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Income When They Aren't "Working"…
The AWAI Model for Building a Thriving “Zero-Client”
Writing Business
Show You How to Start an Online Business That
Can Earn You Money Now —
Hi there,
Rebecca Matter here… with something huge and exciting I want to share with you.
It will forever change how you see your copywriting skills as a writer.
You see…
There’s this idea many writers have that as a freelancer, you need clients to earn an income.
On the surface, it makes sense.
How else are you supposed to make a living, after all?
But what if I told you it’s…
NOT TRUE!
Here’s the reality:
Copywriting is one of the few skills you can have where it’s possible to also make a living without clients.
In fact…
Some writers actually make more money this way.
How?
By leveraging your writing skills to build an online business that not only has the potential to pay you a steady income 24/7, 365 days a year…
But can also grow into an asset you can sell down the road.
Dual Income Streams
It’s why many smart writers do this in addition to working with clients — just as you can too.
Very quickly, they see the possibilities:
“I can use my writing skills to help my clients make more money… and get paid for that work…
“And I can also use my writing skills in my own business… and keep ALL the profits!”
And here’s the crazy part…
It’s Far Less Complicated Than You Think
I mean it.
Far too many writers avoid starting their own fun and profitable online business because they think it’s too complicated.
Or they think —
“I’m a writer, a creative spirit. I’m not cut out for entrepreneurship. Building a business seems like a lot of work and beyond my experience.”
Well, make sure you’re sitting down for this…
You ALREADY Have 80%
of the Skills You Need!
As a writer, you have a natural “edge” in the business world.
Storytelling… persuasion… effective communication… understanding your prospect’s needs and wants… crafting an irresistible offer…
These skills are critical to starting a successful business.
It’s because most people DON’T have these skills that many businesses fail.
But you DO have them.
So you’re already 80% of the way there…
Plus, you don’t need an MBA to start your own “zero-client” writing business.
Today there are countless resources and tools designed specifically for writers looking to make money with their skills.
It’s why, in many ways, I believe building your own writing business is…
Easier Than Writing for Someone Else
And once you see the simple 3-phase “zero-client” online business-building blueprint I’ll share with you ahead…
The same blueprint our colleagues, partners, and I have used to build online businesses that routinely generate seven and even eight figures in revenues year after year…
… and are worth millions of dollars if we ever wanted to sell them.
You may come to realize that having a successful online business is a heck of a lot more fun and enjoyable than writing for someone else…
… and a better “fit” for you as a writer.
What’s more…
Once you know how to use your writing skills to build an online business for yourself — you’ll finally have what you’re looking for…
Ultimate Freedom.
Having your own clientless writing business is liberating.
You have the freedom to write what you want, when you want, and how you want.
It’s a powerful shift.
You go from prioritizing your client’s needs, to your own.
As a result, there’s:
- Less having to chase and please clients…
- Less hard deadlines…
- Less trading time for money…
Build a Business on Your Terms
Owning a clientless writing business gives you more control over how you want to run your business and ultimately how you spend your time.
Instead of focusing solely on your clients’ needs, you can make your own business and personal goals a priority.
And if one day you decide to give up freelancing altogether and focus entirely on your online business…
You’ll have even more “say” over your day-to-day schedule.
If you want to take a day off, great.
If you want to take some time to write that novel you’ve been thinking about, go for it.
If you simply want to enjoy an afternoon with a book at your favorite coffee shop, you can do that too…
All without the looming fear of missing a client deadline…
Without the nagging worry there’s something else you “should” be doing.
And with the peace of mind, you are building something valuable, that has the potential to one day become an asset for you — all while having it support what you want to do in the “now,” day in and day out.
Is This Really Possible?
All this may sound surprising at first… especially if you’ve never thought of yourself as an entrepreneur or haven’t owned a business before.
But I’ve seen firsthand how building a clientless writing business can transform a writer’s career, and I believe it’s an opportunity every writer should consider.
Many writers have explored this approach and made it work for them.
They Discovered a New Way to Leverage Their Writing Skills
Like Danielle Malcolm…
She started out as a freelance copywriter, only trading time for money…
But then got wise to just how powerful her writing skills were…
So she launched her own online business.
Now she makes far more than she did when she was solely working with clients.
Or John Wells —
He decided to forgo working with clients, and instead built his own business… thanks to his writing skills.
His income skyrocketed in just three years.
Then there’s Dan Kilner…
He’s made more money than most people make in their entire careers working a full-time job — all in just a few short years — and it’s because he used his writing skills to build his own online business.
Pretty impressive.
What’s more…
They Did It with ZERO Clients
Danielle, John, and Dan have not only built thriving online businesses that support the kind of life they want to live…
… but they've also escaped the “time-for-money” trap freelancers fall into.
They never have to deal with clients if they don’t want to…
It’s true “optionality.”
