Congratulations to Elizabeth Tiernan, Our Fall 2023 Winner of AWAI’s White Paper Challenge — Awarded with $5,000

Thursday was a big day for Elizabeth Tiernan. That’s when she learned she’s the latest winner of AWAI’s $5,000 White Paper Challenge.

Elizabeth’s white paper not only met all the requirements and scored a 100 out of 100 … it went above and beyond expectations. According to the reviewer, “You put together a very coherent, easy-to-follow argument, written it in a way that pulls the reader through the paper. This is an excellently put together, excellently written paper.”

Participants in the live eight-session program followed a step-by-step method for writing a 10-page white paper on B2B Copywriter Training (sponsored by B2B Writers International).

This program was taught by Pam Foster, AWAI Learning Chief, along with teaching Assistant Lisa Christoffel, Managing Editor of B2B Writers International. Pam is an experienced B2B Copywriter and trainer on white papers and many other AWAI B2B copywriting programs.

Class members were given the challenge of turning in a complete, 10-page white paper and possibly earn $5,000 as the grand prize. They also took a rigorous test to demonstrate their understanding of white paper principles and earn their AWAI Verified™ White Paper Specialist certification.

Here’s Elizabeth when she learned that her white paper was the top choice.

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👏 Elizabeth Tiernan 👏

She said, “I’d been intimidated by white papers for a long time. It was the thing I had to tackle to get past my reservations. But everything that was presented here chipped away at all that – easy to follow. I got to the point where I said, ‘OK, now I can do this’." She did it beautifully.

Congratulations to Elizabeth and to all White Paper Mastery & Certification participants who submitted a report!

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Published: December 15, 2023

1 Response to “Congratulations to Elizabeth Tiernan, Our Fall 2023 Winner of AWAI’s White Paper Challenge — Awarded with $5,000”

  1. Congrats Elizabeth.... I was right there with you "intimidated, but something I had to tackle".


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