marketing
“Content is King” on the Web … and smart marketers across all industries know it.
They’re constantly on the lookout for talented content writers to engage their audience with a never-ending flow of entertaining and informative blogs, articles, social media posts, shareable videos, infographics, and more.
Prove to your client that you can write consistently, and they’ll never want to let you go. (And they’ll be happy to pay your $150+ article fee!)
It’s hard to say “content marketing” without mentioning Brian Clark in the same breath.
Brian is the founder of the multimillion-dollar company, Copyblogger Media … and his New Rainmaker platform has taken the content marketing world by storm.
There’s no one more qualified to get you ahead of the learning curve on the evolving world of content marketing … and show you how you can build your entire copywriting business on this profitable medium alone!
“Brian blew my mind.”
— Brandy Booth,
Saginaw, MI, 2014 Web Intensive Attendee
“Amazing. Brilliant. Useful. Inspiring. These ‘keywords’ describe Brian Clark.”
— Rhoann Ponseti,
San Francisco, CA, 2013 Web Intensive Attendee
“Great to get his philosophy and perspective. It’s an unbelievable opportunity to see behind the veil of a visionary in the industry. Thank you!”
— Christina Young,
Cincinnati, OH, 2013 Web Intensive Attendee
And once you’ve got content marketing down, you’ll return to Nick Usborne for your final skill in Step #1.
This skill goes hand-in-hand with content marketing. Every time you write a blog post or article, you’ll want to share it on social media.
Social Media
Nick is going to show you how to leverage this fast-paced medium to boost your clients’ bottom line — and he’s the perfect person to do it.
Nick also wrote AWAI’s How to Make Money as a Social Media Marketing Expert. He’ll get you up-to-date on what’s working now in social media — and show you how using these foot-in-the-door projects can help you land bigger projects with your new clients.
He’ll answer questions like …
- Does social media really work to increase sales … and my clients’ bottom lines?
- How can I prove that my social media service is making a difference … with cold, hard facts … so my clients know I’m an irreplaceable part of their increased sales?
- How can I leverage my knowledge of social media to increase my own freelance business?
- And much more!
Nick’s sessions have always been a favorite among attendees … and you’ll be getting plenty of them in your Home Study Program.
… And that’s all it takes. That’s the end of Step #1 on your Blueprint.
These “fundamentals” sessions alone are enough for you to create a career as a web writer.
Yep! After you put a big green checkmark through Step #1, you can say out loud, “I am a web copywriter!”
It’s very exciting — and you should feel proud at this point.
But, to be a truly great web writer … and launch your business FAST … you’ll definitely want to keep moving on to Step #2.
You’ll want to set yourself apart with advanced web marketing skills … and get the “big picture” of how web campaigns work on the large scale.
With Step #2, you’ll learn how to be the “whole package” for your clients … and charge for it!
Blueprint Step #2:
The Advanced Skills That Set You Apart
In this step of the Blueprint, you’re going to build on the basic skills you just learned and get your hands on advanced business-building techniques that increase your expertise and skyrocket your income.
We’re talking about advanced web copy, list building, writing project proposals, and creating powerful email campaigns.
First, you’ll return to the capable hands of Nick Usborne, who’ll walk you through his master process for writing advanced website copy.
Advanced Landing Pages and Website Copy
In this session, you’ll build on your existing knowledge and add advanced skills to your toolbox, including …
- How to learn from a page’s “history of behavior” … and tweak it to ensure your visitors take action, every time …
- How to craft copy that flows from page to page, keeping readers moving forward into your site without thinking (or resisting) …
- How to write in a way that builds familiarity and social trust … an all-important technique in the age of the social web!
- Plus, how to leverage email and e-newsletters in your business …
- And much more!
“Nick is a calm, authoritative speaker who has both intelligence and credibility.”
— Sally Eastwood,
Laguna Beach, CA, 2013 Web IntensiveAttendee
“Nick’s quiet charm removes the anxiety from such a massive undertaking. (His rants are very amusing too!)”