Building for the Long Term…
Plus, there’s something else at play here…
Because when you leverage your writing skills to build your very own “zero-client” online business…
Not only do you get the client-free income (that has the potential to come in 24/7, 365)…
Not only do you gain the ability to create your own schedule as you see fit — and truly enjoy it without guilt or looming deadline stress…
But you could end up building what may become a true asset that grows in value over time.
And this is the part many writers don’t stop to think about…
If you only work for clients, if and when you decide to leave freelancing altogether and do something else — like retire, or shift into a different career path…
… that’s it, the money stops coming in.
Aside from the lessons learned and experience gained (which of course is valuable), you’ve got nothing else to show for it.
So unless you’ve built up a sizable nest egg in that time, you’ll likely have to go find another source of income.
But with your own clientless writing business, you can instead give yourself the potential to end up with a true, saleable asset.
One that you can slowly build over time and then…
Reap the Rewards
If you work at building up your clientless writing business over time, eventually it may grow to the point you may want to sell it.
There are online businesses being sold each and every day.
And they’re in virtually every niche imaginable (which means you can launch your “zero-client” business writing only about what you LOVE).
$70,000…
Writing About Chickens, Cows,
Ducks, and More
Like this site on homesteading, for example…
… with articles on taking care of livestock… how to make cultured buttermilk… what to feed your chickens and ducks… and more.
Guess what?
This site was making only $1,600 per month.
It recently sold for nearly $70,000!
Look:
Now, am I saying you’ll build something like this and sell it for $70,000?
Not at all.
I just want you to see what’s possible if you put in the work, commit to your success, and follow a proven blueprint.
Here’s another example I found…
$58,000 for Writing About
Landscaping and Gardening
This one is a site about gardening…
It was making only $1,400 per month:
The site was only two and a half years old when it sold for $58,000.
Pretty cool to see what others are able to do when they apply themselves, don’t you think?
One more example, just to illustrate what's out there…
Finding Success Even in
"Unexpected" Niches…
Now, when I say you can write and start your clientless online business about any topic you want…
… I MEAN it.
Here’s another site, dedicated to everything hip-hop music.
There are posts that contain different song lyrics…
… posts about the “top 50 best southern rap albums of all time”… top songs from different hip-hop artists…
You get the idea.
If you love hip-hop, this would have been fun to create and write about.
The site itself was only two years old.
Then it was listed for sale…
And sold for $170,000!
Of course, selling a site like this just two years after creating it isn’t typical.
Most people who build sites — or any kind of business, for that matter — do not end up selling them.
The important thing to take away here is that by building your own business, you open doors to various opportunities — whether that’s ongoing revenue or, one day, putting it up for sale.
But Here’s the Interesting Part…
The three sites I’ve just shown you?
They're just simple blogs.
And still, they were making $1,400–$7,000 per month before the owners decided to sell.
With the 3-phase “zero-client” online business-building blueprint I’ll reveal to you in just a moment…
… You’ll Learn How to Set Up Many More Revenue Streams
Because having a blog with plenty of helpful content is just ONE of SEVEN income “levers” you’ll want to have.
Which means…
With every income “lever” you add to your business…
Your potential monthly revenue goes up exponentially…
Then one day, if you decide to sell, your potential payday could be higher as well.
What’s more, we can help you get started.
Because as writers, we’ve done it — and we want to share our process with you… right here… in this invitation.
Then if you decide you want me and a team of fellow business owners to guide you step-by-step, I’m excited to tell you about a very exclusive training experience we’ve put together, to help you build your very own “zero-client” writing business.
One with the potential to build in significant value over the years (and potentially be sold down the line if you so desire!).
This Is What So Many of Your
Fellow Writers Are Now Doing…
Earlier, I told you about the extreme examples, like Danielle, John, and Dan.
But there are other AWAI members quietly building their own “zero-client” writing businesses and thriving.
Like Holly Reisem Hanna…
While she worked as a contractor, she started a blog on the side…
Initially, her vision for it was to make some “extra” money so she could afford little things like lunch outings and “Mommy and Me” classes with her baby girl.
Eventually, Holly’s blog started becoming VERY successful and she realized she would never have to go back to working for anyone else.
Holly has built a true asset.
She’s even had tempting “offers” from interested parties wanting to buy it from her already!
Then there’s this writer’s story…
“I’m Currently Booked”
Christina Gillick started out writing small articles, blog posts, and sales letters for clients.
But take a guess at what she did, around the same time she started freelancing…
Yep —
She started her own business, selling comfortable earrings.
Her business is so successful now, oftentimes she barely has time for client work.
She has months-long stretches where she has to turn prospective clients away:
Wouldn’t that be nice — to have your business be so successful, you’re in a position to turn down clients?
Her Copywriting Business — SOLD!💰
AWAI’s own learning chief, Pam Foster, was first an AWAI member turned successful six-figure copywriter before accepting a full-time job with us.
