Industry Spotlight:
Business Services

The business services industry is simply too big to even begin to provide comprehensive statistics, but here are a few to give you an idea of the opportunities available to you. Keep in mind, these facts barely scratch the surface …

  • There are an estimated 600,000 businesses in the United States offering professional services either to individuals or to other businesses. They make $600 billion in sales annually. The two largest segments are legal services and engineering services.
  • Information technology is another strong business services sector. Spending on IT has been growing steadily and at a stronger rate than the economy. In the past year, spending on IT services went up 4%.
  • Advertising and marketing companies also offer business services. Companies spend more than $150 billion annually to advertise their products and services.
  • There were 1,014 business service mailings tracked by the Who’s Mailing What! Archive and 110 mailers.
The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »


Click to Rate:
No ratings yet
Published: October 28, 2008

Guest, Add a Comment
Please Note: Your comments will be seen by all visitors.

You are commenting as a guest. If you’re an AWAI Member, Login to myAWAI for easier commenting, email alerts, and more!

(If you don’t yet have an AWAI Member account, you can create one for free.)


This name will appear next to your comment.


Your email is required but will not be displayed.


Text only. Your comment may be trimmed if it exceeds 500 characters.

Type the Shadowed Word
Too hard to read? See a new image | Listen to the letters


Hint: The letters above appear as shadows and spell a real word. If you have trouble reading it, you can use the links to view a new image or listen to the letters being spoken.

(*all fields required)