“Direct Response Copy That Opens Wallets …”
Penny Thomas

Penny Thomas



  • BS- Pace University
  • Certificate of Fundraising Management- New York University.
  • Over 25 years work experience in public, private and non-profit sectors.


Direct Response Letters, Web Copy, E-mails, E-zines, Newsletters, White Papers, Case Studies


Aviation, Publishing, Non-Profit

Clients Served:

American Writers & Artists Inst.; Belvoir Media Group; Experimental Aircraft Association; Central Jersey Regional Airport-47N; Applied Research Corp.; Operation Sail 1986/Salute to Liberty; Central Jersey Symphony Orchestra; ClimbOn Inc.; South Street Seaport Museum.


Project fee quote upon request. No cost and no obligation to you.


Payment Schedule:

50% upon contract, 50% upon completion

Lead Time:

I respond to all phone calls or emails within 24 hours of receipt. Project start and completion dates are negotiable.

Awards, Books, Articles written:

Short stories, poetry and articles published in “Remembering the Magic” - International Women’s Writing Guild; Musings Writers of Metuchen.


It’s difficult for us to find quality copywriters for a niche area like Aviation. Penny did a great job of delving into the subject matter. She crafted a terrific package that beat our old control by [29%] a significant margin.

– Tom Canfield,
Vice President Circulation, Belvoir Media Group

Thank you so much for the wonderful job you did on our rock wall letter. The headline was ingenious and the copy represented our company’s voice and mission to a T!

– Tammy Lawman,
President, Climb On, Inc.

Thank you Penny .You are a very creative writer. You took a complex subject- Transition Leadership, studied it, and then wrote a masterful white paper, all in a very short turnaround time.

– Jan Margolis,
President, Applied Research Corporation

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