The Hands-Down BEST Specialty for New Writers… Now Has an Even Clearer
Path to Success!

Hi, Rebecca Matter here…

If you want to make great money as a writer…

There’s a question you need to ask yourself.

One that almost every successful writer asks when starting out:

What kind of writer do I want to be?

Because the reality is — you do have choices.

There’s one side of the copywriting world that’s all about grabbing attention…

Stirring up emotion…

Coming up with the cleverest hook.

Some writers absolutely thrive on that challenge…

But maybe that’s never quite felt like you.

Maybe you’re drawn to something a little quieter… a little more, say…

Buttoned-down?

In fact, that’s a pretty good way to think about the kind of writing I want to tell you about today.

Some kinds of writing can feel a little like you’re competing on a fashion runway…

Where there’s always a new look… a new trend…

A new way to grab attention.

This kind of writing is nothing like that.

So instead of next season’s Alexander McQueen creation…

Think “crisp Oxford shirt”…

… a look that’s classic, smart, and professional.

Less “Look at me!”… and more “Here’s what you need to know.”

Just good, intelligent writing that helps businesses communicate — without having to shout it.

If that sounds appealing to you as a writer, then you’re going to love what I want to share with you today.

There’s an entire specialty built around exactly this kind of writing.

It’s been around for decades…

It encompasses everything from emails and websites to articles, case studies, white papers, newsletters, video scripts, and more…

It’s a specialty where writers can earn professional-level fees…

Develop ongoing relationships that lead to assignment after assignment…

And even build writing businesses that have the potential to reach well into six figures with just a handful of good clients.

Best of all…

If you’re someone who loves to learn, loves to understand how things work, and enjoys explaining them to other people…

You already have some of the most important qualities you need to thrive in this world.

And here’s why I’m especially excited to tell you about this today…

We’ve just created an even surer path for turning those natural abilities into a successful professional writing career.

I’ll tell you more about that in just a moment.

But first…

What is this surprisingly sensible, professional path to a writing career?

You may have already guessed it…

It’s Called B2B Writing…

B2B simply stands for “business-to-business” — businesses that sell products and services to other businesses.

Think of the software company that sells point-of-sale systems to restaurants…

Or a company that makes the packaging machines a food manufacturer uses on its production line.

B2B writers are the people who help those companies communicate with current and potential customers.

They write websites… emails… articles… case studies… white papers… newsletters… video scripts… social posts…

And dozens of other projects businesses use to attract customers, explain what they sell, and help people make buying decisions.

Now, if you’ve been around AWAI for a while, you may be thinking…

B2B… Haven’t I heard about this before?

You probably have.

And that’s actually one of the things I like most about it.

B2B writing has staying power.

It isn’t driven by the latest trend or fashion.

Businesses have been selling to other businesses — and relying on writers to help them do it — for decades.

And as long as businesses have products and services to sell to other businesses…

They’ll need writers to help explain them… demonstrate their value… and persuade people to buy them.

It’s what makes B2B such a proven, established writing specialty.

And it’s much bigger — and much more varied — than many writers realize.

There are between 2.8 and 3.2 million B2B companies in the U.S. alone, according to research firm Zippia…

Spanning virtually every industry you can imagine…

Technology… healthcare… finance… manufacturing… professional services… education… travel… food… construction…

And according to CMI’s most recent B2B Annual Report, at least half outsource copywriting projects, either because they lack the time or don’t have specialized writers in-house…

For writers like you, that’s a market of well over a million potential clients — just in the U.S. alone!

A Writing Opportunity…
That’s Virtually Endless!

And because buying something for a business is very different from buying something for yourself…

There’s so much more writing for B2B writers to take on!

Think about it…

If you’re considering a new self-improvement program, you might read the sales page… watch a video… look at some testimonials… maybe read a few emails…

And then make your decision.

But imagine a hospital choosing a new software system…

Or a manufacturer investing in a $500,000 piece of equipment.

Those decisions can take weeks or even months.

