"Can you help me out with online video?"

It's a question you're going to be hearing more and
more from your prospects and clients.

If you can't say "yes" with confidence, you're not only
missing out on a very lucrative source of income, but
a great way to differentiate yourself from your competition.

Dear Reader,

Google and MSN report that online videos increase sales by 72%.

An eMarketer study found they boosted conversion rates over banner ads by a whopping 750%.

With results like these, it's easy to understand why many in the industry are finding that online video is the most effective and profitable marketing tool since the Internet itself.

And, if your prospects or clients haven't asked you yet if online video is a service you provide, chances are, they will soon.

But, here's some more good news …

As a copywriter, you've got a huge leg up when it comes to positioning yourself as an online video expert.


Online videos are all about connecting with the viewer … your client’s prospect … with a specific outcome and goal in mind. When you think about it, that’s what you do every day as a copywriter.

All you have to do is master a few proven strategies and techniques and you'll have a sweet add-on service. Plus, you'll have a way to get your foot in the door with new clients by supplying them with a service other copywriters most likely don't provide.

Because even web copywriters … the guys and gals specializing in (something), haven’t necessarily added "video" to the list of services they provide. Henry Bingaman, a web copywriter who’s seeing video pay off for him, agrees, "I work in the health sector and I don't know of any other copywriter who is providing their clients with online video."

One of the reasons for this is, although the trend towards video is growing at an incredible rate, it's still relatively early in game. The online marketing site eMarketer predicts money spent on online video advertising will surge to $5.2 billion in 2014 — almost $4 billion more than the $1.4 billion spent this year.

Money that will be showered on copywriters and marketers who know how to write the scripts for their videos. And, even more if they can also produce, edit, and direct videos, even though it's not required.

“People want to be shown things. They learn effortlessly when they don’t have to figure it out on their own.”

– Fred & Donny Adkins
Principle & Interactive Team
Soffer AdkinsWhy not you?

There's no better time than right now to start positioning yourself as an expert. Because many businesses don't yet have an online strategy, but they've heard the buzz and they're starting to ask questions.

"People are looking for video. They definitely are. It's something that comes up in most conversations when I'm talking to prospective clients," says Bingaman.

But, here's the thing …

They don't know how or what to do. They're looking for help.

And that's where you come in. Show them you know how to write and/or produce an effective video, and they'll pay you handsomely for it.

For a good video script, companies will pay anywhere from $100 to $500 per minute, which is about a page of text. Once you get some experience under your belt you should be able to charge $300 per minute — with a $500 minimum per project.

My name is Rebecca Matter. I’m Co-Managing Partner and Director of Online Marketing for American Writers & Artists Inc. (AWAI).

We’ve been helping people acquire financial security, independence, and freedom by learning direct-response marketing and copywriting skills that are in high demand and therefore can earn them a very substantial living working for themselves.

“We live in a ‘show me’ culture. From a technological and communication standpoint, combining video and the Internet makes perfect sense. The combination of communication, interactivity, and immediate feedback makes broadband video an extremely appealing vehicle.”

– Stefan Kogler
SVP, Creative Director, New Media

I'm excited to explain how you can make sure you make "all the right moves" when it comes to putting together an effective and profitable online video strategy. Here are three reasons why 2010 is going to be a huge year for online video …

Tap into the expertise of the most respected
people in the online video industry

Recognizing the growing importance and influence of online videos, I knew AWAI needed to partner with one of the most experienced, knowledgeable, and respected online video marketing experts in the industry …

Her name is Jessica Kizorek.

“Jessica makes it easy to gain the confidence to start creating video today through her step-by-step approach and thorough analysis of the industry.”

- David Jacobson
Partner and Director of Brand Strategy Turbulence Advertising

Jessica is an award winning CNN-featured videographer. Her video production company, The Viral Pulse, has done work for companies such as Bacardi, Hyatt Hotels, Moet Hennessy, and WhoCanISue.com. Jessica is a Gold Medal winner of the Vision Awards for Excellence in Video Production. She is an industry speaker on the subject of video marketing and the Internet.