Instead of going the traditional route of putting up a website with only a few pages promoting herself, Pam created a scalable freelance writing business — PetCopywriter.com. She posted a regular series of blog posts that became the main way to attract potential clients, which she did.
When she was ready for a change of pace (because we successfully convinced her to join the AWAI team with an offer she couldn’t refuse 😉)…
Another AWAI member who happens to be a veterinarian wanted to shift careers into copywriting, so she and Pam came to an agreement for her to buy PetCopywriter.com, with all of its content and lead-generating power.
None of this would’ve been possible if Pam hadn’t built a business that could continue to run without her.
Even if Pam hadn’t sold it, she could have made money in a number of different ways, by pulling any of the SEVEN income “levers” you’ll learn about, if you decide to let us help you (more on all this in a minute!).
A NEW Path to
Accelerated Writing Success
This is why it bears repeating:
Every writer, whether brand-new or experienced, should be building a scalable business.
This is true whether or not you decide to do freelancing.
And don’t worry — it’s a lot simpler than it sounds…
I Believe Any Writer Can Do This
These days, it’s easier than ever to build an online business.
That’s because you don’t have to be a tech genius.
There are so many options these days that make building everything you need for your business super easy.
Back when we started, you had to have a developer or programmer on hand, who could custom-build your website the way you wanted it so it would look professional.
But now?
There are PLENTY of “plug-and-play” tools out there that even the most tech-phobic person can use.
With just a few clicks of a mouse, you can build entire websites, landing pages, newsletters, email campaigns, ad templates, and more.
This is a far cry from the days where if you didn’t understand “code” like HTML or CSS, you were out of luck.
In fact, with The AWAI Model — which I'll tell you more about in a moment — you don't even need a website (if you don't want to have one!).
There are many tools that you can still use that don't require you to have one, and will let you build the foundation of a lucrative, zero-client writing business.
Now, here's another big thing you DON'T need to build a thriving zero-client writing business:
You don’t need employees or a “team.”
It’s entirely possible to be a “business of one” and have a thriving business. In fact, it’s recommended for most writers.
That way there’s no need to worry about having to manage a team or anything like that.
You Don’t Need a Single Client
And of course…
It’s entirely possible to build and grow your business without ever needing to write for a single client if you don’t want to.
Many writers are introverts by nature.
It’s a big reason why the traditional model of freelance writing for clients can be intimidating for them, at least initially.
And I totally get it…
Getting clients requires you to step WAY out of your comfort zone and approach strangers…
Which is ironic, considering most of us grew up being told constantly NOT to talk to strangers.
Is it any wonder why reaching out to clients is hard for so many? 🤔
Then there’s needing to market yourself to get clients.
It puts a giant spotlight on you.
Writers who are more extroverted don’t mind this… Some even enjoy the attention.
But most introverts don’t.
That’s perfectly okay.
It’s why if you still want the writer’s life…
… and to have a business built around the life you want… without needing to rely on clients for your livelihood…
I’d like to personally invite you to be a part of something special we’ve created for you:
The AWAI Model for Building a Thriving “Zero-Client” Writing Business
This is all about helping you build and grow the kind of business you want and deserve.
And I have to reiterate:
Even though the phrase “building a business” may sound scary or even overwhelming…
The AWAI Model for Building a Thriving “Zero-Client” Writing Business is far from that.
Instead, this is…
Your Most Powerful Shortcut to
Leveraging Your Writing
I’m talking about a simple, proven, “inch-by-inch-it’s-a-cinch!” approach to turning your writing skills into a real business and a real asset you can choose to sell down the line.
One that’s the culmination of EVERYTHING we’ve learned as business builders here at AWAI over the last 28 years.
We’ve distilled it all into an easy-to-understand, repeatable process writers can use to potentially build real wealth for themselves.
Where you will no longer have to trade hours for dollars if you don’t want to…
Where you will never again have to chase a client if you don’t want to…
Where you will call all the shots and be able to have a business that works for you nonstop, even if you decide to take a few weeks off.
You Will Walk in a Blank Slate…
… and Leave with a Complete Toolkit for Building and Growing Your Very Own "Zero Client" Writing Business…
I.
Am.
SOOOOOOO EXCITED about this! 🥳
When we initially launched this training to a small group of writers, I knew it had the potential to be big…
But I never imagined just how life changing it would end up being for those who went through it!
This is your chance to find the same success and be among the elite few to know and implement this groundbreaking, proprietary AWAI Model.
I’m Going All Out
And to make sure nothing stands in your way of success, I’m pulling out ALL the stops to make this the most comprehensive… life-changing… career-making… freedom-creating training you’ve ever experienced.
I mean it with every fiber of my being.
You’ll get the complete “blueprint” of how we’ve built AWAI into the company it is today and how I’ve built businesses too — including Digital Copywriter, Barefoot Writer, B2B Writers International, The Professional Writers’ Alliance, and others…
You’ll discover how to apply it to yourself, as a one-person, clientless writing business…
And you’ll do this by participating in recorded training sessions with ME and other key AWAI partners who are writers AND business builders too.
