Two (More) Strategies for Building Your Writer’s Life
March 16, 2016 (12:44:38 pm)
Monday you learned Business-to -Business Master Copywriter Ed Gandia’s first two strategies for building B2B success. Today, we give you his final two.
How to Create a Solid Plan for Success
March 16, 2016 (09:09:48 am)
Following in the footsteps of someone who has gone before you and learning from their experience, can make all the difference in your success. Find out how Joshua Boswell and his Launch Tour made that difference last year for freelance copywriter and AWAI member George Ortega.
How, When, and Why You Need an Updated Headshot
March 15, 2016 (06:09:40 am)
Discover why it’s essential to get an updated headshot to market your writing business, and learn tips for making sure the photo you get is as good as possible.
Ed Gandia’s B2B (and Other Career) Strategies for Success
March 14, 2016 (11:23:38 am)
Business-to-Business copywriting looks like a great opportunity for me to take a new direction in my career. But I’m turning to someone who’s done it before for guidance.
This Word Technique Helps You Become a Copy Genius
March 14, 2016 (06:23:43 am)
An apology to an AWAI favorite... A word technique used by the top writers... Satisfying your prospect’s emotional needs... Come to Bootcamp
Bootcamp First-Timer to Return to Hire Copywriting Team in 2016
March 11, 2016 (10:51:19 am)
This AWAI member, currently in sales and lead generation and specializing in hospitality writing, plans to hire up to 12 copywriters at Bootcamp this year!
A Fun, Easy Way to Realize My Dream
March 11, 2016 (06:45:49 am)
I love writing in fundraising copy. But from hearing B2B master copywriter Steve Slaunwhite has made me consider a new direction to realize a fundraising dream.
Turn Prospects into Clients with the List-Kickstarter Matrix
March 10, 2016 (07:18:30 am)
When you're a new B2B copywriter, one of your biggest challenges isn't finding prospects to approach. Rather, it's about narrowing down your field.
Why Are B2B Copywriters in Demand?
March 10, 2016 (06:23:54 am)
Are you curious how Business-to-Business copywriting can fuel your quest for the writer’s life? Steve Slaunwhite tells how easily it can happen here.
9 Tips for Writing Email Subject Lines That Boost Open Rates
March 09, 2016 (01:06:00 pm)
We spend a lot of of our precious time writing body copy. We're so focused on the CONTENT that we don't think about the "outside edges" of our work.
So, What Exactly Is Business-to-Business Copywriting?
March 09, 2016 (06:05:45 am)
We’ve been talking this week about Business-to-Business copywriting. Only I left out a major part of this discussion … exactly what B2B copywriting is.
… Because I Didn’t Like Being an Employee
March 08, 2016 (02:48:27 pm)
Steve Slaunwhite is the acknowledged master of Business-to- Business copywriting. We interviewed him to learn how he got started … and a few more secrets of B2B success.
If I’d Known Then What I Know Now
March 07, 2016 (12:20:54 pm)
Finding the right niche is like finding a good partner. But it isn’t always easy, especially if, like me, you don’t know what’s available to you.
How to Avoid Skinny, Weak Guarantees
March 07, 2016 (06:06:26 am)
You can’t simply dash off a guarantee and expect it to convince your reader you’re sincere. You need to “beef it up” so he knows you stand behind your product.
Live: The Barefoot Writer March Issue
March 04, 2016 (07:00:59 pm)
The March Barefoot Writer issue is live! Mindy McHorse reveals what is featured in this month’s issue.
The Lasting Power of the Positive
March 04, 2016 (06:46:34 am)
We’re mired in a swamp of negativity in almost all aspects of modern life. Is there any room left for positivity? Not only is there room, writing success may depend on it.
Tips to Overcome Self-Sabotage
March 03, 2016 (06:51:36 am)
Find out what self-sabotage habits plague creative professionals and get tips on overcoming them so you can move forward in your personal and creative goals …
Business-Building Advice You May Be Taking Too Far
March 03, 2016 (06:10:40 am)
You’ve probably heard the advice to choose a niche so you can market yourself more effectively. But can you take it too far?
In-Person Networking Yields a Major New Project for AWAI Member
March 02, 2016 (08:53:44 am)
Experienced copywriter and AWAI Member finds success with self-marketing and moves forward, feeling self-assured in her future with the writer's life.
The Best Way to Create Your Own Perfect Marketing Mix
March 02, 2016 (06:05:51 am)
Do you freeze up every time you think about landing clients? Put together a marketing mix that will have you landing more clients faster.