In 2006, as a video producer, Jessica realized how important online video was becoming, so she tried to find a book that would teach her everything she needed to know about making video for the Internet. It didn't take her long to discover that there was nothing available. So, she decided that if no one was going to teach her, she'd have to teach herself … which she proceeded to do — soon becoming one of the leading experts in the field.

In May of this year, Jessica was chosen by New York Times best-selling author and Squidoo.com founder Seth Godin for a private, week-long mentoring session with 11 other brilliant minds that are changing the world.

A number of months ago, I asked Jessica if she'd be willing to put together a step-by-step program for people eager to profit from this powerful marketing tool. Inspired by her love of helping others, Jessica jumped at the opportunity.

“Passion for the craft, viewed through a lens clearly focused, Jessica’s inspiring voyage of discovery will show you the way, challenging the boundaries of video communication.”

- Tony Gulisano
Managing Director
Clio Awards

The result turned out to be Marketing with Online Video for Profit … A program that teaches you everything you need to know to quickly and easily produce and market videos online.

Jessica says she "would have bought Marketing with Online Video for Profit if it had been available back in 2006. I would have saved weeks and weeks of research, mistakes, and time-wasting trial and error."

Here is a small sample of what you'll learn from Marketing with Online Video for Profit:

Megan Tyson from Washington D.C. recently put together a three-minute video for a division of the Smithsonian. Writing the voice-over script, shooting, and editing the video took her about two days in total. She says it would have taken her less time, but she was relatively new to the video-editing process. She was paid $1,000 for her efforts. Megan, who just recently launched her freelance career, says she took less money for this project because the artist featured was a friend of hers. She feels $1,000 a minute is a fair price to charge when you're also doing the filming.

Marketing with Online Video for Profit takes you through every step of the video-making process, from your initial research right through editing and distributing your videos. Nothing is left out!

And, of course, the program wouldn't be complete without videos. That's why Marketing with Online Video for Profit features 19 videos of Jessica sharing different insights into various aspects of video marketing.

You'll also find case studies throughout her entire program. These real-life examples will help you understand the thought process behind what makes a video-marketing campaign successful.

But, you won't just be watching or reading, you'll also be participating …

Using the accompanying workbook, you'll be completing exercises and watching examples of successful videos. It's all to deepen your understanding of how to make every video you produce the best it can possibly be.

Yours free … $237 Worth of Additional Training

Earlier this year, AWAI held a three-part webinar series featuring Jessica. Over the course of the three sessions, she showed participants how to get started without spending a lot of money on equipment, how to properly promote videos online to maximize the number of people who see them, how to get viewers to click through to your website after viewing, and much, much, much more.

Access to each webinar sold for $79.

But, as special bonus, when you buy Marketing with Online Video for Profit today you'll get access to all three webinars absolutely free.

Great results = happier customers = more
repeat business and referrals

"Online video is simply the most effective way to communicate with customers and help them make the buying decision."

— Master Copywriter and best-selling author, Bob Bly

Before I tell you how to get your copy of Marketing with Online Video for Profit, I want to talk about another big reason why you need to be adding video ASAP to the arsenal of services you offer your clients.

As we both know, part of your success as a copywriter is the amount of success your client experiences from the services you provide them.

If you increase their conversion rate and boost their sales, they're not only going to give you more work, they'll happily refer you to their friends and business associates who might also need your services.

Now, as mentioned, Google and MSN say videos will increase the conversion rate of an online sales page by 72%. But, there are many more reasons why video marketing will soon become one of the key services you offer your clients. Online videos …

  1. Strengthen your client's relationship with their prospects and customers — Videos remind viewers that they're dealing with a person and not some faceless corporation.
  2. Boost your client's credibility — The more credibility a business has, the more comfortable people will feel trusting it with their time and money.
  3. Convey information quickly with powerful results — A two-minute video can have the same impact as a 16-page sales letter.
  4. Enhance your client's reputation as an expert in their industry — Videos are a quick and very effective way to establish your client as an expert on a particular topic. Once they're viewed as an expert, people tend to listen more closely to what they say. Plus, they'll often pay more for their products and services.
  5. Boost your client's website's search-engine rankings — Google's Universal Search now lists videos in their search results. A comprehensive video strategy will boost their chances of being listed on the first page of Google for certain keywords.

