June 2015

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Funnel Basics: What Are the Key Parts of a Marketing Funnel?

Funnels have several key parts that make them work. Learn these parts and you’re well on your way to making a great income building your own funnels.

A Sharp Word Scalpel Makes Your Copy Stronger

Use these power-editing strategies to cut out unnecessary words - valuable real estate in your promo - and make it easier for your reader to never put your copy down.

Funnel Basics: Why Acquisition Is So Important to Your Clients

Funnels are a booming trend for marketers, since they address the #1 problem for most firms – connecting with new customers profitably.

Get an Inside Look at what it’s like to Work with Big Name Clients … Through the Eyes of this AWAI Member

Congratulations to this AWAI member whose first paid promotion in the financial niche became a control for a powerhouse publisher! Read his story here.

What to Say to Potential Clients Once the Door Is Open

It’s so much easier to send a proposal to a client who already knows you and the value you deliver. Learn how to make this a key marketing strategy.

Newest AWAI Member Case Study: Brian Whitaker

For 10 years Brian Whitaker was the marketing manager for an Austin-based technology company. While he performed well at his job – and was recognized for it – he didn’t enjoy it. He wanted more time with his kids, freedom to take vacations and create things that mattered… Today Brian enjoys all that, thanks to freelance copywriting.

A Low-Pressure Way to Start a Conversation with Your Dream Client

Including reputable sources in your content is a smart strategy when building a Money-Making Website. It’s an easy way to start building client connections.

The Impact of Mobilegeddon on B2B Websites

Google recently launched a new algorithm that brought on what has been termed “Mobilegeddon.” Here’s what you need to know.

Want to Finally Write Your Book? Here’s How …

Writing a book can bring big benefits to your business. But not knowing how to publish and promote your book are common problems. Learn to overcome them.

Get Clients to Start Paying You Before You Ever Land an Assignment

Marketers pay attention to their top affiliates. This means you can increase your passive income AND your client base with a single self-marketing strategy.

Get Your Dream Clients to Respond Every Time

Your clients are in the business of selling. Show goodwill by writing a useful review of their products, and then use it as a stepping stone to paid work.

Use a Money-Making Website to Market Yourself and Land Your Dream Clients

Learn the best self-marketing strategy for getting your foot in the door with any client, regardless of your experience, confidence level, or personality type.

Serious about living the writer’s life? Do this…

Constant learning is crucial to copywriting success. Here are three ways to keep yourself educated, knowledgeable and - as a result - creative.

6 Paid Writing Projects That Benefit From Good Storytelling

Discover the top 6 paid writing projects for good storytellers. Presenting your story in different ways can keep readers (and buyers) clamoring for more.

Eagle Financial Publications Copy Chief Wayne Ellis is Coming To Bootcamp to Hire Two Copywriters … [video]

Eagle Financial Publications’ Copy Chief, Wayne Ellis has been attending AWAI’s Job Fair for years now – and is coming to the 2015 Bootcamp Job Fair looking to hire two copywriters.

Live: The Barefoot Writer June Issue

The June Barefoot Writer issue is live! Mindy McHorse reveals what is featured in this month’s issue.

How to Take Your Reader Into the “Heart Dimension” and Forge a Lasting Connection

Become a more effective storyteller with these three tips. Find out how your storytelling skills could bring in more donations and purchases for good causes.

The Not-So-Mysterious Art of Getting Clients

You’re not really “in business” until you have clients. Steve Slaunwhite gives you three easy steps to master the art of getting clients.

Newest AWAI Member Case Study: Joshua Boswell

It would take more than a decade for Joshua Boswell to discover freelance copywriting, a career that provided both enough money to support a family that ultimately grew to 10 children, and more importantly, enough time to spend with them.

When and Why You Should Tell Your Story in Second Person Instead of First

Find out when telling a story in first person trumps telling it in second person, and vice versa. Both have merits when it comes to connecting with your reader.

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