Video:
How Social Media Impacts Everything, Including SEO
Social media isn’t something separate. It isn’t just about people spending time on Facebook. It is also impacting other key areas online, including search.
In this video I show how Google not only entered social media with Google+, but has also used Google+ to totally change its core business, search.
Previous Video In Series:
Why You HAVE to Understand Social Media
How to Make Money as a Social Media Marketing Expert
Everything you need to know to become a social media marketing expert, as well as four different ways to make money using that expertise. Learn More »
Published: May 8, 2012
Thank you, Nick. I heard a lot about G+ but did not understand the details as to how it was working. Much needed information. Thanks again. J
Guest (JanG) –
JanG, you're very welcome. I'm glad you found the explanation useful!
Nick Usborne –
Very good content, Nick. Thanks so much. I'll definitely take your advice.
Lemuel Bach –
Nick, at 2:45 you show the Google SERP with the head-and-shoulders icon indicating that the search results are "social". I assume you have to be logged into your Gg account (or maybe, even more specifically, your Gg+ account) before you will see any "social" results? If so, do we know what percentage of Gg searches are performed by people who've logged into their accounts?
jimchicago –