This way we can be there to help support you… guide you… and be with you every step of the way.
— UPDATE —
Earlier this year, we took a group of writers through this training live and it was a huge success.
Members raved about the value of each session, which is no small feat considering some paid as much as $1,995 to join us.
And three “check-ins” where you’ll be able to listen in as your fellow “zero-client” business builders ask a group of experts specific questions you might also have when it comes to building your clientless writing business…
At the lowest price you will EVER see for Black Friday! (More details below.)
Together, we will radically redefine for you what it means to be a successful writer in 2025 and beyond…
… and show you an entirely NEW way to succeed and live the writer’s life, where you’ll be 100% in the driver’s seat!
One More Thing…
We Want to “Partner” With You During the Initial Launch of Your Zero-Client Writing Business!
Here at AWAI, we are always COMMITTED to our members’ success. But this time, we’re taking things a bit further…
Not only are you getting our proprietary AWAI Model for Building a Thriving “Zero-Client” Writing Business, but…
… once you have things ready to press GO…
Let me explain…
One of the hardest parts of launching a business — whether it’s a zero-client writing business or any other business, for that matter — is getting that initial momentum going… building your list… and landing your first few customers.
After brainstorming ideas with Katie and the marketing team, we decided:
“Why not just ‘partner’ with our members? Why not HELP them gain that initial momentum and their first few sales?”
So that’s exactly what we’re going to do.
When you’re ready, and you’ve taken all the necessary action steps to launch your clientless writing business, let us know.
We’ll promote you to our entire audience via our newsletter, website, and social media channels…
Which means you’ll immediately have hundreds of thousands of people potentially seeing YOUR clientless writing business…
Hundreds of thousands of people potentially clicking over to see what you have to offer!
And while most companies will charge you an arm and a leg to do something like this…
As part of the AWAI Model for Building a Thriving “Zero-Client” Writing Business, you won’t pay a penny to have us promote YOU!
I can’t stress how much this opportunity can shorten the time it takes for you to make your first few sales.
But before I get carried away (I can’t help it, this is so exciting! 😀)…
Let’s take a look at how the entire training works…
Your 3-Phase “Zero-Client” Online Business-Building Blueprint: PLAN, LAUNCH, SCALE
For the first part of this training, you’ll go through all eight sessions with our experts and me.
This is split into three distinct phases.
Phase 1 is where you’ll PLAN.
You will uncover your writing business IDEA and VALIDATE it, to make sure it has the best chance of success.
Phase 2 is where you’ll LAUNCH.
This phase is all about creating your initial “assets” and starting to make your first few sales ASAP.
Phase 3 is where you’ll SCALE.
This third and final phase is all about MAKING MORE SALES, and we will reveal the THREE most powerful ways we do it here at AWAI.
After we’ve covered all three phases, that’s when the real fun begins — digging in and working on YOUR clientless business.
You’ll have a 90-day roadmap that will help you set yourself up to start making sales… access to our private Facebook group — where you’ll have fun, take action, and have us all cheering you on…
And when you’re ready, we’ll PROMOTE your newly launched zero-client writing business to AWAI’s entire audience.
More on all of that in a bit…
First, let’s look at each phase in more detail…
Phase 1 PLAN (Finding and Validating Your IDEA)
First things first — you need to know what you want your business to be about.
This part is a lot of fun because you can explore your interests… your passions… anything you want to write about.
Whether you love gardening, playing guitar, learning a different language, playing board games, or even going wine tasting…
… there IS a way to build a potentially very lucrative “zero-client” writing business around it if you know how to identify it.
Session 1 “The Idea Incubator”
This is why in our very first session, AWAI Executive Director and Co-Founder Katie Yeakle and I show you how to:
- Brainstorm ideas that could be a perfect fit for you
- Identify whether or not those ideas will be true “moneymakers”
We’re starting here because this is the most common place for people to get stuck.
They struggle with “what” to make their business about.
Or they’re not confident they’ve made a good choice.
Not you…
By the time we’re done, you’ll have crystal clarity on your idea and the excitement and momentum to carry you through to the finish line.
But like I said — I want nothing to stand in your way…
Which is why once you’ve selected your idea, you’ll SEND it to us in the private Facebook community you’ll be a part of for this training.
That way, we can VALIDATE your idea and make sure you’ve got the best idea possible, with the best chance of making you money.
Then, it’s on to…
Session 2 “Getting CLEAR on Your Audience”
One of the biggest factors in the success of ANY business is getting clear on your audience — i.e., the customers and clients you’ll be going after.
This part is so critical. Because you can have the best idea in the world, but if you market it to the WRONG audience, it’ll fall flat.
That’s why it’s crucial that your idea and audience be a good fit for each other from the very start.
So to help you do that, we’ve tapped top digital copywriter Heather Robson (who’s also the author of MANY of AWAI’s most popular programs)… and Russ Henneberry — one of the leading voices in digital marketing today.
