FREE Teleconference:
Writing for the Business-to-Business Market

Looking for a niche with loyal clients, high fees, and hardly any competition?

Then consider writing for the business-to-business (B2B) market.

Just as you’d imagine, “business-to-business” involves selling products and services to business customers rather than consumers.

And on April 7th you can learn all about it during a free teleconference.

Our special guest for this teleconference is one of the best and most experienced B-to-B copywriters in the business … Steve Slaunwhite.

Steve has over 20 years of experience in business-to-business marketing, with a client list that includes UPS, Hoover’s Business Information, Forbes, Mitsubishi, NCR, Symantec, and dozens of others. He’s also the author of Secrets of Writing High-Performance Business-to-Business Copy.

I’m hoping you’ll join us too.

To sign up for this free teleconference, “Writing for the Business-to-Business Market,” click here now!

Plenty of work, money … everything except glamour

Working in B-to-B is a vast, untapped opportunity for copywriters.

There’s plenty of work, great money, challenging assignments … everything but glamour.

(Writing a brochure about a valve or pump just isn’t very “sexy.”)

In this teleconference, you’ll learn everything you need to know to break into and make it in B-to-B copywriting including:

  • The advantages of writing for B2B companies.
  • Why B2B is such a hot opportunity for copywriters right now.
  • How much money you can make, realistically, as a business-to-business copywriter.
  • Why you don’t need to be "techy" to write for this market.
  • What qualifications you need to break into this market.
  • What types of projects you can expect to handle as a B2B copywriter.
  • What the typical fees are for these projects.
  • The difference between writing B2B copy and creating copy aimed at consumers.
  • How to find and reach potential business-to-business clients.
  • What to do if you don’t have any B2B writing samples to show potential clients.
  • What a typical "day in the life" of a B2B copywriter is like.
  • If someone is starting from scratch, what the best way is to break into this market.

There’s a lot to love about B-to-B copywriting …

Yet, for some reason, most of your competitors think business-to-business is somehow “boring” (it’s anything but) … which leaves the field wide open for you.

But, you do have to know who the clients are in these fields … how to reach them … what motivates them to hire copywriters … what they are looking for … how to please them so you get repeat assignments … and how to write effective copy for these markets.

That’s what you’ll learn when you attend this teleseminar.

You can reserve your free spot here.

Important note: Even if you can’t make the 3PM call, you can sign up for the playback calls at 8PM and 10PM ET. So register now!

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »


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Published: April 4, 2011

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