December 2006

Quick Tip: Start Networking Now – Online!

Discover how online networking communities can help you promote your business.

Seven Ways to Create a Stylish Image

Kammy Thurman reveals seven things to consider when you are creating a design for an up-scale client.

From The Golden Thread Mailbag … Book Publishers Need Copy Too

Pat Coffey explains that book publishers have products to promote and so need copywriters too.

Quick Tip: Grammar Made Fun

Will Newman reveals a resource that can actually make learning grammar fun.

How to Add Power Negotiation Tactics to Your Sales Pitch

John Forde explains how to use the principle of reciprocal concession to boost response to your direct mail packages.

From The Golden Thread Mailbag … Legal Risk as a Copywriter

Pat Coffey talks about your legal risk as a copywriter.

Quick Tip: Sit Right for Better Productivity … and Better Health

Sitting with correct posture can make a big difference in how you feel and in how much work you get done.

How to Create an Effective Business Card

Michael Masterson reveals a better way to make connections at networking events than handing out business cards.

Quick Tip: Warning to Laptop Users

Will Newman gives advice about laptop computer safety.

How to Keep Your Client Happy by Reducing Mailing Costs

Kristin Schwarz shares strategies you can use to help reduce your clients mailing costs.

From The Golden Thread Mailbag … Building a Portfolio

Pat Coffey talks about the ownership of copy you've written and how to include it in your portfolio.

Quick Tip: A Valuable One-Stop Dictionary

A valuable one-stop dictionary for copywriters.

The Drastically Changing Reality of Self-Promotion … and What You Can Do to Protect Yourself

Bob Bly explains how the Internet is changing self promotion.

From The Golden Thread Mailbag … When You Can Do Better

Pat Coffey talks about trying again with the same company when you've failed to beat their control in the past.

Quick Tip: Using Email Addresses

Ilise Benun's advice on contacting your dream client by email.

A Guide for Creative Thinking

Brian Tracy shares a few simple exercises that will increase your creativity.