Quick Tip:
Two Easy Ways to Stay Current in the Health Market

Nothing will sink a package for the alternative health market faster than old, stale information. The prospects are well informed – and many consider themselves experts in the field.

Staying current in this market is not difficult, however. Here are two outstanding resources:

HSI free e-alert from the Health Science Institute
(http://www.hsiealert.com/freecopy.html)

This informative newsletter is delivered directly to your email inbox. In addition to learning some of the latest advances in alternative health, you also get the opportunity to read excellent marketing copy.

New Scientist magazine
(http://www.newscientist.com/)

This weekly British magazine, mailed all over the world, is a delight to read. It keeps you up to date on developments in health and science that could be the basis for attention-grabbing copy.

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »

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Published: April 25, 2005

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