Your Own Leg Up …

It’s always nice when you learn something once and use it to benefit yourself in multiple ways … and list building is the perfect skill for this!

Jen Adams here, continuing our discussion of list building with a way for you to get double mileage out of learning this skill.

You see, list building isn’t just about getting more attention for your freelance writing business. It’s also about helping you build additional streams of income.

That’s because what you do to get more traffic and build a list of potential customers for yourself can also be used to grow any other business you choose to start.

Let’s use a money-making website as an example.

A successful money-making website can give you a great passive income stream. Yet, a large part of your success depends on getting new visitors and convincing those visitors to come back regularly.

You can use the same list-building skills you use to promote your writing business to support your money-making website.

Or, imagine you and a friend decide to start an online business selling artistic birdhouses.

The same skills you use to build your freelance writing business can also ensure that your birdhouse business gets noticed by the right people and develops a large customer base.

And, speaking of a large customer base … you’d need that if you wanted to publish a book and have it sell well. So, even as you’re writing your own e-book series or first novel, you can use your list-building skills to grow your author profile and pre-sell your book.

It really is the kind of skill set that creates a very positive cycle: Use. Succeed. Repeat.

And all you need to do is explore the possibilities …

For today’s action step, think of the other income streams you’d like to develop. Pick one or two and plan how you could use list building to grow the business. What special reports would you offer? Where online would you go to connect with potential customers?

Share your business dreams in the comments. If you need inspiration, check out this article from Roy Furr, “How the ‘List’ Adds Profits to Your Money-Making Website.”

And tomorrow, I’ll reveal one more great way to make money with your new list-building skills … perhaps the most important way of all!

The Professional Writers’ Alliance

The Professional Writers’ Alliance

At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »


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Published: February 27, 2014

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