Clark Recognized As “Most Influential” Online Marketer
In his years at Copyblogger, Brian Clark has worked tirelessly to spread the word about the power of using content to build business relationships online. Once a lone voice, Clark's message is now a cornerstone of cutting-edge marketing strategy. As a result, he is earning extensive recognition for his pioneering efforts.
The most recent accolade comes from Nick Usborne, an internationally recognized leader in the online writing world. Usborne was the world's first dedicated web writer, and led the marketing shift from print to online platforms. He has served as a trainer and consultant for multiple Fortune 500 firms, including Yahoo! and Walt Disney.
“If you were to ask me to name the most knowledgeable practitioner of content marketing online today, I would immediately point to Brian,” says Usborne. His opinion is backed by other online media experts, who are increasing their estimation of Clark's impact on the market.
Clark started as an unknown online. Through his use of content marketing, he was named Performancing’s “Most Influential Blogger of 2007”. Two years later, he earned the #3 spot on Invesp’s 100 Most Influential Online Marketers of 2009. And in 2012, he was named Dun & Bradstreet’s “most influential person to follow on Twitter” for small businesses.
He has used his fame to continue to build the case for content marketing. His flagship business, Copyblogger Media, now includes multimedia resources for marketers, writers and content strategists. And this September, he's launching a new program with AWAI built specifically for writers, based on his own experiences.
Clark views the program, 4 Weeks to Content Marketing Mastery, as a way of giving back to the writing community. He'll be speaking as a writer to other writers, outlining the exact recipe he used to build Copyblogger into a $7 million a year business.
The program will include teaching sessions and interactive question-and-answer periods hosted in real time. Attendees will have the chance to explore each major area of content strategy, from planning through production and distribution.
By the end of the course, Clark wants participants to feel confident they can build a successful business as content marketing strategists, just as he did.
Content Mastery: Your Step-by-Step Guide to Becoming a Highly Paid Content Marketing Strategist
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