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News
- Final Hours to Get Russ’ Content Training We're about to close down our huge second chance opportunity on Russ Henneberry’s content strategist training program… Where Russ will teach you — step-by-step — how to spot the “money leaks” every business has along their customer journey… And write fun, engaging content that fixes those leaks.
- Success Story Interview: Lisa Christoffel B2B Writers International Managing Editor Lisa Christoffel joins AWAI Executive Director Katie Yeakle to share how she got her business off the ground and what helped her grow into the respected strategist and mentor she is today. She walks through the early decisions she made, how she positioned herself in the B2B space, and the marketing strategies that consistently brought her the right kind of clients.
- Content Projects Worth $5,000+ (EACH!) There’s a massive opportunity open for writers right now… Driving up the fees for content writers to $5,000+! Your job is to solve specific (and expensive!) problems businesses have today… Problems that take human insight, experience, and understanding to solve. Discover how you can quickly start earning more as a writer here.
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The Writer’s Life
- Success Story Interview: Lisa Christoffel B2B Writers International Managing Editor Lisa Christoffel joins AWAI Executive Director Katie Yeakle to share how she got her business off the ground and what helped her grow into the respected strategist and mentor she is today. She walks through the early decisions she made, how she positioned herself in the B2B space, and the marketing strategies that consistently brought her the right kind of clients.
- Success Story Interview: Jon Stoltzfus From Rocket Scientist to Copy Chief: Building Winning Copy Through Strategy and Process If you’ve been part of the AWAI community for any length of time, you’ve likely heard of Jon Stoltzfus — the former rocket scientist who built a highly successful career as a copywriter and marketing strategist. Today, Jon serves as a copy chief and strategist in the financial and information marketing niches, where he not only writes winning copy, but trains and guides junior writers as well. In this Inside AWAI conversation with Executive Director Katie Yeakle, Jon shares how he first made the transition into copywriting, what helped him gain traction early on, and how his analytical background shaped the way he approaches strategy and messaging.
- Success Story Interview: Cindy Cyr Using AI as a Strategic Partner to Get Unstuck, Regain Momentum, and Move Forward Cindy Cyr is a copywriter, marketing strategist, and COS member who knows what it’s like to make progress — and then suddenly feel stuck. Despite steady momentum in her business, a combination of professional roadblocks and personal challenges left her feeling deflated and unsure of her next move. Everything began to shift when Cindy stopped viewing AI as a shortcut or writing tool and started using it as a strategic partner — a “second brain.” By learning how to work with AI differently, she found a way to move past blocks she couldn’t always identify, regain clarity, and reconnect with the excitement she once felt about her work.