“Our print and commercial elements drive people to the website. Our online videos clinch the deal because they allow people to explore and get a clear picture of what they can expect. All of their questions get answered. They envision themselves as a character in our video and are able to immediately make a purchase decision.”

- Laurie Habeeb
Creative Director
Starmark/Marc USA

With reasons like this, it's easy to understand why the use of online video and the demand for people who can provide it is growing at such an incredible rate.

Video really is the future of online marketing …

A web page filled with just text appeals only to the eyes. Reading it takes effort to understand what the words are saying.

But video appeals to the senses of sight and sound, making the concepts easier to comprehend.

And often, users will just skim a page of text and if it doesn't seem like the page contains what they are looking for, they may choose to leave your site. With a video, you have more control over the process because, if done right, you can motivate the viewer to watch your video from start to finish

It all adds up to a marketing tool that will give your clients a true competitive advantage.

And, because you'll be providing them with something that gives them proven business-boosting results, you'll become an indispensable part of their marketing team.

Everything you need to know to get started ASAP

Remember, you’ll learn EVERYTHING you need to know to implement a comprehensive online video strategy:

So, how much does it cost?

If you were to pay Jessica (or any other top-notch consultant) to come to your office or home and show you how to do this, you’d easily pay $4,000 or $5,000.

But, you don’t need to do that now that we’ve partnered with Jessica to create this amazing program. And the best news is, you won’t pay $4,000 for it — or even half that.

The cost of Marketing with Online Video for Profit is just $199.

One more thing …

I want you to be completely thrilled with this program. So, I’m going to do more than offer you AWAI’s standard 30-day guarantee. By that I mean, if, within one year you aren’t seeing amazing results using Jessica’s comprehensive video strategy, just let us know and you’ll get a full refund of your purchase price — no questions asked.

I know you’re excited about this.

I know you’re eager to get started.

I know you understand the money-making potential of online videos and what they can do for your business.

So, here's some more good news …

You can take the first step to becoming a video marketing expert right away. Because as soon as we process your order, you’ll be able to access Jessica’s program online and start benefiting from her experience and guidance immediately. Which means you don’t have to pay shipping and handling, or wait days or weeks for materials to arrive.

But perhaps the biggest benefit is that your program will never be out-of-date … whenever Jessica updates or adds to her program, you’ll immediately have access to the latest version — free of charge for life.

Not only that, you’ll be able to have her program quickly on your screen anywhere the Internet is available, be it the local coffee shop, a friend or relative’s house, or the hotel you’re staying at.

So, what do you say?

Here’s the best program, I believe, that has ever been created on producing high-quality, professional-looking videos that get results.

Plus, you'll have access to a three-call teleconference series (worth $237) featuring Jessica’s insights on how to write and produce winning videos, and AWAI’s iron-clad full-year guarantee.

Why put off the inevitable?

You know as well as I do that online video is not a "here today, gone tomorrow" passing fad. It's here to stay and it is only going to get more prevalent and more important as time goes by.

Sooner or later, you're going to have to jump on board.

So … why wait another day?

Get the program now.

Or, call AWAI's Member Services team toll-free at 1-866-879-2924 to place your order by phone or get any questions you may have answered.

Start using the incredible power of online videos today to convert prospects into customers, and customers into repeat buyers!


Rebecca Matter
Co-Managing Partner, AWAI

P.S. One more thing. One of the quickest ways to fine-tune your skills is by seeing what good video looks like and how to improve weak video. So, to help you perfect your online video skills even faster, in the weeks ahead you'll be invited to attend a very special critiquing webinar hosted by Jessica. She'll show you some videos and then she'll offer up tips and suggestions on how to make them better. You're guaranteed to get a ton of great ideas on how to make your videos more effective and compelling. You won't want to miss this informative session. Order Marketing with Online Video for Profit today. Call Barb, Pat, Debbie, or Jacqueline at 1-866-879-2924 or order online.

Order Now!

American Writers & Artists Inc.
245 NE 4th Ave., Ste 102
Delray Beach, FL 33483
(561) 278-5557 or (866) 879-2924