(Fun fact: Russ literally WROTE the book on digital marketing, called Digital Marketing for Dummies, along with his co-author Ryan Deiss.)
Together, Heather and Russ make sure you get crystal clear on WHO your business will serve… so that your idea and your “who” will match perfectly.
With these two pieces done, it’s time to move on to the next step.
Phase 2 LAUNCH (Start Making Sales)
This is where the rubber meets the road.
You’ve settled on an idea.
You know WHO you’re going to serve with your clientless writing business.
Now it’s time to make all that hard work pay off…
Because in the next three sessions, we’ll show you how to start setting up the first three “money levers” of your business.
In fact, we want you making sales ASAP, so we’re going to get down to business in the very next session and show you how to get that first “money lever” up and running!
Session 3 Your FIRST “Money Lever”:
Your Newsletter
One of the fastest and most effective ways to launch your clientless writing business and start making sales ASAP is through a newsletter.
Now, in the past, launching a newsletter was quite a process.
You had to figure out all the tech…
You had to get software for building an email list…
You had to get designers to help you “set things up” so the newsletter “looked” nice…
And more.
It took a lot of time, money, and effort to get it going.
But in this session, you’re going to learn how you can set yourself up to generate revenue with your newsletter by using a completely FREE platform that solves ALL the tech stuff for you.
All you need to do?
Invite people to be a part of your newsletter and start writing it!
And to help show you how to do exactly that, you’ll get to hear from a very special guest… someone who is no stranger to launching PAID newsletters and creating a lot of revenue with them:
Content marketing LEGEND Brian Clark.
He single-handedly PIONEERED content marketing as we know it today.
And, he’s built and sold multiple businesses, the last of which got to $12 million per year in revenue before he sold it for a very nice payday!
Brian shows you his personal strategy for launching your first PAID newsletter, using a free-to-use platform that makes it easier than ever.
He also gives you the strategies you’ll want to keep in mind as you build your newsletter, to ensure people WANT to sign up and pay you for it.
Session 4 Your SECOND “Money Lever”:
Your Email List
Now that you’re working on getting your first “money lever” in place, it’s time to show you how to build the rest of the “money levers” for your business, whenever you’re ready to.
And the second “money lever” you’ll want to build once you’ve got your newsletter up and running is your email list.
An email list is critical, because it becomes the “heartbeat” of your business.
It’s how you’ll stay in touch with your prospects AND your customers…
It’s how you’ll build and deepen your relationship with them…
And, it’s ultimately how you’ll let them know about any future products or services you decide to offer. It can also serve as a way to continue GROWING the income from your first “money lever”: your newsletter.
So in this session, you’ll see how to start an email list if you’ve never done it before and don’t have the foggiest clue how to do it…
You’ll learn how to build the RIGHT audience (so you don’t risk talking to tire-kickers and people who do not buy from you)…
And you’ll discover how to go “beyond” audience building, and quickly discover what your audience WANTS to BUY (the key to building a thriving writing business).
This won’t just be a “how-to” session about building a list…
You’ll hear directly from other zero-client business owners, so you can see exactly what they’re doing.
Session 5 Your THIRD “Money Lever”:
Your Website
By now, you’ve got a newsletter up and running (or at least, very close to it!).
You also know how to start your email list whenever you’re ready to.
Now it’s time to show you how to set up your THIRD “money lever” — your website.
Granted, at this point, you’ll already have one income machine turned on…
But in this session, you’ll discover how to build a website that will create another stream of income you can add to your clientless writing business whenever you choose to increase your income further.
So to that end, we’ve brought in the BIG GUNS when it comes to websites — digital copywriting PIONEER Nick Usborne!
And even though Nick is among the best digital copywriters out there…
He stopped writing for clients a while back.
Can you guess why? 😏
Yep, that’s right — he’s built his own incredibly successful “zero-client” writing business using his knowledge of websites and web copy.
And in this session, he shows you how simple it can be to both set up your own website (that dovetails perfectly with your newsletter and email list) and start making mostly “hands-free” money from it!
** BONUS ** How to Use ChatGPT to Do the
Initial “Legwork” for You
Typically, the area you’ll spend the MOST time on… and work the hardest on…
… is the creation of all your assets — all the content, whether it’s a single issue of your newsletter, a blog post, a social media post, webpage copy, and more.
In the past, it could take weeks. In some cases, even months to get it all ready for the marketplace.
Not anymore.
Thanks to the power of AI writing tools like ChatGPT and Claude 2.
In this eye-opening pre-recorded training, you’ll see how Nick uses ChatGPT to help you create a lot of the content you’ll need to build your business.
This can easily shave anywhere from 40% up to 80% off the time it normally would take.
Translation:
This bonus training helps you “get to the money” much faster, because you’ll be leveraging the power of AI to help speed things along significantly.
