The Strangest Person in Your Circle of Support

It’s Mindy McHorse, back to share Part 4 in your Goal Fulfillment System (GFS) … the goal being to make 2014 THE YEAR you really see your writing dreams take flight.

So today, I want to talk to you about the one person you may not have considered asking for support.

I’m a big advocate of building a Circle of Support when it comes to your writing aspirations.

That’s because I saw my own writing career really take off when I reached out to other writers for encouragement—and stopped viewing them as competition.

And you know what?

I got a SURGE of support in return. Other writers said stuff like, “Been there, done that, here’s what finally helped me.”

It meant the world.

And if you’re just starting out and haven’t yet accepted client work, that’s the first step for you: Reach out to other writers. Tell them what you want and how you hope to get there. Then, listen to what they say in return. You can connect with them through the AWAI Member Forum, on the AWAI Facebook Page, or at live events.

The second step, which is one I never saw coming, is to reach out to your clients for support. It might surprise you, but clients can support and fuel your goals, too.

You see, it’s important that you never think of your clients (or future clients) as imitation bosses who call the shots and send you a paycheck. They’re more like partners. You’re equal to them in every way.

Good partners are people who show they’re invested in whatever project is at hand. The higher the stakes, the greater the investment.

That’s why many marketers say they’d rather hire a copywriter who wants to set up a royalty-based deal (where you’re paid a dividend every time someone buys the product or service you’re promoting) than hire someone who works for a flat fee. Why? Because a writer who works for royalties is going to be more invested in the project.

So, instead of saying, “I want to do this writing project for this fee,” you can rephrase it to, “I’m interested in this project because I’d like to help get more prospect leads for your business.” Or maybe you want to “help build customer relationships.”

Once you’ve done some solid work for a client and know their products and services, you can even offer to take on new projects in niches you’re still learning about, like social media or autoresponder writing. You’d be surprised how receptive they’ll be. Wherever your interest lies, voice it.

This tells clients you’re invested beyond the money. If they know how you want to grow your writing career, they can open new doors of opportunity in ways you don’t expect.

Tomorrow I’ll be back to share the final step in your GFS. Warning: It’s a scary one.

The Professional Writers’ Alliance

The Professional Writers’ Alliance

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Published: January 2, 2014

1 Response to “The Strangest Person in Your Circle of Support”

  1. I've never thought about becoming a copy writer. How does one go about doing this?
    I've just published my first book. I reached out to the internet for support. I have established a network of authors. Many I found on Goodreads.
    Copy writing sounds like a very interesting field.
    Susanne Leist

    Guest (Susanne Leist)

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