Meet AWAI-Trained Writer:

Jeff Friend

Jeff Friend

Location: Largo, FL
Professions: Copywriter
Specialties: B-to-B, Christian
Website:

Jeff Friend has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

AWAI Verified™

Jeff Friend is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …

  • Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
  • Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
AWAI Verified™ Online Ad Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Online Ad Copywriter Badge. The AWAI Verified™ Online Ad Copywriter Badge indicates that a copywriter has learned to write small, 50 to 100-word ads meant to grab reader’s attention by arousing curiosity and interest so he or she “takes action”.

AWAI Verified™ Editorial and Content Marketing Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Editorial and Content Marketing Copywriter Badge. The AWAI Verified™ Editorial and Content Marketing Copywriter Badge indicates that a copywriter has learned to write “news” stories that quietly promote client products, help with search rankings, and serve as an informational “landing page” when readers click from such ad platforms as Facebook, Google, and other ad networks.

AWAI Verified™ Email Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Email Copywriter Badge. The AWAI Verified™ Email Copywriter Badge indicates that a copywriter has learned to write short one to two page personal “notes” — stick letters that reaffirm a reader’s decision to buy … emails that encourage my reader to click to a sales letter … and more.

AWAI Verified™ Funnel Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Funnel Copywriter Badge. The AWAI Verified™ Funnel Copywriter Badge indicates that a copywriter has learned to write a series of emails and letters that get hot prospects to buy… and buyers to buy more.

AWAI Verified™ Lead-Gen Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Lead-Gen Copywriter Badge. The AWAI Verified™ Lead-Gen Copywriter Badge indicates that a copywriter has learned to write landing pages where the reader is encouraged to submit his or her name and email address in exchange for something of value.

AWAI Verified™ SEO Copywriter Badge

Jeff Friend has earned the AWAI Verified™ SEO Copywriter Badge. The AWAI Verified™ SEO Copywriter Badge indicates that a copywriter has learned to write copy that helps their client reach to the top of search results by placing the right words and phrases in the right parts of content pieces and web pages.

AWAI Verified™ Social Media Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Social Media Copywriter Badge. The AWAI Verified™ Social Media Copywriter Badge indicates that a copywriter has learned to write copy that helps their clients promote marketing campaigns and company image through social media posts that engage and inform readers.

AWAI Verified™Video Script Copywriter Badge

Jeff Friend has earned the AWAI Verified™ Video Script Copywriter Badge. The AWAI Verified™ Video Script Copywriter Badge indicates that a copywriter has learned to write short, fun two to three minute “intro or informational” videos.

Professional Background:

Published in over 40 magazines and websites

Over 20 years experience in Human Resources and Management

Two certifications in Human Resources - Professional in Human Resources (PHR) and SHRM-CP

Five years as staff writer for daily newspaper in Maryland

Wrote several multi-page marketing newspaper inserts

Author/collaborator on three books

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