Discover Your Secret Writing Super Power
It’s Christy Goldfeder, freelance copywriter, and this week I’m giving you my tips to live the writer’s life sooner than you thought possible. Yesterday, I gave you my number one tip: writing out your ideal life to use as inspiration. If you missed it, you can read it here.
Today, I’m going to show you how to tap into your personal super power (you have one, even if you don’t know it) to launch your writing career faster.
Focusing on your specialized knowledge can be a great way to land your first paid writing job. So, start by looking back at your work history – what field do you know well that a generalist writer might not? This secret super power helps you stand out from other writers.
This is how I transitioned from project manager to copywriter. I had experience editing financial articles, and I knew how to manage projects. I eased into copywriting through an agency that focused on marketing collateral for financial services. Even though I didn’t have much of a copywriting portfolio, I knew the language of finance enough to be able to edit financial marketing materials.
What is your personal specialty? If you’re in computer programming, your technical knowledge gives you an edge to write for software companies. If you’re a teacher, you know more about how to write for the education market. And if you’re a stay-at-home parent, you know more about household management and raising kids.
If you’re dead set on leaving your current field behind, you can still use your unique expertise to win writing projects. Ask yourself these questions:
- If you have time off for vacation, how do you like to spend it?
- How do like to stay active? Are you more of an outdoor sports type, or do you spend time in the gym?
- Do you have any other hobbies – movie watching, coin collecting, reading?
- Do you volunteer – planting trees to save the planet, serving meals in a soup kitchen, or work with children?
- What causes are you passionate about?
Another way to find your focus: look at your bookshelf. What do you typically read? Are you into personal finance? Are you fascinated by personal growth? Are you an aspiring master chef or world traveler?
Don’t discount anything that holds your interest. You may be pleasantly surprised that not only is it possible to find projects aligned with your passions, but there are also plenty of companies that need your help. And with your specialized knowledge they’ll be glad to hire you.
Today’s Action Step: Write down a list of topics related to your work experience that you could use to launch your writing career. Add topics that you’re passionate about to your list – look at your bookshelf, hobbies, and weekend activities for clues.
What are your possible areas of focus? Let me know in the comments section. Tomorrow, I’ll reveal what you need to do to get hired for freelance work now – even if you haven’t completed your first writing program.
The Professional Writers’ Alliance
At last, a professional organization that caters to the needs of direct-response industry writers. Find out how membership can change the course of your career. Learn More »