From The Golden Thread Mailbag … Know Who’s Signing the Letter
July 31, 2006 (09:43:50 am)
Pat Coffey talks about the importance of knowing as much as possible about the person who is signing your sales letter.
Quick Tip: Where to “Hang Out” With Prospects on the Internet
July 31, 2006 (09:43:36 am)
Internet resources that will help you get to know your audience.
3 Days That Changed My Life
July 31, 2006 (09:43:10 am)
Monica Day describes how an AWAI bootcamp changed her life.
Quick Tip: Taking the Emotional Temperature of Color
July 27, 2006 (03:47:35 pm)
Discover tips for making more effective use of color.
How to Build Your Success by Keeping Your Clients “In the Loop”
July 26, 2006 (03:41:44 pm)
In an interview, Ilise Benun shows you how regular contact with your clients and prospects will often generate more work for you.
From The Golden Thread Mailbag … Company Contacts Are Prospects
July 24, 2006 (09:42:14 am)
Pat Coffey explains that company contacts are prospects too.
Quick Tip: Direct Mail Is Still the King
July 24, 2006 (09:41:49 am)
Direct marketing is still a leading marketing method.
3 Secrets for Jumping from $20,000 to Over $100,000
July 24, 2006 (09:40:05 am)
Bob Bly explains what sets six figure copywriters apart from those struggling to get by.
From The Golden Thread Mailbag … Premiums and Testimonials
July 17, 2006 (09:34:46 am)
Pat Coffey talks about using premiums and testimonials in your promotions.
July 17, 2006 (09:34:29 am)
Congratulations to AWAI's romance-fiction guru Marcia King-Gamble who has a new novel on the market.
Quick Tip: Get a Free Subscription Worth Thousands of Dollars
July 17, 2006 (09:34:15 am)
Will Newman shares how you can get a free subscription to DM News.
How to Write a Damn Good Testimonial
July 17, 2006 (09:33:47 am)
Use John Carlton's secrets to write better testimonials.
Quick Tip: Mastering Type with InDesign (and Other Layout Programs)
July 13, 2006 (03:31:53 pm)
Find out about a valuable resource that can help your designs look more polished.
How to Turn a Project Proposal Into a Powerful Self-Promotional Tool – an Interview With Peleg Top
July 13, 2006 (03:28:37 pm)
Kammy Thurman interviews Peleg Top about how you can write stronger proposals that also promote your services
From The Golden Thread Mailbag … DM Trends
July 10, 2006 (09:33:17 am)
Pat Coffey answers a member's question about direct mail trends.
Quick Tip: Are You Writing “Too Smart?”
July 10, 2006 (09:32:59 am)
Will Newman shows you a quick way to determine if your writing is easy to read.
How to Harness Your Passion and Thrive in the Self-Help Market
July 10, 2006 (09:32:36 am)
Katie Yeakle explains how to turn your passion into a lucrative career in the self-help market.
From The Golden Thread Mailbag … Finding Mailing Lists
July 03, 2006 (09:26:59 am)
Pat Coffey answers a member's question about how to find mailing lists.
Quick Tip: How Giving Your Services Away Will Make You a Success
July 03, 2006 (09:26:45 am)
Will Newman shares how to use premiums in your self-promotion, a tip he learned from Jay Abraham.
Recommended Reading: “The Man Who Carried the Drum”
July 03, 2006 (09:26:26 am)
Michael Masterson recommends a book by a former AWAI bootcamp attendee.