Meet AWAI-Trained Writer:
Jennie Espy
| Location: | Cedar Rapids, IA |
| Professions: | Copywriter, Graphic Designer, Researcher, Social Media Expert, SEO Expert, Grant Writer, Travel Writer |
| Specialties: | Christian, Fundraising, Web/Internet |
| Website: | jennie-espy.com |
Jennie Espy has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:
Jennie Espy is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …
- Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
- Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
Jennie Espy has earned the AWAI Verified™ Online Ad Copywriter Badge. The AWAI Verified™ Online Ad Copywriter Badge indicates that a copywriter has learned to write small, 50 to 100-word ads meant to grab reader’s attention by arousing curiosity and interest so he or she “takes action”.
Jennie Espy has earned the AWAI Verified™ Editorial and Content Marketing Copywriter Badge. The AWAI Verified™ Editorial and Content Marketing Copywriter Badge indicates that a copywriter has learned to write “news” stories that quietly promote client products, help with search rankings, and serve as an informational “landing page” when readers click from such ad platforms as Facebook, Google, and other ad networks.
Jennie Espy has earned the AWAI Verified™ Email Copywriter Badge. The AWAI Verified™ Email Copywriter Badge indicates that a copywriter has learned to write short one to two page personal “notes” — stick letters that reaffirm a reader’s decision to buy … emails that encourage my reader to click to a sales letter … and more.
Jennie Espy has earned the AWAI Verified™ Funnel Copywriter Badge. The AWAI Verified™ Funnel Copywriter Badge indicates that a copywriter has learned to write a series of emails and letters that get hot prospects to buy… and buyers to buy more.
Jennie Espy has earned the AWAI Verified™ Lead-Gen Copywriter Badge. The AWAI Verified™ Lead-Gen Copywriter Badge indicates that a copywriter has learned to write landing pages where the reader is encouraged to submit his or her name and email address in exchange for something of value.
Jennie Espy has earned the AWAI Verified™ SEO Copywriter Badge. The AWAI Verified™ SEO Copywriter Badge indicates that a copywriter has learned to write copy that helps their client reach to the top of search results by placing the right words and phrases in the right parts of content pieces and web pages.
Jennie Espy has earned the AWAI Verified™ Social Media Copywriter Badge. The AWAI Verified™ Social Media Copywriter Badge indicates that a copywriter has learned to write copy that helps their clients promote marketing campaigns and company image through social media posts that engage and inform readers.
Jennie Espy has earned the AWAI Verified™ Video Script Copywriter Badge. The AWAI Verified™ Video Script Copywriter Badge indicates that a copywriter has learned to write short, fun two to three minute “intro or informational” videos.
Professional Background:
* 25 years graphic design experience, including 10 years prepress production experience within the newspaper publishing industry
* 25 years copyediting experience in the academic healthcare industry and through freelance opportunities
* 25 years copywriting experience with a successful publication history as a restaurant profile writer and blogger
* 25 years ghostwriting experience with a successful publication history through Amazon
* 10 years medical writing and editing experience with a successful publication history as a contributing author and editor
* 12 years social media content management experience
* 12 years WordPress website development and content management experience