They may involve executives… department heads… technical experts… purchasing departments… the people who will actually use the product or service.

And before anyone signs on the dotted line, they’re likely to have a lot of questions, a lot of objections to overcome.

They want to understand what the product does…

How it compares with other options…

Whether it will solve their particular problem…

What results other customers have gotten…

And why they should trust this particular company with their business.

In fact, one study found that the average B2B buyer refers to at least 13 pieces of content during the purchasing journey…

Very good news if you’re a B2B writer!

Because businesses need written materials to help answer those questions at every stage of the buying process.

Which means one company… selling one product or service… needs all kinds of different writing.

And like I said earlier…

Skilled B2B writers earn professional fees that a lot of other writing specialties aren’t able to command.

For instance…

And that still leaves articles… blog posts… press releases… infographics… social media… and plenty of other projects B2B companies need written.

Of course, what you charge will depend on your experience, the company, the project, and plenty of other factors.

But you can see why there are so many different ways to make money as a B2B writer.

And why one good B2B client can potentially lead to assignment after assignment.

Do a good job…

Become the writer a company knows and trusts…

And chances are you’ll have opportunities to write for them again and again…

Which makes it possible to build a substantial writing business around a relatively small group of good professional relationships.

And What About AI?

Of course, there’s a question almost every new or aspiring writer is asking today:

Can’t businesses just use AI to write all this?

They can certainly use it… and many do.

But here’s what people forget:

Every one of their competitors has access to the same AI tools.

Which means companies still need people who can talk with their experts…

Understand their customers…

Ask good questions…

Recognize the ideas and details that make the company different…

Bring out its experience, expertise, and point of view…

And use all of that to give a company its unique voice… and help it stand apart from others offering the same products and services.

It’s why B2B marketing leaders like Scott Leatherman, CMO of Aviatrix, a multi-cloud networking and security company, say that even though they use AI, they still need to make sure…

“… the human element — the storytelling, the curiosity to ask why — is in there.”

And as Kyle Lacy, CMO of enterprise learning company Docebo, puts it…

“When everybody has the same tools, your only competitive advantage is you’re human.”

Which brings me to another reason I think B2B can be such an attractive writing specialty…

You Can Bring What
You Already Know…

One of the biggest concerns I hear from aspiring B2B writers is this:

“But Rebecca, what do I know about writing for businesses?”

My answer?

More than you probably realize!

Because in B2B especially…

The experience you already have can give you an immediate advantage.

Your previous career…

The industries you’ve worked in…

Your education or professional training…

Subjects you’ve developed a deep interest in over the years…

Anything you learned about business…

Simply by having worked in a job!

All of that can give you knowledge and perspective that businesses value — and other writers may not have.

Liz Farr is a perfect example.

Before she became a B2B copywriter, Liz was a CPA for decades, preparing tax returns for people and businesses.

She loved the work and the industry — but the 16-hour days around the multiple tax deadlines every year was starting to wear her down.

So instead of throwing all those years of knowledge away, she turned them into a writing specialty…

Writing for the accounting industry — including books for leaders in that space.

As she told us…

Same with Steve Maurer.

Steve spent 36 years working for the same company as an electrician in a chicken processing plant.

He began writing on the side while he was still working.

And after discovering his industrial background was actually a real advantage, he eventually specialized in writing for industrial manufacturing and commercial businesses.

As Steve says…

“I know my niche, so it’s fairly easy for me to write what I write. I speak the language, and that helps.”

Steve recently retired from his day job and made copywriting his full-time business — and here’s the remarkable part:

After 36 years with his old company, Steve went on to make more as a writer than he ever had in his previous career…

Even reaching six figures writing for far fewer hours than his full-time job called for.

Which is especially satisfying when you know what Steve remembers thinking when he first considered becoming a professional writer:

I was an electrician in a chicken plant — come on. How can I be a successful writer?

… Or Start Fresh With
Something Completely New

Now…

Does that mean you need decades of industry experience before you can become a B2B writer?

Absolutely not!

