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“It’s All About the Sale. It’s All About Readability”

Lori Haller shares how readability can boost your direct response package's performance.

Working Collaboratively to Produce Top-Quality Work

Lori Haller talks about why copywriters and designers should work together.

Setting Your Business-Building Goals for 2007

Lori Haller shares the importance of goal setting for your graphic design business success.

Avoiding the “I Can't Get Anything Done” Quagmire

Lori Haller shares six tips that can help you get more done while you work at home.

7 Core Secrets of Building a Highly Profitable Design Business

Discover Lori Haller's recommendations for keeping your design business on the right track.

Mastering the Secrets of Magalog Success, Part 3 of 3: Using Columns

Lori Haller shows you how using columns in your magalog design can increase your readership.

Mastering the Secrets of Magalog Success, Part 2 of 3: Organizing Your Design

Lori Haller gives insights into how to organize and approach large-scale assignments like a magalog.

Mastering the Secrets of Magalog Success, Part 1 of 3: Formats

Lori Haller breaks down her approach to designing a successful magalog promotion.

My 5 Personal Secrets to Becoming a Successful Graphic Designer

Lori Haller shares her secrets behind her successful graphic design career.

10 Surefire Ways to Shift Your Career Into High Gear

Master Designer Lori Haller tells 10 ways to find clients and get paid assignments.

Everything You Need to Know About Working With Graphic Designers

Lori Haller brings your more information about working with graphic designers on your direct marketing packages.

Everything You Need to Know About Working With Graphic Designers

Find out how to work better with your graphic designer and get better response rates.