Success Story:
Congratulations to Glen Strathy on His First Control

A promotion Glen Strathy wrote for a high-end financial product (with Michael Masterson as his mentor), was a huge success. Glen's promotion was launched on June 18th via dedicated e-mail to approximately 12,000 financial newsletter subscribers – and has so far brought in 205 orders ($309,658 in gross sales). An additional mailing on July 5th to 23,222 additional prospects produced 125 more orders within 17 days – a .54% response rate ($159,913 in gross sales) – and they're still coming in.

Congratulations, Glen!

The Professional Writers’ Alliance

The Professional Writers’ Alliance

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Average: 4.0
Published: August 13, 2001

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