July 2003
Writing Under the Gun
July 28, 2003 (05:10:12 pm)
Sometimes pressure brings out the best in your writing.
14 Tips Copywriters Can Learn from Professional Storytellers
July 28, 2003 (05:09:56 pm)
John Forde shows how the art of storytelling can make your copy stronger.
Success Story: Mary Guinane Smith Tells Us How She Overcame Her Biggest Challenge – Gaining Enough Confidence to Market Herself
July 21, 2003 (05:08:56 pm)
AWAI member advice on gaining confidence and self promotion.
Member Asks: Will the "Do Not Call" Legislation Affect My Copywriting Career If the Law Turns to Target Direct Mail?
July 21, 2003 (05:08:16 pm)
Find out what “Do Not Call” legislation means for copywriters now and in the future.
Quick Tip: The Importance of Repeat Clients
July 14, 2003 (05:05:09 pm)
Bob Bly shares how repeat clients make your business stronger.
5 Shockingly Simple Ways to Influence Your Buyer
July 14, 2003 (05:04:50 pm)
John Forde reveals five simple persuasive tools that can boost your sales.
A Headline Writer's Toolkit: The 12 Most Powerful Words in Advertising
July 07, 2003 (05:04:24 pm)
Twelve words that can punch up your headline.
Interview with a Pro: Scott Haines on Discipline, Criticism and How to Find Highly-Successful Controls You Can Learn From
July 07, 2003 (05:03:56 pm)
In an interview with Scott Haines, you'll learn how to study controls to hone your copywriting skills.