Just look at Jen Phillips April.

Before becoming a full-time writer, Jen organized events for historic houses.

Today, among other things, she writes for B2B technology companies, creating content and customer success stories about software products.

And lately, she’s gone even deeper into hospitality technology — a field she describes as “really interesting and fun.”

Jen didn’t spend her previous career working for technology companies.

She “learned” her way into an industry that interested her…

And built a successful B2B writing career around what she discovered along the way.

Bonnie Fanning’s path to B2B writing was a little different.

Bonnie started out as a travel writer and photographer.

Then she discovered the kind of money copywriters could make — particularly writing sales letters…

And decided to give that a try.

But she soon realized that kind of writing wasn’t for her.

Then a friend who owned a business asked Bonnie to help with some of her business writing, including her LinkedIn posts.

And she loved it.

She loved getting to know the person behind the business…

Helping her express her ideas… and turning those ideas into posts that sounded like her.

Before long, Bonnie was doing the same thing for other business leaders, building a specialty around writing LinkedIn content for them.

So even though Bonnie didn’t come from the corporate world, she discovered a kind of B2B writing that clicked with her…

Her version of that “button-down” writing we talked about earlier.

Writing that paid well… gave her the freedom she valued… and let her build ongoing relationships with just a handful of clients.

Whereas Jen found an industry that interested her…

Bonnie found a kind of writing she loved.

And you can do the same.

Because probably the most valuable quality you can bring to B2B writing is something we talked about earlier:

A love of learning.

Good B2B writers enjoy learning about new companies…

New products…

New industries…

New ideas.

And they love variety.

So if you already know an industry well, terrific. That experience could give you a real head start.

And if you don’t?

You can choose a subject or industry that interests you…

Learn about it…

And eventually become the writer businesses in that space turn to!

One More BIG Reason
Writers Love B2B…

I hope you’re starting to see…

There are a lot of reasons to consider B2B.

The vast number of potential clients…

The wide variety of projects…

The chance to write about subjects and industries that genuinely interest you…

The opportunity to build ongoing relationships with good companies…

But writers tell us there’s one more BIG reason they’re drawn to it…

Bigger, for many, than anything else…

And that’s the life it can make possible for you.

Because B2B writing can give you something freelance writers in many fields find hard to attain:

The best of both worlds.

Yes, you get the control over your life that freelancers love.

The ability to call your own shots… work from virtually anywhere… and build your career around the life YOU want…

But because B2B writing tends to command professional-level fees…

And good client relationships can last for years…

You can also enjoy a level of financial stability that many freelance writing specialties simply can’t offer.

As Liz, the CPA turned B2B writer I told you about earlier, said…

“Becoming a writer has set me free!

“I’m making the same money or even a little more than when I was an accountant — while working fewer hours and having more fun!”

I’d Like to Personally Invite You…

If everything I’ve shared so far has you thinking…

This actually sounds like writing I could see myself doing…

If you love the variety of businesses you could write for…

The different kinds of projects you could take on…

The opportunity to bring your own interests, experience, and expertise into your writing…

And the chance to earn a professional-level income helping businesses communicate, attract customers, and make sales…

All while living the life you’ve always wanted…

Then you likely have just one question left:

How do you go from being interested in B2B writing… to actually becoming a successful B2B writer?

That’s exactly why I’m so excited to share this with you:

Introducing the Newly
Streamlined and ExpandedB2B Writers International All the Tools, Training, and Resources
You Need to Launch and Grow
Your Professional B2B Writing Career

B2B Writers International is a professional organization for B2B writers — designed to support you throughout your writing career.

From learning the skills you need to get started…

To launching your writing business…

To ongoing access to new ideas… new project opportunities… expert guidance… practical resources… and fellow B2B writers you can turn to as your career grows.

We’ve built B2B Writers International around a simple idea:

You don’t have to know everything about B2B writing before you can begin.

And you certainly don’t have to figure out your entire career all at once.

You simply need to know where to start…

What to do next…

And where to turn when you need help.

