Meet AWAI-Trained Writer:

Laurie Garrison

Laurie Garrison

Location: Cleveland, OH
Professions: Copywriter
Specialties: B-to-B, Web/Internet
Website:

Laurie Garrison has completed the following verification and training to the satisfaction of AWAI’s Board of Advisors, with expertise in:

AWAI Verified™

Laurie Garrison is AWAI Verified™. The AWAI Verified™ seal indicates that a copywriter has …

  • Studied AWAI’s world-class The Accelerated Program for Six-Figure Copywriting, which covers the fundamentals of persuasive direct-response copy.
  • Passed AWAI’s robust test and demonstrated an understanding of copywriting principles and best practices.
AWAI Verified™ Online Ad Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ Online Ad Copywriter Badge. The AWAI Verified™ Online Ad Copywriter Badge indicates that a copywriter has learned to write small, 50 to 100-word ads meant to grab reader’s attention by arousing curiosity and interest so he or she “takes action”.

AWAI Verified™ Editorial and Content Marketing Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ Editorial and Content Marketing Copywriter Badge. The AWAI Verified™ Editorial and Content Marketing Copywriter Badge indicates that a copywriter has learned to write “news” stories that quietly promote client products, help with search rankings, and serve as an informational “landing page” when readers click from such ad platforms as Facebook, Google, and other ad networks.

AWAI Verified™ Email Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ Email Copywriter Badge. The AWAI Verified™ Email Copywriter Badge indicates that a copywriter has learned to write short one to two page personal “notes” — stick letters that reaffirm a reader’s decision to buy … emails that encourage my reader to click to a sales letter … and more.

AWAI Verified™ Funnel Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ Funnel Copywriter Badge. The AWAI Verified™ Funnel Copywriter Badge indicates that a copywriter has learned to write a series of emails and letters that get hot prospects to buy… and buyers to buy more.

AWAI Verified™ Lead-Gen Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ Lead-Gen Copywriter Badge. The AWAI Verified™ Lead-Gen Copywriter Badge indicates that a copywriter has learned to write landing pages where the reader is encouraged to submit his or her name and email address in exchange for something of value.

AWAI Verified™ SEO Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ SEO Copywriter Badge. The AWAI Verified™ SEO Copywriter Badge indicates that a copywriter has learned to write copy that helps their client reach to the top of search results by placing the right words and phrases in the right parts of content pieces and web pages.

AWAI Verified™Video Script Copywriter Badge

Laurie Garrison has earned the AWAI Verified™ Video Script Copywriter Badge. The AWAI Verified™ Video Script Copywriter Badge indicates that a copywriter has learned to write short, fun two to three minute “intro or informational” videos.

Professional Background:

I specialize in writing awards entries in multiple industries. I also write sales and marketing copy for the sports industry.

My qualifications include:
• Awards entries for winners and finalists in multiple programs
• 30+ years - writer in the sports industry
• 20+ years - running awards programs
• 14 years - college sports magazine editor
• 10 years - copy editor for the marketing department and business directory for a sports business magazine
• 10 years - web writer for national sports associations

Why this means to you?
I can create the best message to achieve the results you're seeking for awards entries, sales collateral, case studies, white papers, special reports, advertorials, articles, newsletters etc.

You get a qualified writer who understands your industry, products, services and customers. I’m easy to work with, detail oriented and highly organized. When we work together, we’re a team and I take our success seriously.

Contact me at Laurie@LaurieGarrison.com.

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