Industry Spotlight:

There are thousands of B-to-B clients with sales of $100 million a year or more.

But there are also millions of smaller companies … those with annual sales of just $10 million or even $1-2 million a year … that also need marketing materials written.

And nearly all of these companies need marketing materials – from websites, emails, and e-newsletters … to sales letters, direct-mail packages, postcards, and self-mailers … to brochures, catalogs, videos, and PowerPoint presentations – to sell their products and services to business buyers.

Check out this largely untapped, virtually unlimited market for freelance copywriting services.

Size of the Industry: $6.582 Trillion

Number of Major B-to-B Mailers in the Who’s Mailing What! Archive: 2,713

Number of B-to-B Mailings Tracked by the Who’s Mailing What! Archive: 29,429

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »

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Published: April 11, 2007

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