— Vicki Corriere,
Austin, TX, 2013 Web Intensive Attendee
“[Nick is an] excellent teacher. Really appreciate his kind, thorough teaching style. Very helpful. Thank you.”
— Dr. Ron Jahner,
Chicago, IL, 2013 Web Intensive Attendee
By this part of your Home Study experience, you’ll understand the bigger picture of web marketing … and how all the pieces you’ve learned fit together.
And in your next session, web expert Brian Edmondson is going to take you to the top of the “web sales funnel,” and show you how to attract new traffic — and potential buyers — to your clients’ website.
Ads That Build Lists
In the age of e-commerce, there is nothing more precious to a company than “The List” … the list of all the names and contact information of their customers and potential buyers.
These are people who have given permission to send information and promotions straight to their inbox … so you can continue to build a relationship with them that eventually leads to a sale.
And when you know the secrets to build that list for your client, you hold the key to the treasure chest!
It all starts with writing a powerful ad that gets a potential customer’s attention … and that’s exactly what Brian Edmondson is going to teach you to do.
Brian is a self-taught expert in business-building systems and growing lists. He’s worked his Internet “magic” for some of the biggest names in our industry, including Early to Rise, Agora, and Tellman Knudson’s Overcome Everything, Inc.
But beyond his impressive accolades, he’s a humble and straight-forward teacher. He makes what can often be a technical, somewhat complicated subject feel like child’s play.
By the end of his presentation, you’ll have a comprehensive understanding of …
- Writing ads that drive targeted, qualified traffic to your clients’ websites …
- The ins and outs of list building, which Brian calls the MOST financially valuable skill in online marketing … including Brian’s expert tips for writing effective landing pages, squeeze pages, and website opt-in copy …
- And … the truth about online marketing that will make you the most valuable part of your client’s innermost team!
Once you’re comfortable with list-building and writing powerful ads, you’ll get to move on to a master-level strategy that can significantly boost your income … and make your clients fall in love with your services.
Discover How to Get Your Clients to
Pay You to Write Project Proposals …
Pam Foster made a name for herself as a freelance copywriter in the pet and vet industry — but she’s also an enthusiastic teacher with a knack for helping writers like you make significant progress in their businesses.
She’s known for several of her popular AWAI programs, not the least of which is Site Audits Made Simple: Consult Your Way to Lucrative Web Copywriting Projects.
Here’s how it works:
Before beginning a web project, you’ll typically submit a project proposal … a document that defines what you’ll do and for how much.
The problem with this … according to Pam … is that you don’t get paid for the time it takes you to write the proposal!
“Pam’s presentations are authentic. She inspires trust.”
— Elsa Wasserman,
Boston, MA, 2014 Web Intensive Attendee
“Pam is so amazing — she provides structure for my business.”
— Brandy Booth,
Saginaw, MI, 2014 Web Intensive Attendee
“She has so many ideas and systems in place. Invaluable.”
— Dede Sindelar,
Tucson, AZ, 2014 Web Intensive Attendee
“Pam is your star presenter!”
— Kreutzer Garman,
2014 Web Intensive Attendee
But when you do a website audit, you do get paid … and then you also get paid to fix any problems you find.
It’s a win-win for you … and it significantly helps your client.
In her presentation, Pam will …
- Walk you through exactly how to pitch website audits to future clients (so it’s a no-brainer for them, and hundreds of additional dollars for you) …
- Give you her personal checklist that guides you through the entire auditing process — including common problems to look for as you go …
- Show you how to turn your audit into individual paying projects …
- And, she’ll bring her best tips and newest strategies for making your audits easy, pain-free, and profitable!
The website audit is a master trick that can significantly impact your bottom line.
So far, you’ve gained some serious skills that 80% of the web writers out there wouldn’t dream of adding to their services.
For your Step #2 “capstone,” I have a very special surprise for you …
Ryan Deiss, the “Digital Marketer” himself, is going to show you how to create and manage a full-blown email marketing campaign!
