Two Things You Must Do, Regardless of Your Goal

Rebecca Matter here – almost back from maternity leave and excited to share with you what I have planned for The Writer’s Life this week to get you inside the 2011 Fasttrack to Copywriting Success Bootcamp.

But first I want to share a revelation I had a few weeks ago that made me think of you …

It happened about six weeks after having my baby. I was sitting in my closet on the floor surrounded by every pair of jeans I own.

You see, I gained over 30 pounds during the pregnancy.

But I was prepared – even before going into labor – to lose it quickly once my baby arrived.

I bought Tracy Anderson’s Post-Pregnancy workout DVD … a belly band that was supposed to help shrink back my midsection … and 30-day plan to follow that included menus and daily activities I could do to get back into shape.

Yet 6 weeks after having my adorable baby girl, I really hadn’t lost more than the initial weight I dropped from having the baby. And I couldn’t fit into a single pair of my pre-pregnancy jeans.

“It’s not fair,” I complained to my husband. “My plan didn’t work!”

OK, so I hadn’t worn the band …

Or even opened the packaging on the DVD …

And fine, the 30-day plan may still be sitting in the Amazon box on the desk in my office.

Yet I was still quite frustrated with my lack of progress. I kept reading about celebrities and hearing stories from friends about people they knew who were wearing their pre-pregnancy clothes 6 weeks after having a baby.

It wasn’t fair … I wanted it to be me!

And that’s when I had my revelation …

I knew there were two things you must do in order to reach the writer’s life. I’ve written about them before, and had seen the results with my own two eyes time and time again from AWAI members.

And while putting away my jeans I realized I would have to do the same two things if I wanted to successfully get back into shape.

I shared them with you briefly in an email I sent last Friday … the two things you must do if you want to live the writer’s life …

First, decide that you are in control of your life.

Sure we have bills to pay, bosses to obey (for now!), and families to support, but you are still in control of YOUR life.

You are the only person who can determine whether or not you’ll be successful. You’re the one in the driver seat. And you’re the one who is accountable for the actions you take – as well as those you don’t take.

The same was true for me with getting my body back. No one else was going to be able to do the work for me. And even though I had a plan, it was up to me to actually do the things I needed to do to lose the weight and get in shape.

Which leads me to the second thing you and I both must do …

Commit to making a total effort to achieve your goals.

And be honest about what those goals are … what the writer’s life REALLY means to you.

If you want to make a six-figure income, say it!

If your goal is to leave your job so you can be home with your kids, go for it.

Or if you want to have money coming in after you retire …

Or retire early for that matter …

Or travel more … work less hours … enjoy your life every day …

Whatever the writer’s life means to you, commit to making a total effort to achieving it. And then do whatever it takes to get you there.

Learn the skills, market your services, and then continue learning and growing your business until your goals are met.

I’m happy to report that I’m feeling great, and only have 9 more pounds to lose – a big step from where I was just a few weeks ago. I still have a ways to go – and hear the last 5 pounds are the hardest – but I’m committed to finishing.

What about you?

What is your goal for the rest of this year? What about next year? Will you commit to achieving it? I’d love to hear from you and invite you to share with me here.

If you’re coming to Bootcamp, then I’m guessing your goal is to become a successful copywriter. And boy, did you choose a good year to commit to achieving it!

This year’s line-up is incredible with legends like Joe Sugarman, Dan Kennedy and Bob Bly, as well as top experts like Nick Usborne, Steve Slaunwhite, Mark Everett Johnson, Brian Clark, Lorrie Morgan-Ferrero, John Forde, Will Newman, and many others.

PLUS, it’s the last time Michael Masterson will take the stage before he officially retires this year.

In just three days you’re going to learn the copywriting techniques and business-building strategies you need to launch or take your copywriting business to the next level.

But even if you’re not coming to Bootcamp, you may still have the same goal. And that’s why I’m excited about what I have planned for you …

For starters, Bootcamp Alumni Mindy Tyson McHorse and Steve Roller will bring you inside the daily sessions through The Writer’s Life. Each day they’ll share with you what attendees are learning and the biggest takeaways of the day by email.

Next, Wealthy Web Writer Managing Editor, Heather Robson, will make you feel like you’re there in person with insights, videos, and interviews, which will all be posted in a special area on the Wealthy Web Writer site.

For the entire week, you’ll be able to ask questions and interact with Heather and other attendees on the site, even if you’re not a member.

And finally, AWAI Member Eddie Stephens will keep you connected on Facebook and Twitter. So if you’re not yet a fan of AWAI on Facebook, or connected with us on Twitter, now’s the time to do it! Eddie promises to share with you what he learns throughout the week.

Together our team of Roving Reporters will help you be part of the action and give you tips and ideas you can put to use in your own copywriting business.

Of course you do have the opportunity to see and hear everything that goes on this year, thanks to the 2011 Fasttrack to Copywriting Success Bootcamp Home Study program.

