Quick Tip:
The Fastest Way to Know Your Prospect

Next time you’re doing research on your prospect, try checking out online chat rooms.

Simply log in to a chat room where you think the prospect may be and listen to what concerns them. Find out what they’re saying and the way they’re saying it, to determine the hot buttons and language they’ll respond to in your promotion.

Go on and give it a shot right now!

Try visiting the message boards at WebMD on a health topic you’re interested in. You can access the full list by clicking here: http://www.webmd.com/community/boards/

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »

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Published: March 28, 2007

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