You’re going to take all the email writing fundamentals you learn with Jay White and advanced list-building skills from Brian Edmondson — skills that are worth tens of thousands of dollars on their own — and turn them into a full-blown service that allows you to up your fees big-time (and ensure you never run out of work).
Skyrocket Your Income With Ryan Deiss’ Time-Tested, Million-Dollar Email Marketing Techniques
If you don’t know him, Ryan Deiss is one of the foremost Internet marketers alive. His company, Digital Marketer, spends hundreds of thousands of dollars innovating, testing, and perfecting web marketing techniques …
And now, it’s to your benefit.
Ryan’s going to reveal some the most powerful email marketing secrets and strategies he’s ever discovered.
He calls it “The Invisible Sales Machine.”
And you’ll get a personal tour of this system … and all the nitty-gritty details you need to re-create it for your clients (and yourself!).
Trust me, when you present your clients with an email marketing plan designed by Ryan Deiss, you’ll instantly be their hero.
During Ryan’s session, you’re going to discover …
- How to craft an automated, evergreen, and sophisticated multi-step email campaign that quite literally makes your clients (or you) sales while you sleep …
- The five phases of this ultimate email “game plan” and how they fit together …
- The seven-day sequence that strikes a perfect balance between revenue-generation and relationship-building …
- Where you should send ALL your clicks in virtually every promotion … and how to leverage this time-tested truth into more writing projects for yourself …
- The “B x D + C Formula” that guarantees higher open rates, more clicks, and increased sales from your email list …
- Plus, answers to commonly asked questions like, “How many times per week should we email our list?” (Ryan will tell you EXACTLY how many!)
- And, “What should we do with subscribers who haven’t opened or clicked one of our emails in 60 days?” He’ll tell you that, and MUCH more, during this session.
The best part of all of this is that each part of Ryan’s five-phase system requires a lot of written materials.
The emails themselves are just one part. Those emails have to lead to landing pages, which need to be written. Landing pages lead to sales pages, which need to be written. And those sales pages lead to upsells, cross-sells, thank you pages, and … voila! More emails!
And since you’re the one who designed this incredible email campaign for your client, who better to write those pieces of copy than you?
By the end of Ryan’s presentation, you’ll know how to put this entire system in place … and you can charge your clients handsomely for it!
“Ryan is so full of energy and passion for what he does, I can’t help but be inspired. His vast wealth of marketing experience online makes him an incredible addition to the Web Intensive lineup. (It wouldn’t be complete without Mr. Digital Marketer himself!) He’s a smooth talker, a great teacher, humorous, and a pleasure to listen to.”
— Rae Robinson
In short, this is a MUST-SEE session, easily worth the cost of the Home Study Program by itself.
Ryan regularly charges thousands per ticket to present this information live — and you have a front-row seat!
Even if you’ve heard Ryan speak about email marketing, or you’re familiar with Digital Marketer, he’s got some new tricks up his sleeve you won’t want to miss.
And with that … you’re done with Step #2! You’ll have a comprehensive understanding of web marketing as a whole … plus some advanced tricks up your sleeve to increase your professionalism, your clients’ confidence, and of course, your monthly income.
Now up to this point, you’ve been doing a lot of watching, listening, and learning.
Here’s where the rubber meets the road. It’s time to start writing.
Blueprint Step #3
Create the “Ultimate Portfolio”
If you’ve ever wondered how you’re going to land a client without samples, Step #3 is the answer to your question.
Here’s the truth:
The sole purpose of a portfolio is to prove you can write. That means you don’t need a client to create your own samples.
In your Home Study sessions, your writing instructors will give you templates, tricks, and techniques for creating strong and effective copy.
And, you’re also going to get a Portfolio Workbook, complete with the exercises you need to create a sample web marketing campaign.
Simply follow the exercises and you’ll soon have …
- A sample landing page
- A short email series
- A blog post
- A few social media posts
- And an outline of the conversion funnel that ties it all together!
As a marketer that regularly hires copywriters, I can say the most POWERFUL portfolio is a cohesive campaign with all the pieces included.
