Is There Anybody Else Out There?
It’s Day 3 of choosing your topic for your Money-Making Website … and today is a very exciting day. Today we’re going to start looking at the scope of each niche.
Basically, we’re doing market research to judge the size of your potential audience … with the goal of figuring out if one of your chosen topics can be lucrative.
Because the truth is, if no one else is interested in your topic, they’re not going to come to your website … and that website isn’t going to be very profitable.
Remember, we’re looking for a topic with a lot of general interest, but with an audience that is not being served well.
In his program, How to Write Your Own Money-Making Websites, Nick Usborne says, “Who you choose to write to is going to determine your specific ‘slice’ of your niche.” And that is where you’re going to find the most profit.
For example, habits was also on my list of interests.
I don’t want to write to middle-aged people looking for peace in Zen-based habits … Leo Babauta at ZenHabits.net has that covered.
Instead, perhaps I’ll write to young millennial professionals who want to create good habits to develop their careers efficiently. That would give me my own slice of the vast self-development market.
But how do I know if there’s enough people out there like that?
Action Step: Add “Audience” to your brainstorming notes. Go through each of your niches and imagine to whom you’re writing.
You can use some of these demographics to help you brainstorm:
- Is she a beginner or expert in your topic?
- How old is she?
- Where is she in her career?
- Is she family oriented?
- What are her hobbies, passions, or goals she wants to achieve?
When you can answer some or all of these questions, you’ll know specifically to whom you’re writing … and that will help you frame your entire site.
Next, Google your specific topic again. Do lots of blogs and websites come up? Are there books or other products available? If so, that means that your topic is popular and potentially lucrative.
Now, are some of those blogs or websites specifically directed towards your audience? If not, congratulations! You’ve found a gap in the market.
How are you feeling about possibly starting a Money-Making Website at this point? Have you found a topic you’re excited about? Let me know in a comment below!
And tomorrow, we’ll discover exactly how you’re going to make money with your new website!
How to Write Your Own Money-Making Websites
Learn how to write an information website in your spare time and earn $1000, $3000, even $5000 a month in passive income. Learn More »