Phase 3 SCALE (Make Even More Sales, Faster)
Once you have at least one or two revenue streams coming in from your money levers, you might think about how best to increase your monthly revenue.
That’s when you’ll want to start “scaling” your business.
In plain English: This is how it can be possible to make more money, faster — when you feel ready to.
That’s why over the next three sessions (6, 7, and 8), we teach you the methods we’ve used here at AWAI to consistently scale the business up, year after year.
Starting with…
Session 6 Your FOURTH and FIFTH “Money Levers”:
Ad and Affiliate Revenue
Now that you have everything you need to build and grow an amazing business for yourself using the first three “money levers” and the assets you’ve created…
It’s time for me to reveal to you one of my FAVORITE ways to really scale things up.
This is a bit more advanced, but that’s okay…
I want to make sure we leave no stone unturned and that you see the ENTIRE AWAI Model and how it works.
You don’t have to implement this strategy just yet. But it’ll be good to have in your “back pocket” for when you want more income.
Plus, it’s something that will allow you to predict your revenue for the next year well in advance.
In short, you will learn how to get OTHER businesses to pay you, through offering ad placements and/or creating affiliate relationships.
The way this works is a little like real estate…
Let’s say you own a piece of property you don’t live in or use.
You can rent it out, either directly through a real estate agent or via a site like Airbnb.
Depending on the location, you might end up getting a few hundred dollars a month…
Or thousands of dollars.
It’s all about the type of property, how desirable it is, even the time of year.
You can also “partner up” with other businesses, like a property management company, to have them bring customers to you. In exchange, you give them a small commission every time someone rents your property. So it’s kind of like having your own sales team doing all the “selling” for you.
The same applies to your zero-client writing business.
I explain HOW all this works… WHY businesses will be thrilled to pay you every month to advertise with you… and why they’d want to sell YOUR products too!
Like I said, this is a bit more advanced, but it can really grow your income when you’re ready.
Session 7 Your SIXTH “Money Lever”:
Your Own Products
At this point, you’ve likely pulled at least ONE of the “money levers” to get your business going.
Now it’s time to give you the path that can really give you leverage when it comes to scaling your revenue…
You’re going to learn how to turn what you already know into a saleable product.
I’m talking about creating your very own digital courses… assets you can continue to sell again and again… and building a large and long-term revenue stream into your business.
And to show you the ropes, we’ve brought back Heather Robson, TOP writer and expert on turning your knowledge into money.
Heather shows you her proprietary methods for zeroing in on the specific knowledge you have that would be the most valuable for your audience.
She gives you her system for rapid-fire organization and “creation” of what you’ll sell…
And so much more.
Now, what if you DON’T have any knowledge or skills you can quickly monetize?
Not to worry…
Heather also shows you her strategy for turning OTHER people’s knowledge into a sellable courses.
And with that, it’s time to move on to our last session:
Session 8 Your SEVENTH “Money Lever”: Memberships and Communities
Whew! At this point, you should congratulate yourself and pat yourself on the back…
You’ve identified an idea to start your business with…
You’ve built out at least one asset and are pulling at least one “money lever”…
You’ve got a PLAN for how to make even more sales when you are ready to do so…
Now it’s time to give you the last and final way you can add even more revenue to your “zero-client” writing business:
Memberships and communities!
Along with building in monthly recurring revenues for your zero-client writing business… this is an area that can continue to grow month after month after month.
And truth be told, right now, communities are exploding in popularity!
People want to be with others who are like-minded. And by creating a community or membership site that serves your ideal audience, you can end up really growing your business!
So that’s why in this session, you’ll learn all the best strategies for building your first membership program or community.
Be sure to take plenty of notes on this one, because even though it’s the seventh and final “money lever” you can pull, it can often be the MOST profitable!
Start Building Success
from DAY ONE
As you can see…
The AWAI Model for Building a Thriving “Zero-Client” Writing Business gives you literally ALL the knowledge and strategy you’ll need to build a thriving, “clientless” online business.
Please know…
This TRULY is how we’ve built AWAI (and other businesses) to the million-dollar mark and beyond.
Now, I’ve covered a lot here, and your head might be swimming…
But let me sum it up in seven “plain English” steps:
Step 1: You’ll come up with a writing business idea — so you can write about both something you LOVE and something that is viable in the marketplace.
Step 2: You’ll get crystal clarity on who the PERFECT audience is for your idea.
Step 3: You’ll build your first PAID newsletter to start making sales ASAP.
Step 4: You’ll build an email list and an audience (and your website if you so choose).
Step 5: You’ll start creating all the content and assets you need for the “money levers” you choose to engage. This can include writing more issues of your newsletter, writing emails for your email list, content for your site, and more.
Step 6: Rinse, repeat. Keep growing your business.
Step 7: SCALE when you’re ready — grow the business further with the more advanced “money levers.”
It’s that simple.
And remember, we’ll be with you every step of the way.