In it you’ll get access to every presentation, every handout, and every assignment, as well as over 40 spec challenges.

Just remember, whether you’re attending the live event or participating at home, there are two things you must do to succeed …

Decide that you are in control of your own life, and you commit to making a total effort to achieving your goals.

The Professional Writers’ Alliance

The Professional Writers’ Alliance

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Published: October 24, 2011

8 Responses to “Two Things You Must Do, Regardless of Your Goal”

  1. Great article. Your organization puts out great content! I am not a copywriter but I do enjoy learning a bit about it when I can fit it in. I am a Virtual Assistant that helps small businesses create and manage social media marketing campaigns. Question - as well as your article is written, do you think readers actually read all of it? I struggle myself to read all of this great content. Does your industry take this into consideration as internet users become inundated with content?

    Guest (Sonya Ramsey)October 24, 2011 at 6:15 pm

  2. I wish I could join ya'll but I'll opt for the Homestudy this year; I know it will rock!
    Rebecca, you are so right! Be in control of your own life; everything you say, all you demand, and don't settle for anything less!
    Now that I'm to be a grandmother in 2012, I'm committed to getting my CW programs done, resumes, information packet, and my website fully finished, in order to take on my first clients by years end. This way when I'm babysitting, my writer's life will be right there with me!

    Guest (Alice S)October 24, 2011 at 6:53 pm

  3. Thanks for that. I recently enrolled in two courses on AWAI, my plan was to do them during my lunch hour. Great plan except my boss quit, now I am doing two jobs (same money of course) and have barely started my courses. Your article made me think about why I enrolled in the first place, and you are right - it is up to me to get it done.
    Thanks for the reminder!

    Guest (Neil)October 25, 2011 at 2:44 am

  4. Congratulations, Rebecca! My goal for this year is to generate income from editing and internet research by the end of the year. I am completing an editing course, to brush up my skills. My main goals, for 2012, are to be ready for Bootcamp and to be in a financial position not to care what they do on this job! I am preparing for freedom and yes, I do want a six figure income! I really want to show my 15 year old god daughter that having a job is an option, but not the only one she has. The best way to do that is to succeed, on my own terms!

    KarenBOctober 25, 2011 at 10:16 am

  5. Rebecca,

    Great article and so very true; we are the captains of out own ships and at the end of the day we have only ourselves to answer to about what we did or did not do. I can't make it to bootcamp this year, but one of my goals for 2012 is to be there next year no matter what!. In the meantime, my goal for this year is to complete the Secrets of Writing B2B Copy course and be in business for myself as a B2B copywriter before the end of November 2011.

    Stephen Wertzbaugher

    swertzbaugherOctober 25, 2011 at 11:11 am

  6. Rebecca, I am so pleased you have gotten the baby weight off. I had my last baby 16 years ago and though I did not gain but 10 extra pounds I was 38 years old and I never could shed the weight . I was active and ate well but it stayed on me reguardless. About 6 months ago I started taking Tea at a girlfriend home a couple of days a week. After a month passed I noticed my jeans becoming loose. Friends noticed and I started thinking of what I was doing different. I also realized I was craving her Tea,so much I ask her to make it for me to go. I made it at home but it never tasted the same. I ask her why and she told me. As a result I have lost 25 lbs.and weigh what I did before my first child was born 26 yrs. ago,105 lbs. I am about to be 54. I was told reciently I look 19. WOW! Tea has wonderful properties,check into it. Oh yea, the thing that made the difference, the Tea pot. It is steeped in a Brown Betty made by Wedgewood. She is from England and has Tea knowledge we Southerners

    Guest (cj)October 26, 2011 at 2:10 am

  7. Thanks Rebecca you are so right..we start a project and many times don't finish it. Well, I decided that this year will be the start of my writing career I still have alot to learn but my goal is to complete the copywriting course and start building my webpage. I have a dream to fulfill and that is to take my entire family on a cruise. I have completed the Resume Writing Course and will start my business first with my family then once I retire I will concentrate 100% on building my business as a resume writer. I've worked for the federal government and have gained the knowledge and expertise to help the young HS graduates, college Grads, returning mothers preparing them for their next career...by mentoring, coaching and dressing them for success. Thanks for your advise. I need to join some groups that can help me ..please get back to me on email.

    Guest (Carmen)October 29, 2011 at 1:17 pm

  8. Good afternoon all:
    My main problem is computer novice. I get an idea and run it so far and then I have atendancie to get lost with computer ese. At a point in displacing my idea and frying to figure which button to push I again get lost and some time all I have written goes off in never never land and I try to find and some how it disapears completly. Then I find it in a program that I didn't realize I was in. In other words HELP! if it is possible. Some time ago I purchased your program and like I said I got lost and it is setting on a shelf and until I started getting these Email had forgotten. Any help you might have the time to give would be greatly appreciated. Have a great day.

    Guest (Glen)October 29, 2011 at 7:46 pm


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