Steve Slaunwhite Announces Three Prize Winners for The Writer’s Life B2B Email Writing Contest

B2B expert Steve Slaunwhite recorded a short video to announce the names of our three contest winners!

With 420 submissions to our recent B2B email writing contest from The Writer’s Life, Steve said it wasn’t easy at all to choose just three entries to win the $200 prizes.

We’d also like to give a huge round of applause to everyone who submitted an entry. Great job on doing the work — and be sure to add your sample to your portfolio!

The challenge was to write an 83-word B2B promotional email to encourage restaurant owners to come see the fictional Colderline Single-Door Freezer at Booth 323 at a restaurant trade show. Readers were given a copywriting brief like you’d receive from a real client. You can check out the Practice Assignment and valuable tips for how to write an effective online ad here.

Now, drumroll please …

Here is Steve’s short video announcing the names of the three members who will be receiving $200 prizes from AWAI. He also shares their winning submissions and some brief feedback on what worked so well in their copy, along with valuable tips writers can use to improve any copy they write.

Watch Video

Congratulations again to our three winners and to everyone who submitted an entry! Be sure to read our daily e-letter, The Writer’s Life, for more contest opportunities.

Note: If you’d like feedback on your entry, consider requesting it from fellow copywriters in the private Online Copywriters group here. (While there’s no guarantee a peer will review it, we do encourage it! Everyone’s writing gets stronger with constructive feedback.)

Click to Rate:
Average: 5.0
Published: July 14, 2020

4 Responses to “Steve Slaunwhite Announces Three Prize Winners for The Writer’s Life B2B Email Writing Contest”

  1. I'm gonna use just few words, 'cause I'm amazed in a good way with these extraordinary winning entries. I have learnt something new again today. Congratulations to all the 3 winners. Thanks.

    Guest (Kirti)July 14, 2020 at 3:10 pm

  2. It was fun to participate in the email copy contest and be able to put a few things I had learnt in my copywriting lesson to use as a beginner.
    And I want to say a big congrats to all three winners-Chris, Marylene and Christine-for doing a fine job.
    Their copies were really engaging, starting with the headline and then the body copy. In future I hope to write a better copy.

    Bayo777July 14, 2020 at 3:14 pm

  3. I would like to write a book poems and thing to write

    Guest (Fay)July 15, 2020 at 3:16 pm

  4. Thanks! I'm excited to be a winner! It was fun writing the ad and the product sounded interesting. (I really like my ice cream cold!) Congratulations to the other winners,also. Thanks AWAI for creating the contest. P.S. My name is confusing. It's pronounced "Welk."

    Guest (Marilyn Woelk)July 24, 2020 at 8:35 pm


Guest, Add a Comment
Please Note: Your comments will be seen by all visitors.

You are commenting as a guest. If you’re an AWAI Member, Login to myAWAI for easier commenting, email alerts, and more!

(If you don’t yet have an AWAI Member account, you can create one for free.)


This name will appear next to your comment.


Your email is required but will not be displayed.


Text only. Your comment may be trimmed if it exceeds 500 characters.

Type the Shadowed Word
Too hard to read? See a new image | Listen to the letters


Hint: The letters above appear as shadows and spell a real word. If you have trouble reading it, you can use the links to view a new image or listen to the letters being spoken.

(*all fields required)