The Ultimate Way to Get
Experience and Clients

Well, it’s my final day writing to you this week for The Writer’s Life. I want to thank you for letting me share my experience with you.

Over the past four days, we’ve talked about …

  1. How attitude can help you leverage your job to build your dream freelance business
  2. How a job can help you get the most important element you need to live the writer’s life
  3. Why a job gives you freedom to create the business of your dreams
  4. What to do when you don’t know where to start … and how a job makes this possible

Today, I have one more benefit to share with you. It has made a HUGE difference in my freelance business, and it can help yours, too.

This benefit is reinvestment.

As you well know, building a freelance business takes commitment in both time and resources. It should come as no surprise that working full-time does make it harder to fulfill the time requirement. However, it also provides you with the ability to invest in yourself. Thanks to my job, for example, I was able to invest in Circle of Success, which definitely propelled me closer to achieving my copywriting goals.

Better yet, as I started making money with clients, I was able to reinvest my earnings as well. I’ve used the money I’ve made to attend AWAI’s live events, increasing my skills as I go along.

For example, last spring, I attended AWAI’s Video Sales Letters event with Clayton Makepeace. As part of the program, I completed a video sales letter for a client. So, essentially, I was paid to learn!

But there was an even greater benefit.

The skills I gained at that event helped me write my most important spec yet. (A “spec,” by the way, is something you write for free, on speculation that you’ll get a contract to write more, as a result!)

This spec was a full-blown letter for Money and Markets, a major financial publisher. (Everyone who attended AWAI’s 2013 Bootcamp was invited to submit this spec assignment.) To make a long story short, I won the spec, along with AWAI member, Brian Ochsner. So, we’re both working right now with Clayton Makepeace on separate letters for Money and Markets. And my fee is $12,500 plus royalties! I’m still pinching myself!

This spring, AWAI is offering another live event with Clayton, Building Your Successful Copywriting Business. And yes, I’ll be there. In fact, I was probably one of the first people to sign up!

You see, keeping my job has provided me with unparalleled opportunities to build my freelance business. But it will soon be time for me to move on to my ultimate version of the writer’s life. So, I will be there in April, making another investment in myself and my future.

I hope you can join us. But, if you can’t, I hope you’ll invest in yourself by signing up for another AWAI program, or by simply taking the time to read helpful articles on the website. Because, if you’re working in a job that you want to leave, please know you can use it now to help build your freelance business. Start small, if you have to, and go from there. Your version of the writer’s life is worth it!

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »


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Published: January 31, 2014

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