So, if you don’t have any writing samples today, there’s absolutely no disadvantage. We’re going to walk you through creating them!
And that’s all there is to Step #3.
Finally, it’s on to the fourth step … getting clients!
Blueprint Step #4
Design a “Fast-Acting” Self-Marketing Plan You Feel Comfortable With
Your instructor for Step #4 is Joshua Boswell — an incredibly successful freelance copywriter, inspirational and energetic speaker, and an undeniable expert at landing new clients.
And in Joshua’s Web Intensive marketing presentations, he reveals the marketing system he used to earn a six-figure income … and pay off nearly $200,000 of debt … in just 11 months!
His sessions are another “MUST-SEE” series … since anyone who follows Joshua’s simple yet effective techniques is practically guaranteed success.
In this client-landing crash course, Joshua holds nothing back:
- He’ll show you his cream-of-the-crop strategies for approaching a potential client … including what to say … what information to send (and how) … and the number one question to ask that practically seals the deal with your very first conversation.
- You’ll discover where to find clients … and get the criteria for creating a list of your dream clients (including making sure they are the right fit for you).
- You’ll learn to price your services appropriately … and to talk to clients in such a way that your professional fee becomes a total no-brainer.
- Finally, Joshua will walk you through creating a complete self-marketing plan … step-by-step … so you’ll have a detailed action-plan to implement the moment you’re ready.
- And, he’s going to show you how to implement his superstar secrets so effectively that, in just a few months, clients start coming to you.
After Joshua’s sessions, you’ll be chomping at the bit to put your ready-to-go plan into action … and start landing your first clients in just a few weeks!
And that’s it!
That’s all four steps you need to take to launch a successful web copywriting career in just 72 hours.
You’ll have every skill set … every master strategy … and every action-step checked off your Blueprint. You’ll be ready to start taking clients and enjoying your flexible, lucrative new career.
I hope you can see how comprehensive this package is — and that it takes relatively little effort to create a brand-new lifestyle for yourself, in the span of a long weekend.
At this point, you’re probably wondering what this top-to-bottom career-building resource is going to cost.
Your Investment …
Let me put it this way …
One ticket to this year’s Web Copywriting Intensive live in Austin was a $4,995 investment (not including airfare, or room and board).
It’s not an inexpensive event … but every year, without fail, we sell out all 60 seats … with many people on the waiting list.
In fact, the 2015 event sold out in less than 14 days!
Granted, there are a LOT of extra perks included when you attend Web Intensive live … especially this year.
Attendees were assigned their own personal peer review groups and copy chiefs …
They had one-on-one meetings with expert copywriters, where they could ask any questions they wanted …
They were given a live, paid assignment …
And they were provided with pre- and post-event sessions that ensured their success.
(Not to mention the inherent motivation going to a live event gives you. Talk about momentum!)
All of this makes the $4,995 ticket price totally reasonable for those who were able to make it in person.
But the regular price for Web Intensive Home Study is just $1,295 … an incredible $3,700 savings.
Considering the majority of the live event is expert presentations and instruction — and you get ALL of them — that’s a pretty sweet deal.
Plus … when you consider the incredible demand for skilled web copywriters … and the sizeable fees you’ll be able to charge … you could get a full return on your investment after ONE project.
Check this out:
- You can charge upward of $1,500 to write a single page of web copy — and Nick Usborne is going to show you exactly how to do it.
- Optimize that same page for search engines using Heather Lloyd-Martin’s toolkit, and you can raise your per-page fee by up to 50%!
- For setting up and managing three Facebook pages … and managing two Twitter accounts … you can rake in a monthly fee of $9,500. And Nick is going to show you how to do that effectively, too.
- The average autoresponder series can net you $3,000 or more — and Jay White is going to flat-out give you his six-figure, “plug ‘n’ play” formula for this!
- And how about writing content? Smart marketers know “you get what you pay for” when it comes to engaging content — which is why they’re happy to pay $150 … $300 … even $450 each for fresh, informative content articles. (And Brian Clark is going to show you exactly how to land those lucrative assignments.)