And that’s exactly what B2B Writers International gives you.

For years, B2B Writers International has helped aspiring and working writers develop their B2B skills… find opportunities… and move forward as professional writers.

And now, we’ve made it better than ever.

We’ve reorganized and expanded B2B Writers International around the way writers actually build and navigate their careers…

Added more tools, training, and resources.

So whether you’re just beginning…

Ready to develop the skills businesses are looking for…

Preparing to launch your writing business…

Or already writing for companies and looking to grow…

You’ll have a clear idea of what to do next…

And somewhere to turn whenever you need help along the way.

Let me show you how it works…

And You’ll Have Experienced, Working Pros Teaching and Guiding You…

Of course, any path is easier to follow when you have experienced people showing you the way.

And inside B2B Writers International, you’ll be learning from people who know the B2B world firsthand.

Starting with two of the most experienced B2B writers and teachers we know…

Here’s Where You Begin…

With B2B Writers International, you can move at the pace that works for you.

Dive in and move quickly…

Or take your time, building your skills and your business one step at a time.

Either way, one thing is certain:

You’ll always know where to go next!

And when you first join, we’ll point you toward exactly what you need to get started.

First, Get to Know the B2B World…

If you’re new to B2B, your first stop is simply getting familiar with the B2B world — the companies, the opportunities, and the kinds of writing they need.

That’s why we’ll have resources waiting for you that give you a solid foundation to build from…

And…

Together, they’ll help you quickly understand how B2B works…

Discover the companies you could write for…

The projects they need…

The terminology you’ll encounter…

And where you might fit.

Think of it as your orientation to the B2B world.

No need to “master” anything yet…

You’re simply getting your bearings.

Next, when you’re ready to start developing your B2B writing skills…

Steve will be waiting for you with his complete…

Essential Training for
High-Value B2B Writing A $597 Value — Included
With Your Membership

In this “soup to nuts” B2B training…

Steve has taken all the methods, strategies, and techniques he’s developed over decades as a successful B2B writer…

And organized them into a 21-part practical training program designed to take you from the fundamentals of B2B writing…

All the way through handling real assignments professionally.

You’ll learn how to…

• understand the business you’re writing for…
• get inside the mind of its customer…
• uncover the benefits and selling points that matter…
• find the information you need before you begin writing…
• organize your ideas…
• write stronger headlines and leads…
• explain complicated products and services clearly…
• make your copy more persuasive…
• and give your reader a compelling reason to respond.

Along the way, Steve will share some of the methods he relies on in his own B2B writing…

Like his S-E-E Method for deciding whether your copy needs to sell, explain, or educate…

His Writer-Friendly Buyer Persona for quickly understanding the person you’re writing to…

The Copywriting Information Worksheet for gathering what you need before you begin…

His 5 P’s for building a persuasive B2B message…

And his Big Three approach to writing stronger headlines.

But Steve doesn’t stop with writing principles.

He shows you how to put them to use on the actual projects B2B companies hire writers to create, including…

• B2B-specific articles and blog posts…
• emails…
• webpages…
• case studies and customer stories…
• white papers and e-books…
• social media…
• brochures and sell sheets…
• ads…
• video scripts…
• sales enablement materials…
• and more.

And just as important as the writing skills you’ll gain…

You’ll also develop judgment to understand what each assignment needs to accomplish…

Leaving you with a solid “Day 1” foundation for handling the kinds of projects that will carry you through your entire B2B writing career.

Then, when you’re ready to launch your writing business…

Steve is there to help you with that, too.

Because your membership also gets you access to his complete

Getting B2B Clients A $497 Value — Also Included

Now, one of the biggest worries we hear from new writers is this:

“How am I going to land that first client?”

After years of helping new writers launch their careers, I can assure you it’s not as scary as it first seems.

Especially when you follow the kind of professional, client-attraction approach AWAI has been teaching writers for nearly 30 years.

And Steve’s approach to finding B2B clients makes the process especially straightforward.

