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- Living the Writer's Life: Rebecca Griffin
- Rebecca Griffin’s journey to writing will blow you away. For starters, she has defied all odds in the face of one health challenge after another. She also has a remarkable ability to stay focused on her long-term goals, fortified by small but steady wins. Get ready to have your heart warmed with this story of resilience, determination, and ultimately the love of a mother and...
www.awai.com/2024/12/living-the-writers-life-rebecca-griffin
- 3 Good Reasons to Invest in the Structure of Your Business
- So many people who come to me for mentoring tell me they won't feel confident enough to start looking for clients "until they have all their ducks in a row." And that makes sense … When you're starting something new, you need a solid foundation. Otherwise, you feel like you're floating out there, unmoored and without an anchor. That kind of instability is very...
www.awai.com/2024/03/invest-in-the-structure-of-your-business
- Why Getting to the Heart of Your Reader’s Core Emotion Matters Most
- Sandy Franks shares why it’s crucial to get your reader’s core emotion.
www.awai.com/2024/04/getting-to-the-heart-of-your-readers-emotion
- This Legendary Writer Knew How to get Readers to Say Yes within the First Few Sentences of Copy
- Sandy Franks shares some tips for writing winning sales copy from a legendary copywriter.
www.awai.com/2024/04/legendary-writer-got-readers-to-say-yes
- This Technique Makes Your Copy 10x Stronger and You’ll Want it to Become Part of Your Writing …
- Reading copy (even content) out loud became a regular part of our writing routine. And it's something all A-list copywriters do without fail. Why? Because reading out loud helps you pick up little nuisances that could have an impact on response and or conversion rates … for example, awkward transitions that can stop a reader. When your reader moves from one paragraph to...
www.awai.com/2024/04/this-makes-your-copy-10x-stronger
- Living the Writer's Life: Latifat Abifarin
- In Latifat Abifarin’s words, “I’m one piece of evidence that there are talented and good people from Nigeria.” Over the years, Latifat has struggled at times to connect with potential clients who judge her or assume she can’t speak English. But, she’s persevered and built a successful writer’s life working as a content writer, ebook...
www.awai.com/2023/02/living-the-writers-life-latifat-abifarin
- Living the Writer's Life: Leslie Blaize
- Leslie Blaize didn’t let the termination of her corporate job get her down. In fact, she didn’t even bat an eye before jumping into the writing world. Find out how she got started at lightning speed and went on to leverage her professional knowledge into a lifestyle that offers loads of freedom and space to have fun and be with family.
www.awai.com/2025/03/living-the-writers-life-leslie-blaize
- A Good Headline Entices Like a Good Cup of Coffee
- A well-crafted headline has the power to intrigue, evoke curiosity, and draw in a reader thirsting for engaging content. This article will show you effective ways to help you master the art of crafting exceptional headlines that leave a lasting impact on readers.
www.awai.com/2024/04/a-good-headline-entices-like-a-good-cup-of-coffee
- Building a “Better Home” for Your Words… (and Why It Could Catapult Your Writing …
- As a copywriter, you’ve spent countless hours learning how to write copy and content. And thanks to that time you’ve invested in honing your craft, chances are you’ve landed a few clients and are living some version of your writer’s life. But how do you get to the next level?
www.awai.com/2024/09/building-a-better-home-for-your-words
- To Go from Good to In-demand Writer, Know What Your Prospect is Feeling
- Sandy Franks layers in a copywriting lesson that will make your copy more effective … by further "meeting your reader where they are" when they read it.
www.awai.com/2024/04/know-what-your-prospect-is-feeling
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