American Writers & Artists Institute Names Donna Baier Stein As 2013 “Copywriter of the Year” Award Winner

Publisher honors renowned writer and teacher for her decades-spanning control packages and service to the craft of copy.

Delray Beach, FL – October 29, 2013 – American Writers & Artists Institute (AWAI), has named Donna Baier Stein as the winner of its annual Copywriter of the Year Award.

Each year, AWAI honors one copywriter who has succeeded in their niche and made notable contributions to the continuing education and training of copywriters and marketers. Baier Stein has gone above and beyond in both categories.

In her more than 35 years as a professional copywriter, she has created campaigns for The Nature Conservancy, Citrix, the World Wildlife Fund, Omaha Steaks, Oxford University Press, and the National Audubon Society. She has multiple controls which have run for over 20 years, and her copy has won ECHO, AMBIT, and MAXI awards.

As a teacher, Baier Stein developed the first copywriting seminar offered by the Direct Marketing Association (DMA). She has taught online and offline copywriting seminars for more than 20 years, authoring two award-winning books on copywriting, Write on Target and The New Marketing Conversation. She is also a noted poet and fiction writer, with her latest book, the short story collection Sympathetic People, earning a finalist spot in the Iowa Fiction Awards.

Baier Stein credits her success to a deep love of the written word and seizing opportunities that came her way even before she felt ready. Though naturally introverted, she proved her abilities through her work, once earning a client a 3,500% lift in membership with a single successful acquisition mailing.

In presenting the award, business marketing expert Steven Slaunwhite highlighted Baier Stein’s ability to deliver outstanding results while remaining an approachable inspiration to the next generation of writers.

Katie Yeakle, Executive Director of AWAI, added, “Few writers have given as much to this industry as Donna Baier Stein. She’s an incredible teacher and inspiration to all of us. I’ve admired her for years and am pleased to honor her work with our 2013 Copywriter of the Year Award.”

Past winners of the AWAI award include Bob Bly, Clayton Makepeace, Donna Doyle, Richard Armstrong, and Dan Kennedy.

About American Writers & Artists Institute
American Writers and Artists Institute (AWAI),, has been publishing direct-response copywriting and graphic design home-study programs since 1997. Their mission is to help people develop the critical skills to acquire financial security, independence and freedom. AWAI equips members with the tools and connections necessary to land clients, start working professionally, and earn money fast. And through their free site, businesses can find and hire skilled AWAI members quickly and easily. For a complete list of programs and more information about AWAI, please visit the site or call (866) 879-2924.

Media Contact: AWAI Marketing Team,

Published: October 29, 2013