Quick Tip:
What to Do when You Don't Know How Much to Charge

If a client is willing to give you an assignment, but you're not sure what to charge, try this approach …

Ask if they have a budget in mind. If they do, ask if they'd mind sharing it with you. Assuming they do, you've accomplished two things: You now have an idea of how much they're willing to pay for the project and you know if it's worth your time.

On the other hand, if they don't have or won't give you a budget, ask if they use other freelance copywriters. If so, who do they use? That will give you an idea of the rates the client is used to paying.

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »


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Published: November 4, 2002

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