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The Why, When, and How of Starting a Peer Group

Starting a peer group can help you build your skills, stay motivated, give you ideas for your business, and connect you with new resources.

7 Steps to Turning in Work Clients Love

You get hard to land a project. And when you finally do, that’s when the real work begins. Use these seven steps for turning in work your clients will love

Use This Client-Ready Checklist to Write Web Content Like a Boss

Whether you’re new to writing web content or you’re a well-establish web writer, this checklist can help you boost your professional game.

Achieve Your Dreams Faster by Being a “Just-in-Time” Social Media Writer

Businesses need writers who know social media, especially the real-time aspect of content creation. Use this to become an in-demand social media writer.

Is Kitchen Sink Syndrome Killing Your Productivity?

You’ve heard of Shiny Object Syndrome. But what about Kitchen Sink Syndrome? Find out if you’ve got it and what to do about it for better productivity.

How Making a “Top 3” List Both Morning and Night Can Improve Your Writer’s Life

Do you use to-do lists? Do they leave you feeling overwhelmed? For a more productive day, try this morning and night approach using Top 3 lists.

How to Raise Your Setpoint to Increase Your Income

Do you know your income setpoint? Once you figure out what it is, you can work to raise your setpoint, which can be critical to earning what you want.

The “Nonsense Method” to Beat Writer’s Block

Put a new twist on an old technique to help you beat writer’s block and create fun, useful content every day… either for yourself or for your clients.

Direct response dead?!? Not even close…

Content marketing is on the rise, but that doesn’t mean direct-response copywriting is dead. See how the two work together to make sales.

How to Use Direct Messaging for Social Media Marketing Success

Social media is a great place to attract attention with public posts AND it can be an effective way to continue the conversation with direct messaging.

Nine Sure-Fire Ways to Optimize Content for Voice Search

Voice search is a growing factor for writers who do search engine optimization. See how you can make sure you’re content is showing up for voice search.

Take a Selfie of Your Freelance Website to Attract Web-Copywriting Clients

When potential clients look at your website what impression do they get about you? Make it a professional one to land more web-copywriting clients.

Add Value to Your Client’s Bottom Line — and Yours — with Upsells

When you offer upsells, you’ll add value to your services by helping your client’s marketing efforts perform better. And your own bottom line will grow too.

Using Stories in Marketing: How to Find and Tell Great Stories

Using stories in your marketing makes your message more memorable, more compelling, and more credible. But where do you find great stories?

Hosting a Local Live Event for Leads

Host your own local live event to deliver high value to hot prospects. Michele Peterson shares her own experience with this marketing strategy.

Starting Out with Google Analytics

If you’re writing SEO copy for a client or for your own Money-Making Website, Google Analytics is a great source of information about what your users want.

How to Get Paid While Building Your Brand

Writing for trade publications builds your authority, attracts your target audience to you, leads to additional work, and comes with its own paycheck.

5 Creative Ways for Saying Thank You to Your Clients

Saying thank you to your clients is more than just polite. It builds relationships and can help keep your clients coming back to you with new projects.

Better Writing Support: Build Your Ideal Support Network

As a freelance writer, having a good support network can only help you succeed. Build your writing support network with friends, family, and colleagues.

Want to Blog, but Can’t Find the Time?

If you want to blog for your web-writing business, but find the prospect overwhelming, here’s a strategy that will help you make time for blogging.

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