His method is built around presenting yourself professionally at every point of contact…

Finding companies you’d genuinely like to write for…

Learning a little about them before you reach out…

Making a professional introduction…

Showing them how you might be able to help…

Following up appropriately…

And making it easy for them to see you as someone they’d feel comfortable hiring.

Best of all, Steve gives you his actual processes, templates, examples, and strategies to follow.

In his landmark Getting B2B Clients training, you’ll learn how to…

• decide which companies you’d like to approach…
• research a prospect in as little as five minutes…
• find the natural intersection between what they need and what you can offer…
• write a simple introductory email…
• use LinkedIn to begin building relationships before you ever reach out…
• know what to charge…
• prepare a professional quote (using his templates)…
• stay in touch without becoming a pest…
• and turn successful assignments into repeat business.

Stop for a moment and think about how much you’ll already have at your fingertips the instant you join…

Not only will you have a deeper understanding of the B2B world, but…

You’ll have proven skills for writing the projects companies need…

Even a professional approach for landing clients and building your business.

And we’re only getting started!

Because B2B Writers International is designed to grow right along with you.

As your skills develop… your business grows… and new opportunities catch your interest…

You’ll have resources ready to help you take the next step.

Starting with one of the newest pieces Pam has added to B2B Writers International…

Your B2B Specific Projects Hub Get Up to Speed on New Projects Fast… and Learn to “Speak the Language” of B2B Marketing

This is one of the most valuable new additions to B2B Writers International…

Let’s say a client asks you to write a case study… but you’ve never written one before.

Or maybe you’re ready to add white papers… email funnels… video scripts… or another kind of B2B project to your service offering.

This is where you’ll go to get IMMEDIATELY up to speed!

Your B2B Specific Projects Hub is a growing, easy-to-use resource designed to help you explore the many different kinds of projects and services B2B companies need.

Choose the project you’re interested in, and you’ll discover…

• what it is…
• how B2B companies use it…
• why clients hire writers to create it…
• what the assignment typically involves…
• what professional writers can charge…
• real-world examples you can study, and…
• helpful articles, tips, and guidance.

Pam is organizing these specific projects to cover all the major areas of B2B marketing…

• Content…
• Emails and E-Newsletters…
• Websites and Online Content…
• Social Media…
• Sales Enablement…
• Branding and Marketing Strategy…
• and AI Mastery and Guidance.

For example, you can jump into the Content hub now and explore blog posts and articles… pillar posts… editorial calendars… case studies… e-books and how-to guides… video scripts… and white papers…

So you begin to understand how B2B companies use these projects… what they need from them… and where you, as the writer, fit in.

Other hubs will take you deeper into specific kinds of writing within their area — like autoresponder sequences, e-newsletters, and stand-alone emails.

And Pam will continue adding new project-specific guidance and resources as B2B Writers International grows.

So whether you’re exploring a new service you want to start offering clients…

Trying to learn about a project you’re not 100% sure about…

Or just want to be able to “speak the language” of B2B marketing better…

Your all-new Specific Projects Hub is knowledge when you need it!

And that same idea runs throughout B2B Writers International.

Need a Quick Answer?

You’ll have Steve Slaunwhite’s growing collection of B2B Writing Quick Tips waiting for you.

These short, practical videos tackle the kinds of questions that come up when you’re actually writing and building your business…

How to plan a new project…

How to come up with ideas for a blog…

How to interview a customer for a case study…

How to approach a landing page…

How to promote a webinar…

How to keep a good company coming back with more assignments…

And dozens more.

So when you need help with something specific, you can get the answer you need — when you need it.

Your Multi-Project B2B Swipe File See What Successful
B2B Writing Looks Like in an Instant

Sometimes the easiest way to understand a new kind of writing project is to see a good example right in front of you.

That’s why you’ll also have access to B2B Writers International’s ever-growing Swipe File…

It’s a collection of more than 50 real-world examples of B2B and business writing you can study whenever you’re tackling a new assignment…

Want to see how another professional writer approached a similar project…

Or simply need some inspiration for something you’re working on.