Remember too — this is PROVEN.
These exact steps have built real, thriving online businesses.
And just to reassure you once more —
You do NOT need to be a tech genius. We’ll point you to the simplest tools available today, many of which are FREE.
I personally have zero tech “skills.” If I can build a business — I 100% believe you can also.
And the best part?
All these steps we’ll be going through work whether you dream of building a BIG business with the potential to sell for a BIG payday…
Or you’re happy with a much smaller business that gives you "options" in your life and doesn't require you to be at its beck and call 24/7.
Remember…
This is about building your business around your lifestyle so that it supports it (not the other way around).
So every writer’s “zero-client” business will look different on the surface…
But when you “look under the hood,” you’ll find this same AWAI Model at work.
The same model we’ve spent 28 years developing.
We’ve done the heavy lifting and faced the challenges, and now, we’re handing you the distilled essence of all that experience, by showing you how we do it, and having top partners show the parts (and “money levers”) they have helped us with.
And because of all that, we’ve set things up so you’re on the path to success from DAY ONE — saving you a ton of time, energy, and money trying to figure all this out on your own.
One more thing…
You Get Step-by-Step Checklists,
Guides, Recommended Tools, and More
Have you ever tried assembling furniture without the manual?
Not fun.
And while we’ll give you everything you need to know to launch your “zero-client” business, we want to make it as easy and straightforward as possible for you.
That’s why every session will also have its own checklist we will give you.
That way every step, every decision is all mapped out.
No "what do I do next?" moments.
Just clear, concise, and actionable steps.
And as far as guides, we’re including those too, so you understand how to set things up at a high level.
You’ll also get our complete “Recommended Tools” guide. We’ve gone ahead and vetted ALL the platforms, software, tools, and more you’ll want to have to build your business.
These are the best of the best, and many are FREE to start.
And they’ll all be listed in this guide.
This means no wasted time on trial and error, trying to figure out which tool is right for you. We've got you covered.
Now, there’s another perk you get…
We’ll Guide You Step-by-Step
to Making Your First Few Sales
This isn’t a “sit and learn” kind of training program.
Not at all.
With every session, you’ll get assignments, so you can make progress on building your business in the background.
At the end of it all, we’re going to hold you accountable.
How?
By giving you a 90-day plan you can follow to build out your business and have it ready to make your first few sales…
Here’s how it works:
After you finish going through the last session (No.8), it's time to take a look at the 90-day roadmap we've created for you.
This is a DAILY ACTION PLAN.
If you follow it, you will either be making your first few sales in just 90 days…
Or at the very least, be WELL on your way.
Look — in life, most problems can be eliminated by sustained daily action.
That’s why we'll ALL be in a private Facebook group as you go through each session and the 90-day action plan.
We’ll be holding you accountable… asking you to check in and making sure you got your daily actions done… and more.
Like I said…
I’m going ALL OUT here, because I want to see you SUCCEED and prove to yourself you CAN make money as a writer — WITHOUT a single client!
— IMPORTANT —
If You Take Advantage of Today’s Special Black Friday Deal
You will receive a complete 90-day roadmap you can follow to keep you focused and ensure you do everything right.
And in addition to having full and unrestricted access to ALL the recordings…
You’ll also get instant access to THREE “check ins” where you’ll be able to listen in as your fellow “zero-client” business builders ask a group of experts specific questions…
Questions you might also have when it comes to building your clientless writing business…
Or questions that might not have occurred to you to ask… but could end up making a massive difference in your success.
These “check ins” align with your 90-day roadmap, so we recommend going through them after 30, 60, and 90 days, but they’ll be available to you as soon as you join today.
And remember…
AWAI WANTS to Partner With You!
I can’t think of a better way to kick off your zero-client writing business than by having AWAI help you launch it.
Which is why once you are ready to launch…
Let us know.
We’ll arrange to feature one of your pieces of content AND promote your zero-client writing business through our email, social, and website marketing channels.
Remember…
This gives you access to hundreds of thousands of potential customers!
We’ve literally spent 28 years investing in these assets… building them… and getting them to the point where they are today.
Normally, we promote only AWAI’s lineup of products and programs.
But for you — as part of The AWAI Model training — we’ll gladly make an exception.
So make sure you take action and then let us know when you’re ready so we can promote you and help LAUNCH your zero-client writing business!
How to Get INSTANT ACCESS Today
By now, I think you see just how important it is to begin building your very own “zero-client” writing business, sooner rather than later.
You do NOT want to spend decades building up your freelance writing career, only to realize later on, when you’re ready to retire or do something else, that you can’t…
… because if you stop writing, then the money stops coming in.
Please, please, please do not get into that position.
Start building a scalable business NOW — even if you’re brand-new to the world of high-paid writing.
You’ll thank yourself later if you do.
Mainly because you’ll look back and see you’ve built what could become a very valuable asset…
… Something with the potential to keep paying you, even if you decide to personally stop writing.