- That’s not to mention how much you can charge for designing a full customer optimization funnel, using Ryan Deiss’ incredible system. With all the copy projects you’ll create for yourself, you could easily earn upward of $10,000 … for one funnel!
These aren’t “pie in the sky” rates, either. They’re industry standard — and companies expect to pay them.
But, I don’t want ANYTHING to stop the forward momentum you have going right now.
So, if you order by today, you’ll get everything you just discovered … the 4-Step Blueprint … plus the bonus materials I’m about to tell you about …
For a whopping 60% off!
That’s right …
You can get everything you need to build your web writing business in three days for just $495.
Plus, $846 of Bonus Material to
Accelerate Your Path to Success …
No matter how hard we try, there are so many fun aspects, skills, and nooks and crannies about web marketing that we can’t always cover in one event.
That’s why I want to give you access to these supplemental materials that are still important to your web copywriting success … but just didn’t fit in the jam-packed 2015 event time frame:
Bonus #1
Choose a Profitable Web-Writing Niche You Love With Pam Foster — a $147 value!
One of the most important decisions you need to make about your web copy business is what you want to write about … and who you want to write for.
We call this a “niche” — and focusing on one particular niche is the fastest way to become the go-to writer in your corner of the web copy market … and get paid an expert’s fees to boot.
But … choosing a niche tends to be a very common roadblock for beginning writers. Unfortunately, I’ve seen it hold writers back for years.
That’s not going to happen to you.
Because you’re also going to get access to Pam Foster’s super popular webinar, “How to Choose Your Writing Niche.”
Pam is also the author of AWAI’s How to Choose Your Writing Niche: Your Step-By-Step Blueprint For Finding a Niche That’s Right For You based on the template she used to land seven new clients in seven weeks.
And Pam has turned her popular program into a three hour, one-stop-shop webinar experience. All you need to know is what you’re personally passionate about … and Pam will guide you to a niche you love.
And, when you purchase the 2015 Web Intensive Home Study Program today, you’ll get instant access to it on me.
Bonus #2
We’ll Walk You Through Setting Up Your Freelancer’s Website — a $49 value!
As a web copywriter, having your own website is an essential part of your business framework … but it’s another one of those ‘little’ obstacles that can hold you back if you let it.
That’s why we’re going to bulldoze straight through it!
Jim Wright, Wealthy Web Writer’s 3-Minute Guru, is going to walk you step-by-step through getting your business online.
Jim will show you how to do all the “technical” things — like purchase a domain name, install WordPress, set up hosting and email, choose a basic design, and set up the five basic pages you’ll need to get started.
After you go through this down-and-dirty webinar, you’ll be able to create your own website, ready for content, in under an hour … no matter how “non-technical” you may feel.
Bonus #3
The Best of Web Intensive 2012 – 2014 —
a $650 value … and priceless in the long run!
This exclusive “Best of Web Intensive 2012–2014” series includes the most powerful presentations from the past three years. These sessions will effectively “fill in the blanks,” so you’re covered no matter what your clients need.
This incredible bonus includes …
- Working Effectively With Web Clients — Pam Foster shows you how to set up an easy seven-step system for success with every client … and be your clients’ hero by driving the process with confidence.
- Advanced Conversion Funnel Optimization (or … “How to Become Unbeatable in Any Market”) — Ryan Deiss shows you the five elements of a winning conversion funnel, and how to optimize each one.
- Writing E-letters: The Low Stress Way to Web-Writing Success — Heather Robson reveals an easy project that will grow your bottom line and engage your clients’ readers.
- Marketing Metrics Basics for Copywriters — Jean Baliko shows you the five easy marketing metrics that proves your SEO works and increases your worth.
- Video Sales Letter Seminar — Master Copywriters Mark Everett Johnson and Lee Bellinger give you a crash course in powerful Video Sales Letters, including tech tips, FAQs, and how to get your client onboard with a VSL.