You’ll find examples of…

• Case studies…
• White papers…
• E-books…
• Landing pages…
• B2B emails…
• Blog posts and articles…
• Brochures…
• Sell sheets…
• Website copy…
• Social media posts…
• Direct mailers…
• Ads…
• Lead-generation pieces…
• And more.

And the collection will only keep growing…

As Pam and the B2B Writers International team come across fresh, effective examples of B2B writing worth studying, they’ll add them to your Swipe File…

That way, you’ll have an ever-growing collection of ideas and inspiration to draw from as your own writing career grows.

And remember…

This stand-alone swipe resource is in addition to all the real-world B2B writing samples that come with your B2B training programs!

Ready to Expand
Your B2B Writing Business?

You’ll also have step-by-step Roadmaps that can help you expand into new areas of B2B writing and marketing.

Want to add social media as a service you offer clients?

There’s a Roadmap for that.

Want to understand content marketing and become more valuable to the companies you write for?

There’s a Roadmap for that, too.

Need help managing a larger, more complicated project professionally?

You’ll find guidance for that as well.

So as your career expands, your capabilities can expand right along with it.

Want to Keep Up With What’s Happening in B2B “In the Moment”?

Every month, your B2B Writers Insider will bring you fresh ideas, trends, opportunities, and practical guidance for building your career.

You’ll also get fresh training focused on what’s happening in B2B right now…

Some months, that might mean a live interview with a working B2B writer or guest expert…

Other months, it might be new video training on an emerging trend, opportunity, or skill you’ll want to know about.

The goal is to give you an ongoing window into what other writers are doing…

What companies are asking for…

And new ideas, strategies, and possibilities you may want to explore for yourself.

Plus, you’ll have the B2B Writers International private community…

A place to connect with fellow writers… ask questions… get another set of eyes on your copy… share ideas and experiences… and get to know others building B2B writing careers of their own.

And behind all of this is the growing collection of training, articles, examples, tools, and resources B2B Writers International has built up over the years.

So whether you’re tackling a new kind of assignment…

Adding a new service…

Looking for a fresh idea…

Or ready to take the next step in your career…

You’ll have resources, guidance, and professional support to help you do it.

Now Just Imagine…

You decide today to see where B2B writing could take you.

You spend some time exploring the B2B world…

Discover a few industries that interest you…

And begin developing your B2B writing skills with Steve.

Maybe you even discover one particular kind of writing you really enjoy.

So you create a few samples.

After some professional feedback, you start introducing yourself to companies you’d like to write for using the professional approach Steve shows you…

And one day, you get a response.

They’d like to talk!

You have your first conversation with a prospective client.

And because you’ve learned how these conversations work…

What questions to ask…

And how to present yourself professionally…

You feel like you belong there.

A few days later, they give you an assignment.

Maybe it’s an article…

An email series…

A new page for their website…

Whatever it is…

A real company is paying you to write!

You do a good job and they’re happy.

Before long, they’re back in touch…

“We have another project coming up. Would you be interested?”

Of course you would!

And this is where B2B writing can start getting especially lucrative.

Because once a company knows you… likes your writing… and trusts you to understand its business…

One assignment can lead to another.

Maybe you have a client that’s introducing a new energy-efficient HVAC system for hospitals and large commercial buildings.

Perhaps they first ask you to write the product page for their website… an assignment worth perhaps $750 to $1,500.

Then they need a five-to-seven-email campaign to introduce it… That’s another $1,500 to $3,000.

Their sales team needs a sell sheet they can have in front of them when talking to clients — another $500 to $1,000.

They decide they need a white paper explaining the economics of upgrading — perhaps another $2,000 to $3,500.

And a few months later, when one of their customers starts getting great energy-saving results, they ask you to turn that story into a case study…

That’s another $1,200 to $2,000.

Add it up…

And those five assignments alone could represent $5,950 to $11,000 in writing fees.

