Copywriting is the Ultimate Way for You to Live The Writer’s Life

Magnifying glass showing the word benefits

“Can someone like me really live the writer’s life?”

“I know others are doing it. But how long is it going to take me?”

“And how does AWAI help us succeed?”

Katie Yeakle here. As AWAI’s Executive Director, these are questions I’ve heard a lot over the last 20 years.

Since we’re at the beginning of a New Year, I thought this would be a great time to publically answer some of your most pressing questions about copywriting.

I’m going to start with the most basic question of all:

Why, of all the opportunities for writers to make money, should I consider copywriting?

The answer is simple: Copywriting is the single most liberating way to make a living — or supplement your regular income — or transition from your present job to a new career or early, financially-secure semi-retirement. There are so many benefits to becoming a copywriter. Just look …

And last but not least, you’ll be in good company.

Here’s a partial list of people you’ll recognize who worked as copywriters before achieving fame outside the direct marketing world. One name that’s missing … Benjamin Franklin. He started the first mail order catalog in 1770.

That’s great for them … but I know what you are thinking, can someone like me REALLY do this?

It’s important to know that successful AWAI members have had many different starting points. Unemployed for eight months and terrified. Stuck in depressing, dead-end jobs. In jobs they like, but can’t earn enough money from to meet their needs. 20 years old, 75 years old. Already confident of writing talent — others, doubtful they can write anything worthy of payment. Silver-tongued salesmen, small town schoolteachers, shy homemakers suddenly having to re-enter the work world after traumatic divorces.

You name a beginning — any beginning — and I can introduce you to an AWAI member with a similar starting place, now earning an excellent income, feeling secure, doing work that is interesting to them, leading a fulfilling life … and thanking copywriting for it all!

By choosing copywriting as your writing career, you’ll instantly be part of and embraced by this entire community, too. You see, copywriters like to share information and help each other succeed. That’s one of the nicest things of all about choosing to be a copywriter … you’ll have plenty of help along the way.

You’ll be assisted not just by our Board of Advisors but by successful members who generously share their experience, who appreciate having had a helping hand extended to them and now extend theirs in turn. You’ll be mentored, coached, encouraged, and supported day by day, as you first explore, then find your way to the writer’s life just right for you.

I’d love to hear what the writer’s life means to you, as well as hear what questions you have about the copywriting industry. Let me know in the comment section below.

The AWAI Method™

The AWAI Method™ for Becoming a Skilled, In-Demand Copywriter

The AWAI Method™ combines the most up-to-date strategies, insights, and teaching methods with the tried-and-true copywriting fundamentals so you can take on ANY project — not just sales letters. Learn More »


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Published: January 23, 2018

3 Responses to “Copywriting is the Ultimate Way for You to Live The Writer’s Life”

  1. What about starting out this copywriting journey relatively late in life? In all the emails that AWAI sends out, I never see that topic touched upon. Is that a hindrance? Will I encounter age discrimination?

    Mike from PA

  2. How do you get writing jobs through AWAI and what if you aren't sure you have proper writing skills?oudles

    Guest (Gwen)

  3. I was at home the other day. I had a day off from work, so I was glad to be home. Coffee in hand in my little spot, maybe eating some toast or something. Reached over to turn on the laptop, and there it was. I could feel a smile forming, and a brief unmistakable feeling.

    Guest (t )


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