Meet the Experts Behind Our World-Class Copywriting Training Programs
AWAI copywriting career programs are unique because they’re designed and written by masters of the trade … people who are living the life that you aspire to … people whose livelihood depends on the very craft you’re learning.
No matter which AWAI copywriting or business-building program you join — from online writing classes to live events — you’ll receive expert, step-by-step guidance that breaks down the entire process into small, easy-to-do steps.
AWAI’s experts rank as some of the world’s best and highest-paid professionals. Click on the names below to learn more about their credentials.
Mark Ford: Not Your Typical Businessman
AWAI Co-Founder Mark Ford, is a self-made multimillionaire, New York Times bestselling author and a successful business builder. As an industry leader, Mark’s been directly involved in the generation of over one billion dollars of sales through the mail and online.
Paul Hollingshead: From No Money and No Future to Living a Dream Lifestyle
Paul Hollingshead is a Co-Founder of AWAI and leads a truly transformed life as one of today’s most sought-after copywriters.
Katie Yeakle: Helping People Turn Their Passions Into Careers
Katie Yeakle is a Co-Founder and Executive Director of AWAI with over 30 years of direct marketing and publishing experience.
Rebecca Matter: Connecting People with Profitable Work at Home Careers
Rebecca Matter is the President of AWAI and marketer with over 15 years of direct-response experience.
Ben Settle: The 6-Figure Slacker
Ben Settle is an email copywriting expert who has taught the methods that he’s pioneered to some of the world’s most prestigious direct marketing companies.
Bill Bonner: A Driving Force in the Direct-Response Industry
Bill Bonner is the founder and president of Agora Publishing, one of the world’s most successful consumer newsletter publishers.
Bob Bly: “The Copywriter’s Copywriter”
Bob Bly is an independent copywriter, consultant, and author of 100 published books on copywriting and marketing.
Brian Clark: Founder of Rainmaker Digital
Brian Clark is founder and CEO of Rainmaker Digital, a serial entrepreneur, and a recovering attorney.
Brian T. Edmondson: Helping People Turn Their Passions into Profits
Brian Edmondson is a teacher, coach and mentor who has built a thriving business by finding proven ways to get more traffic, capture more leads, and make more money.
Brian Kurtz: A Bridge Between Eternal Truths and Cutting Edge Copywriting Techniques
BRIAN KURTZ, a serial direct marketer, has helped build Boardroom Inc. into one of the most successful and respected direct marketers ever.
Carline Anglade-Cole: Million-Dollar Copywriter
Carline Anglade-Cole is a direct response copywriter with 16+ years of experience writing multi-year controls for the health industry and was instrumental in the launch of O Magazine.
Casey Demchak: Opportunity Abounds for B2B Copywriters
Casey Demchak is an author, speaker, and recognized expert at writing high-impact B2B marketing materials.
Casey Hibbard: Using Customer Stories as a Powerful Marketing Asset
Casey Hibbard has written and managed more than 1,000 customer case studies that have delivered powerful results for her clients.
Charlotte Hicks: Opportunity Abounds for B2B Copywriters
Charlotte Hicks is a Circle of Success Instructor, and the founder of Nowpreneur, which provides marketing services for financial companies.
Dan Kennedy: Prospering as a Copywriter
Dan Kennedy has worked as a copywriter for the past 30 years and is one of the highest paid copywriters in the world.
Dianna Huff: Never Stop Learning
Dianna Huff helps small, family-owned industrial manufacturers grow through marketing.
Donna Baier Stein: Write Your Novel While Pursuing a Copywriting Career
Donna Baier Stein has followed two career paths as a writer: one as a direct marketing copywriter, author, and seminar presenter and one as fiction writer and poet.
Donna Doyle: A Leading Alternative Health and Self-Help Copywriter
Donna Doyle is a leading copywriter in the health and self-improvement industries, and a sought-out copywriting coach.
Ed Gandia: It’s a Great Time to Be a B2B Content Marketer
Ed Gandia is a sought-after B2B copywriter, author, speaker and coach and author of a number of popular AWAI programs.