From one company.

Around one new product.

Of course, that’s simply an illustration. Your assignments and fees will depend on the companies you work with, the projects involved, your experience, and what you charge.

But it shows you what can happen as you build good professional relationships with companies that need writing again and again.

And as a B2B Writers International member, you’ll know where to turn each time something new comes your way.

In short…

You’re a professional writer!

And you now have the kind of options and control over your life that few nine-to-five jobs can give you!

Like getting to choose the industries and the kinds of companies you write for…

The projects you take on…

When and where you do your writing…

And whether you want to use your B2B writing skills to earn some extra income…

Or have several steady clients that can lead to the kind of six-figure income successful B2B writers enjoy.

Ready to Make This
Your New Reality?

That’s exactly what I’d like to help you do.

And the good news is — you’ve already got one foot in the door!

You’ve seen the opportunity…

The kinds of companies you could write for…

The projects they need…

And the professional fees those projects can command…

And met some of the writers who’ve already built successful B2B careers of their own.

Now there’s really only one thing left to do:

Give yourself the chance to become one of them.

And with everything we’ve brought together for you inside B2B Writers International…

You can start today!

Here’s a Recap of What’s
Waiting for You as a Member of B2B Writers International

The moment you join B2B Writers International, you’ll have an entire B2B writing career resource at your fingertips.

Everything I’ve shown you today is included…

Starting with…

Your Complete B2B Orientation ($150+ VALUE — included with membership)

Everything you need to get your bearings… understand the B2B world… see the kinds of companies and projects available… and begin discovering where you might fit.

Including…

• Introduction to B2B Copywriting with Steve Slaunwhite
• B2B Copywriting: A Comprehensive Guide to Writing for the B2B Industry
• AWAI’s Ultimate Glossary of Copywriting Terms

And once you’ve got your bearings…

Steve Slaunwhite’s Essential Training for
High-Value B2B Writing($597 VALUE — included with membership)

Steve’s complete practical education in becoming a professional B2B writer…

From understanding how B2B companies sell… researching your audience… writing clear, persuasive copy… and developing your own “business casual” writing style…

To learning how to write the actual projects companies hire B2B writers to create:

Articles… case studies… white papers… e-books… websites… emails… brochures… sell sheets… ads… video scripts… and more.

Plus Steve’s personal B2B Swipe File… practice assignments… worksheets… checklists… templates… finished examples… and additional training on SEO and research.

And because AI is quickly becoming part of a professional writer’s toolkit…

Guillermo Rubio’s AI Bootcamp for Writers($197 VALUE — included with membership)

A two-hour, hands-on workshop designed to get you comfortable using AI to brainstorm ideas… improve your writing… work more efficiently… and add another valuable skill to your professional toolkit.

And when you’re ready to turn your writing skills into a business…

Steve Slaunwhite’s Getting B2B Clients($497 VALUE — included with membership)

Steve gives you a professional process for finding and approaching companies you’d like to write for…

Researching prospects…

Introducing yourself and your services…

Using LinkedIn to build relationships…

Setting your fees…

Preparing professional quotes…

And turning successful assignments into repeat business and referrals.

Plus his Marketing Activity Tracker… Slide Show Information Kit… Stay-in-Touch Strategies… pricing resources… templates… examples… and more.

Those resources alone represent more than $1,440 in professional B2B and skills training.

And they’re only the beginning.

Because your membership also includes…

And because the B2B world never stands still…

Fresh B2B Ideas, Training, and
Guidance — Month After Month

— Plus —

And behind all of this…

And remember…

These are just the benefits waiting for you now…

From her place at the helm — and working in the B2B world herself…

Pam Foster will continue bringing you new insights, resources, training, and opportunities as B2B evolves.

So there will always be something new to discover inside B2B Writers International.

What Does Membership Cost?

Now, I’m sure you’re wondering…

What does it cost to have all of this working for you?

