Bootcamp 2026 Speaker Spotlight: Brian Clark

What Clients Will Pay THE MOST for in the Age of AI

Brian Clark has been in the writing business for nearly 30 years … and now he's rethinking how he runs his own.

Here's what's happening …

With AI, businesses can produce more content themselves than ever before.

Which raises the question every writer wants to know:

What will they still be willing to PAY a professional writer for?

Brian believes the answer lies in the judgment, creativity, experience, and understanding of people that a good writer brings to the table.

And he's putting that thinking to work in his own business.

At Bootcamp, Brian will show you how he's combining two powerful advantages:

The human expertise clients are willing to pay a premium for …

And AI agents that can handle much of the “heavy lifting” behind the scenes.

You'll discover:

  • What clients are REALLY willing to pay more for … and why your judgment, creativity, and ability to understand people can give you an edge in the age of AI.
  • How to make yourself more valuable to clients … by helping them achieve business results rather than simply delivering another piece of copy.
  • How Brian is using AI agents in his own writing business … to handle time-consuming work and make his operation more efficient.
  • How to combine human expertise with AI-powered efficiency … so you can take on more valuable work without having to do everything yourself.

Imagine building your business the same way an industry legend is …

And properly positioning your services NOW to take advantage of this market shift.

See the full lineup for AWAI's 2026 Copywriting Bootcamp and lock in your spot at today's lowest pricing here.

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Published: October 24, 2026

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