How Social Media Impacts Everything, Including SEO

Social media isn’t something separate. It isn’t just about people spending time on Facebook. It is also impacting other key areas online, including search.

In this video I show how Google not only entered social media with Google+, but has also used Google+ to totally change its core business, search.

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Published: May 8, 2012

4 Responses to “How Social Media Impacts Everything, Including SEO [video]”

  1. Thank you, Nick. I heard a lot about G+ but did not understand the details as to how it was working. Much needed information. Thanks again. J

    Guest (JanG)

  2. Very good content, Nick. Thanks so much. I'll definitely take your advice.

    Lemuel Bach

  3. Nick, at 2:45 you show the Google SERP with the head-and-shoulders icon indicating that the search results are "social". I assume you have to be logged into your Gg account (or maybe, even more specifically, your Gg+ account) before you will see any "social" results? If so, do we know what percentage of Gg searches are performed by people who've logged into their accounts?


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