The Next Big Thing in Making Money Online

Selling e-books was the last big thing in making money online. The next big thing is "subscription websites," also known as "membership sites."

This is where you build a website containing valuable content that people pay to access on a daily, weekly, monthly, or annual subscription basis.

As with everything else in the universe, there is now a trade association for people who run or want to launch subscription websites: the Subscription Website Publishers Association (SWEPA).

They sent me a review copy of their latest book, "An Insider's Guide to Publishing Membership Web Sites," and I highly recommend it if you're interested in marketing information online.

The book includes an overview of the five most profitable subscription website business models, how to find an ideal site topic, the two most important factors in subscription website success, the best pricing schemes for subscriptions, the most effective ways to drive traffic, free vs. fee content, how to create superior value for your subscribers, and much more. To order a copy, go to this link:

[Editor's note: Bob Bly provided us with this Quick Tip from his outstanding monthly e-newsletter, "Bob Bly's Direct Response Letter," which is available from]

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »

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Published: October 4, 2004

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