American Writers & Artists Institute Offers Free Special Report Introducing Writers and Aspiring Writers to a Career in Copywriting

In this new report, the world’s top copywriting training company offers details on the many opportunities to enter this lucrative job market.

Delray Beach, FL – January 29, 2013 – American Writers & Artists Institute (AWAI),, announced today the release of a one-of-a-kind, 56-page manual for those interested in getting paid to write: The Secret Formula for Making Six-Figures from Home – Writing Letters!

One of the highest-paid writing careers is copywriting. This style of writing is simply marketing writing, specifically for a type of advertising called direct-response. Direct-response marketing is a widespread industry worth $2.3 trillion annually, yet it remains “invisible” to most people.

Examples of direct-response copywriting include direct-mail sales letters from a financial newsletter company, an email from an online retailer promoting an upcoming special offer, or a website sales page from a supplement company.

“Direct-response copy is responsible for selling billions of dollars’ worth of products each year,” says AWAI Co-Managing Partner Rebecca Matter. “Yet, hardly anybody realizes how big this industry really is, let alone how lucrative it can be for writers who work with direct-response companies.”

The desire for a flexible schedule, financial freedom, and the ability to control one’s own destiny are the most important traits of those seeking a copywriting career. Anyone interested in getting paid to write can learn to become a top-notch freelancer in this field. All that’s needed is some training in basic copywriting techniques.

In this new report, AWAI covers many of the essential elements for success as a copywriter, including the secret structure of direct-response copy, the difference between “okay” copy and “great” copy, the secret to good writing, and much more.

The report also outlines how in-demand this career is right now, the many advantages of life as a copywriter, and the fastest and easiest way to get paid to write as a copywriter.

To get your free copy of The Secret Formula for Making Six-Figures from Home – Writing Letters!, go here:

About American Writers & Artists Institute
American Writers and Artists Institute (AWAI),, has been publishing direct-response copywriting and graphic design home-study programs since 1997. Their mission is to help people develop the critical skills to acquire financial security, independence and freedom. AWAI equips members with the tools and connections necessary to land clients, start working professionally, and earn money fast. And through their free site, businesses can find and hire skilled AWAI members quickly and easily. For a complete list of programs and more information about AWAI, please visit the site or call (866) 879-2924.

Media Contact: AWAI Marketing Team,

Published: January 29, 2013