Julia Borgini

Articles by Julia Borgini

Grow Your B2B Client Work Even in an Uncertain Economy

Whether it's a severe recession like we had in 2008 or the global pandemic of this year, outside forces can impact our freelance writing businesses. It can be hard to look past tomorrow or next week, but it is possible to grow your B2B client workload during uncertain times.

How to Get Past the Anxiety of Starting Your Freelance Business

Jitters and butterflies are always part of the mix when you're stepping out of your comfort zone... to start a new B2B freelancing business, to pick up a new client, to take on a new service. Follow these tips to move through that anxiety and put your best foot forward.

How to Discover Better LinkedIn B2B Leads with This Checklist

Save time and zero in on the prospects you really want to work with by implementing a checklist that lets you qualify LinkedIn leads and focus on those who are most likely to result in a beneficial partnership.

5 Metrics You Should Track for Your Freelance Writing Business

Instead of getting lost in data to track your freelance writing business, focus on these five key performance indicators to keep your finger on the pulse of your small business.

One Secret Skill to Turn You Into a Well-Paid B2B Freelancer

Use these four tips and this one secret to take yourself from a decent freelance copywriter to a sought-after, well-paid B2B freelancer.

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