After all, just the professional training you’ll receive as a B2B Writers International member represents more than $1,440 in value…

And that doesn’t include our writer-specific, curated weekly WritersWanted job source…

Your new B2B Specific Projects Hub…

Professional feedback on select projects…

Steve’s B2B Writing Quick Tips and specialized Roadmaps…

The B2B Writers Insider…

New training and expert interviews…

The entire B2B writing library…

Your member community…

Or all the new resources and guidance we’ll continue adding over the months.

With so many benefits…

It’s easy to imagine a professional resource like this costing as much as $1,500… $2,000 a year — or more.

But it doesn’t.

In fact, membership in B2B Writers International typically costs $97 a month.

Which I think you’ll agree is an exceptional value for everything you’ll have at your fingertips… and the profound impact it can have on you as a B2B writer.

But with everything new we’ve added to B2B Writers International…

And because we can’t wait to see just how many new B2B writing careers spring from it…

We wanted to do something special to mark the occasion…

Come Celebrate With Us…
by Claiming the VERY BEST B2B Writers International Membership Rate You’ll Ever See!

That’s why for this exciting relaunch…

I’m inviting you to join B2B Writers International at the lowest monthly rate you’ll ever see.

So instead of the $97 membership typically costs each month…

You can join today for just $27 a month!

You read that right…

For just $27, you can get started immediately with access to everything I’ve shown you.

Join B2B Writers International Just $27! Start Today!

And just so we’re clear…

This is NOT one of those “limited time” or “introductory” offers where the price goes up after a few months…

That special $27 monthly rate is yours for as long as you remain a B2B Writers International member!

That’s $70 OFF every single month…

A savings of $840 every year!

And if you want to save even more, be sure to visit the membership sign-up page, here.

The one condition:

You can ONLY claim this special pricing through today’s relaunch invitation.

Join, Explore — See if B2B Is Right for You! No Obligation, No Pressure to Stay

And even at today’s deeply discount price, there’s no long-term commitment or pressure to stay.

You can come in and explore all the opportunities for yourself…

Learn some valuable writing skills…

Even try your hand at writing a few B2B projects.

And if at any time you decide B2B writing isn’t for you after all…

Simply cancel your membership…

And you won’t be charged any more.

In other words…

I’m not asking you to decide today whether you want to spend the rest of your career as a B2B writer.

I’m simply inviting you to join B2B Writers International and find out if B2B writing could be right for you.

Join B2B Writers International Just $27! Start Today!

But what if it is?

What if somewhere among all those industries… projects… companies… and possibilities…

You finally find the kind of professional writing career you’ve been looking for?

What if not long from now, instead of still searching for ways to make money writing…

You’re actually writing for your first B2B clients…

Getting paid professional fees…

And building toward the kind of income and freedom you hoped writing could give you?

That possibility alone is worth exploring…

More so than ever at today’s special pricing.

And with everything waiting for you the instant you join B2B Writers International…

You can start today.

Here’s What to Do Now

Simply click the button below and become a B2B Writers International member for just $27.

The moment you join, you’ll have immediate access to everything I’ve talked about — and more…

Most importantly, we’ll show you exactly where to begin.

You don’t need to figure out anything else today.

Just take that first step.

I’ll see you inside!

Join B2B Writers International Just $27! Start Today!

To your success,

Rebecca Matter
President, AWAI

P.S. B2B writing has been one of my favorite opportunities for new writers for years.

But I believe it’s especially worth taking a closer look at today.

AI is changing how companies create content… how buyers find information… and even the kinds of writing services businesses need.

Yet there’s a growing consensus among those in the B2B world that companies still need people who understand their customers…

Who can recognize what makes their products and ideas stand apart…

Can ask good questions…

Uncover good stories…

And know how to turn all of that into useful, persuasive communication.

And as you’ve seen, those are skills you can learn.

So if you’ve been looking for a professional writing career that gives you plenty of room to find your own place…

I hope you’ll give yourself the chance to explore B2B writing today.

For just $27, you can join B2B Writers International…

See what’s possible…

And start finding out where you might fit.

See you inside!