August 26, 2002 (07:58:40 pm)
A commonly used copywriting technique that may be derailing your success.
Interview With a Pro: How Pegi Deitz Shea Uses Copywriting Skills to Write Award-Winning Children's Books
August 26, 2002 (07:55:08 pm)
In an interview, Children's book writer Pegi Deitz Shea reveals how her copywriting skills bolstered her success.
Success Story: AWAI Member Peter F. Tells Us How He Beat Our Control
August 19, 2002 (07:52:24 pm)
An interview with AWAI member Peter F. on how he wrote the letter that beat AWAI's control.
The Copywriter Who Wrote the Pledge of Allegiance
August 05, 2002 (08:13:20 pm)
Learn the true story behind how the Pledge of Allegiance was written.
The “Ben Franklin” (and Other Secret Ways to Close a Sales Pitch)
August 05, 2002 (08:12:41 pm)
Discover five methods for closing your sales promotions.
How to Produce More While Working Less
August 05, 2002 (08:05:26 pm)
How to get more out of your copywriting study.