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The Incredible Power of "If Only"

How can you find your prospect’s dreams, wishes, and ambitions? Jen Adams explains.

The Ties That Bind...

Jen Adams focuses on the power of relationships in your writing.

Zeroing In On Your Reader's Core Emotions

Jen Adams talks about the importance of understanding your reader’s feelings.

Understanding the "Voices" Within Your Audience

When you’re writing for others … and especially when you’re writing to persuade others … it’s absolutely critical that you connect with them in ways that resonate with their beliefs. Jen Adams helps you connect with your readers.

Your Own Leg Up...

Learn how to use list building in your freelance writing business and also to launch your own business or money-making website.

Come and See...

If you ask any marketer – they all want more traffic! Traffic is important to get new leads. Learn some of the easiest ways to get traffic as a freelance writer.

Won't You Share Your Name?

One of the best ways to grow your email list is to offer something of value in return – a special report, a case study, or tips on how to do something.

What's in a List?

List building is an essential skill to have as a direct-response copywriter. The more qualified prospects you have to market to, the more the company will grow.

How to Take Advantage of Google Hummingbird to Increase Your Value as a Web Writer

Jen Adams shows you how to tap into the newest Google trend toward rewarding quality writers … and turn your good reputation into serious cash.

Lessons from the Spirit of Christmas

Believe in your work. Charles Dickens’ publishers rejected his story, A Christmas Carol but he believed in it so much that he self-published and it was an instant hit.

A Second Chance at Christmas Memories

Sometimes copy needs to go though many stages of revisions before it’s a hit. “Have Yourself a Merry Little Christmas” has been revised many times.

The Christmas Hit That Almost Wasn't

Clement Moore wrote a Christmas poem for his children, and didn’t claim authorship for it for years because he thought it was “silly.” Always take credit for your work!

The Montgomery Ward Copywriter Who Changed Christmas

Robert May wrote the story of Rudolph while he was working as a copywriter. It was a promotional piece to give away to customers during the holidays.

4 Alternatives to Using Traditional Mailing List Data Cards

Jen Adams gives you four solid alternatives to using traditional mailing list data cards that will quickly give you more of the insights you need.

Be a Content Marketing Strategist

Be a content strategist instead of a content provider. Tie everything together and provide solutions to businesses that will help with their sales goals.

Help Businesses Attract Customers with a Content Strategy

Content marketing provides an on-going stream of income and work for freelance writers. Which businesses would you like to write for?

Content That Attracts the Right Prospects

What kind of content will give businesses the best prospects? Identify the reasons customers don’t buy and address them with your content strategy.

Why Content Marketing Works

People are constantly researching products, looking up recipes, finding how-to articles online … and the businesses that answer these questions, often get the sale.

Content Marketing: The Hottest Marketing Trend Right Now

The need for content marketers is everywhere. Businesses that have blogs, newsletters, social media accounts, & special reports need content marketers like you.

Building a Connection with Your B2B Clients

Steve Slaunwhite explains why connecting with your clients is crucial to your B2B Copywriting success. Spend the time to connect with clients on a personal level.

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