- Tapping the Booming Online Video Script Market — Master B2B Copywriter Steve Slaunwhite walks you through creating effective video scripts beginning to end.
And, of course, you’ll also be getting the printable 4-Step Blueprint For Building a Complete Web Copywriting Business in 72 Hours.
One of the most important aspects of success is knowing where you’re going … laying out your goals … and keeping track of your progress. The 4-Step Blueprint does all of that for you!
You’ll be able to print this roadmap out, tack it up, and SEE how far you’ve come as you work through everything you just discovered.
At a Glance, Here’s What You Get …
(And — You Can Try It All,
Completely Risk Free, For a Full Year!)
By the time you’re done with the 2015 Web Copywriting Intensive Home Study Program, I guarantee you’ll not only have the “basic” web-writing skills down pat … like writing website pages, emails, blog content, and social media posts …
- You’ll have advanced marketing secrets in your tool belt … like writing ads that get “the click,” email conversion campaigns, and how to leverage project proposals to increase your client’s confidence in you (and your bottom line) …
- You’ll have a comprehensive, master’s level understanding of web marketing as a whole. You’ll be able to see the “big picture” and create effective, top-to-bottom web campaigns for your clients. (That means you can double or even triple your fees!)
- You’ll have a complete web marketing portfolio … and one of the most powerful demonstrations of your writing talent …
- You’ll have a self-marketing plan to implement …
- And, you’ll have the 4-Step Blueprint to guide you!
Plus, you’ll learn how to pick your niche, put up a basic freelancer’s website, and you’ll get the “Best of Web Intensive” series, which could be worth the price tag of this Home Study Program alone.
You’re going to get all this for just $495.
And, your purchase today is 100% risk free.
I guarantee you’ll have everything you need … all the skills, guidance, and momentum … to push forward and launch your web copywriting business in 72 hours, or your money back.
Take up to a full year to try it all out.
And, if you change your mind about this program … pursuing web writing as a copywriting niche … or really, for any other reason (we won’t ask) … all you have to do is let us know.
In the time it takes to send a quick email or get on the phone with our friendly Member Services team, you’ll get a prompt refund of every dollar you invest today.
One last thing before I sign off …
Bonus #4
Order Today and Get the
Wealthy Web Writer’s Pricing Guide
— a $49 value, and PRICELESS in the long run.
This Pricing Guide is a lifesaver!
Need to know what to charge for an email series?
How about a mini-site?
Or, what about a month’s worth of social media management?
It’s all inside this to-the-point Pricing Guide. You’ll never have to guess what the industry standard rates are for professional web-writing projects … I’ll tell you!
You’ll never quote too high … or worse, quote too low and end up undercharging. In my experience, beginning copywriters tend to charge up to 50% too little.
Simply charging what you’re worth positions you as a professional … makes you feel more confident … and, of course, increases your bottom line!
It’s a must-have … and it’s yours with your Home Study purchase today!
3 Days From Now, You Could Be On Your Way …
This is YOUR chance to master the skills … build a complete web copywriting business from scratch … and start living the writer’s life once and for all.
Just three days from now, you could be ready to hang out your shingle, start taking clients, and getting paid to write.
If you’ve read this far, you can see that it’s absolutely possible, thanks to the 4-Step Blueprint and all the resources you’ll need contained in the Web Intensive Home Study Program.
My recommendation?
If you’re even considering becoming a web copywriter, give this program a try. There’s absolutely nothing to lose … and a lifetime of financial and lifestyle freedom to gain.
Remember, your purchase today is 100% refundable up to a year from today if it’s not for you.
But, this incredible offer … plus the extra Pricing Guide bonus … is only on the table for a limited time.
So, order now … save $800 … get the 4-Step Blueprint and ALL the bonuses …
And I look forward to hearing about the next superstar web copywriter in the industry … YOU!
To your success,
Rebecca Matter
President, AWAI
Founder, Wealthy Web Writer
American Writers & Artists Institute
220 George Bush Blvd, Suite D
Delray Beach, FL 33444
(561) 278-5557 or (866) 879-2924
www.awai.com