Video: Q&A
How Should I Choose a
Niche — By Project Type or Industry?

Here’s a question many aspiring writers have posed:

"Should I specialize in writing just one project type (like writing online sales pages) or should I focus on one industry?"

Listen to Nick Usborne’s video for the answer. In just 3 minutes and 39 seconds, he’ll tell you whether to niche yourself by project type (like web sales pages, e-newsletters, or emails) or industry — and why his answer to this question has evolved since he first became a freelancer over 30 years ago.

Nick, a web copy pioneer, also explains how digital marketing works today and how you can use that to multiply your fees on each project.

Take a few minutes and listen to Nick’s answer about choosing your niche.

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Published: August 5, 2017

1 Response to “How Should I Choose a Niche — By Project Type or Industry?”

  1. Hi Nick,

    After completing your excellent Web copywriting training programs, do you recommend that we should either work for free or pro bono for our first few Web copy and social media clients to get experience when we are just launching our new Web copywriting businesses? Thank you.

    Sheila Koester Koester's Keywords, LLC


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