… Something you can choose to sell later on, if you’re ready for a potential windfall.
You’re getting a complete blueprint here. You’ll come in as a complete “newbie” and leave ready to rock and roll and start making your first few sales for your writing business.
And considering the potential — you can see why if we asked $7,000 to be a part of this, it’d be worth it.
After all, take a look at this “zero-client” writing business:
It was making around $4,000 profit per month with just ONE “money lever” and SOLD for a cool $195,000!
Or how about this one…
A site all about astrology that’s only two years old and has what looks like only TWO of the SEVEN money levers. It’s making around $33,000 per month.
They’re asking $1.1 million for it (and may end up selling for around that much!).
And then, take a look at this one — a site that regularly writes about technology:
It makes around $50,000 per month in profit. And though the listing doesn’t show how many “money levers” they’re using to make that kind of money, based on my experience, I think it’s just two or three.
The asking price?
$3.5 million. 🤩
Now, to be clear — I’m not saying you’ll sell your business for $3.5 million or for any price at all.
And I can’t promise you’ll make any money with your clientless writing business.
After all…
It all depends on what you do with the information and process we give you… how much action you take… how committed you are… and more.
So while I can’t promise you’ll make money from your business…
I can promise you we will give you the EXACT method and process we’ve used here at AWAI to build MULTIPLE successful businesses.
Now, I know how uncertain things are in the world right now…
And I don’t want you to miss out on this.
That’s why you won’t pay $7,000…
… or even half that — $3,500 — to secure your access today.
Your Special Black Friday Deal
Before I share with you the deal I’ve authorized for you…
Please remember:
- You’re getting EIGHT SESSIONS of recorded training…
- You’ll learn how to pull SEVEN different “money levers” to get to your first few sales ASAP…
- You’ll find a great IDEA that has a very good chance of succeeding…
- You’ll get training on how to build the “hub” of your business…
- You’ll build out at least ONE of the four assets we’ll tell you about (and give you resources to help you build EVERY SINGLE ONE)…
- You get to have AWAI “partner” with you if you choose, by promoting you and your zero-client business…
- You get to ask questions in our private Facebook group…
- You get access to the BONUS ChatGPT training, to help you shave off hours of time spent brainstorming ideas, generating content, other assets, and more…
- You also get the step-by-step checklists after each session, the Tools Resource Guide, and more…
And last but not least…
- You’ll get the 90-day action roadmap that will help you set yourself up to start making sales… complete with accountability in our private members Facebook group — where you’ll have fun, take action, potentially be making your first few dollars with your business, and have us all cheering you on…
- AND you’ll get access to THREE group coaching sessions we held with “zero-client” business builders just like you.
Think about that!
If you follow the 90-day action plan to set your business up to start making sales…
You could potentially end up with a VERY successful business.
That’s why even $3,500 to be a part of this is more than fair. (Perhaps even underpriced!)
But again, you will not pay that much.
For now, we settled on $2,995.
(And let’s not forget you’ll be building an asset you could potentially sell down the line.)
But since you’re an action taker, I want to reward you by making this as affordable as possible.
So you won’t pay $2,995…
Or the $1,995 many members paid when we offered this training live earlier this year…
Or even $987, the typical price we’ve ever offered to access this training…
Because this is Black Friday…
We’re doing something we’ve NEVER done before.
So today, you can secure your spot and get started today with The AWAI Model for Building a Thriving “Zero-Client” Writing Business for just $195!
That’s more than 93% off the regular list price.
And the most generous deal we’ve ever offered on this training!
Get the Most Out of Your Writing Skills
Look… you spend hours upon hours perfecting and honing your craft.
And because you’re a part of AWAI, I KNOW you’re continually working to improve yourself and your skills…
I KNOW you’re taking courses on copywriting and other similar topics. So you can keep increasing your (net) worth as a writer and your value to your clients.
That’s the attitude and mindset I LOVE to see in writers.
And if that’s you, then I KNOW I can help you succeed with The AWAI Model.
The only question is…
Will you take that first step, and lock in your spot today?
I’ll leave you with this thought…
You already know copywriting is a financially valuable skill with the potential to make you money for life…
And as your skill level grows, your income potential grows right along with it.
But…
Instead of only making other people a bunch of money with all that knowledge and skill…
Why not go for generating potentially life-changing wealth for yourself too?
Instead of creating sales and greater profits for just your clients…
Why not do it for yourself and get the BIGGEST return on your investment of time, money, energy, and education?
That’s what’s on the table here.
A chance to build and grow a "zero-client" writing business that could provide for you for years to come.
One with multiple streams of clientless revenue, that can generate sales whether you’re on vacation… puttering around the house… or on a globetrotting adventure.
I can’t wait to get started on this with you.
Let’s get you up and going… and making your first few sales ASAP.
Click the button below to lock in your deal.
And I’ll see in the private Facebook group!
To your success,
Rebecca Matter
President, AWAI