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Bob Bly’s 25-50-25 Rule
Successful copywriters divide their time between studying, analyzing and doing. Bob Bly's 25-50-25 rule helps you manage how much time to devote to each.
www.awai.com/2015/01/bob-blys-25-50-25-rule
How This 133-Year-Old Marketing Tactic Gets Consumers Buying
Creating an incentive to take action, such as a discounted rate, gives your prospect a reason to act now rather than later. Here are some motivational tactics writers can use to increase urgency and make a huge difference in sales.
www.awai.com/2021/09/how-a-133-year-old-tactic-gets-consumers-buying
This Kind of Hand-Built Portfolio Brings You Tons of High-Paying Clients
Building a network of potential clients and like-minded writers is one of the most important assets in your portfolio and pays off in distinct ways, including more money, more knowledge, and higher status.
www.awai.com/2021/08/hand-built-portfolio-brings-high-paying-clients
Write Your First Substack Post… and You Could Get a $200 Prize!
This could be your first paid freelance copywriting job! For this contest, you’re going to write a Substack post using the "first post" framework. And, if yours is one of the three best submissions, we’re going to award you $200. Read More Here …
www.awai.com/2025/07/write-your-first-substack-post
The Latest Winners of the 2025 4 Days to $400 Writing Challenge
Congratulations to Andrea Barnes and Francois Ngoma, who both wrote winning blog posts in our latest round of AWAI's 4 Days to $400 Writing Challenge for new freelance writers. This program is for aspiring professional freelance writers learning the ropes of effective content through AWAI.
www.awai.com/2025/10/latest-winners-of-the-4-days-to-400-challenge
How to Discover Your Hidden Remarkable Benefit
Brian Clark wants to help you find your inner benefit and market it to help achieve freelance copywriting success.
www.awai.com/2012/08/how-to-discover-your-hidden-remarkable-benefit
Living the Writer's Life: Ernst-Jan Buijs
Ernst-Jan Buijs grew up in a small city near Rotterdam, Netherlands. While still attending university, he was already thinking about the future. One thing was for sure… the typical 9–5 lifestyle just wasn’t for him. So, Ernst-Jan began looking for opportunities to build his own business. What he was able to build — while traveling Europe in a camper with...
www.awai.com/2021/05/living-the-writers-life-ernst-jan-buijs
Doing This One Thing Opens Doors to Industry Insiders
Joining Circle of Success is one of the best decisions you can make to advance your career and get on the path to building a six-figure writing income.
www.awai.com/2021/11/doing-one-thing-opens-doors-to-industry-insiders
This AWAI Member Already Earned Back His Investment with Just Three Clients
With Infinity Membership, you get lifetime access to every home study program… every business-building course… every book, every manual, every template, and every home business kit AWAI offers — now and in the future.
www.awai.com/2022/06/awai-member-earned-back-investment-with-3-clients
Why Writing Small Fragments of Copy Can Make You an In-Demand Writer (and 5 Ways to Get Started)
Whether you call it small fragments or microcopy, this kind of writing is soaring in demand. And with the proper training, you can become the next in-demand UX copywriter.
www.awai.com/2021/07/why-writing-fragments-of-copy-make-you-in-demand

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