Gordon Graham: Help Your B2B Clients Tell Their Stories
Gordon Graham, “That White Paper Guy,” is an award-winning writer with 30+ years of experience, mainly in technology.
Heather Lloyd-Martin: Industry Leader in Search Engine Optimization Copywriting
Heather Lloyd-Martin is an expert in SEO copywriting and considered one of the original pioneers in the industry.
Heather Robson: The Online Opportunity for Writers Just Keeps Growing
Heather Robson is an online copywriting expert and managing editor of Digital Copywriter.
Ilise Benun: Master Networking and Self-Promotion Consultant
Ilise Benun is a self-promotion and marketing expert, national speaker, coach, and author of seven books.
Jay White: The Secrets to Crafting Sizzling Hot Autoresponder Email Copy
Jay White is a master at writing relationship-driven email copy and developing successful email marketing campaigns.
Jennifer Stevens: World Adventurer, Top Travel Writer and Successful Copywriter
Jennifer Stevens is a leader in the travel writing industry and the creator of AWAI's premier travel writing program.
Jim Turner: Social Media Expert, Copywriter, and Marketing Strategist
Jim Turner is a copywriter and marketing strategist who helps home-based business owners sell more of their products online.
Joe Sugarman: Building a Legacy of Helping People Live Healthy and Long Lives
Joe Sugarman’s accomplishments in marketing innovation alone give him the right to be called a legend.
Joe Vitale: The Master Behind “Hypnotic Copywriting”
Joe Vitale is a legendary copywriter, sought-out speaker, and the mastermind behind hypnotic copywriting.
John Forde: A Master at Writing More Controls More Often
John Forde has been writing winning controls for over 20 years, generating millions in the financial, health, and travel industries.
Joshua Boswell: Building a Big Income Working with Small Businesses Online
Joshua Boswell is an online copywriting expert and secret weapon technology companies turn to for marketing success.
Lisa Christoffel: Managing Editor, B2BWritersInternational.com
Lisa Christoffel is an AWAI Circle of Success member, copy reviewer, COS mentor, and writer. She’s also the founder of Christoffel Copywriting.
Lori Haller: An Unparalled Expert in Direct Response Design
Lori Haller is a direct response graphic-design expert with numerous control-beating designs to her name.
Lorrie Morgan Ferrero: Lifetime Writer and Author
Lorrie Morgan-Ferrero founded Red Hot Copy in 1999 an effort to work anywhere, raise her family, and still make a good living.
Melanie Rembrandt: Discover a Career in Public Relations
Melanie Rembrandt is a public relations and SEO copywriting expert helping businesses boost awareness, credibility, and sales.
Michael Katz: A Predictable, Recurring Income for Writers
Michael Katz, founder and Chief Penguin at Blue Penguin Development, specializes in developing email newsletters for professional services firms.
Nick Usborne: Master Online Copywriter
Nick Usborne is an online copywriter, author, and site optimization expert with over 25 years in the marketing industry.
Pam Foster: Teaching Web Writers How to Delight Their Clients for Repeat and Referral Business
Pam Foster is a Certified SEO Copywriter and web content consultant for multi-page sites and online promotions.
Pete Savage: Feeding a Hungry Market
Pete Savage is a B2B marketing consultant who has helped dozens of corporations improve their marketing results.
Richard Armstrong: A Leader Among the Nation’s Copywriters
Richard Armstrong is one of the nation’s leading freelance copywriters, specializing in publishing, membership and fundraising.
Sandy Franks: Insights From Someone Who Hires Copywriters Every Day
Sandy Franks has over two decades of publishing experience, and is an expert at what gets a copywriter hired.
Steve Slaunwhite: Winner of the Promo Marketing Gold Award
Steve Slaunwhite is a respected author and sought-after speaker on the subject of building a successful B2B copywriting career.
Will Newman: Freelance Copywriter, Editor and Coach
Will Newman is a freelance copywriter and copywriting coach who also oversees the training programs in AWAI’s Circle of Success.