AWAI Success Stories

Looking for a little inspiration? Read some of our most recent success stories below.

And if you want to meet some of the AWAI Members who are now living the writer’s life thanks to their hard work and dedicated persistence, be sure and read our case studies.

Living the Writer's Life: Thomas Blake

Thomas Blake followed a twisty path in life before he landed on B2B copywriting. But today, he’s living his writer’s life while enjoying a newfound hobby of drawing pencil sketches. He even managed to score a free art course in exchange for his blog-writing services. Read below to learn Thomas’ advice for how to avoid burnout and one sneaky trick to make sure you’re always writing in a conversational tone.

Living the Writer's Life: Jessica McKay

When the pandemic hit in 2020, Jessica McKay realized it was time to make a change. So, she pulled out her copy of AWAI’s Accelerated Program for Six-Figure Copywriting. It had been gathering dust on her shelf for the past several years. Within days, Jessica had her first client — a $1,700/month retainer. It was a strong start to an even stronger year, with her top-grossing month coming in at $18,000. Check out the interview below to learn how this former life coach found a way to transform her life through well-paid writing.

Living the Writer's Life: Ashly Kimball

Every morning, you’ll find Ashly Kimball and her cat strolling down the driveway to get her mail. At the same time, she’s holding a phone to record a quick business tip to post on her Instagram account. According to Ashly, this has revolutionized her business. Read on to learn more about how she uses social media to connect with her clients.

Living the Writer's Life: Mike Klassen

It’s been a long time since we showed his face, but it’s time to share the story of our very own Barefoot Writer designer, Mike Klassen! Mike actually got his start working at Microsoft, but it wasn’t long before he turned to AWAI to learn copywriting and then graphic design. Over the last 10 years, his career has continued to evolve, including a trip to Australia for a speaking engagement, time spent homeschooling his kids, and — of course — the freedom to work with nice people on his own terms. We hope you enjoy this peek into the design side of our magazine family.

Living the Writer's Life: Frank Mitchell

You’ll often find Frank Mitchell relaxing and playing guitar. In fact, other musicians know him as “the fingerpicking guy” because of his skill at that particular style of play. Although music is a huge part of his life, Frank prefers to write in silence and is working hard to build his dream writer’s life. Read Frank’s story to learn how he leverages his experience as a truck driver and military veteran to connect with email and funnel campaign clients.

Living the Writer's Life: Sunni Baerwalde

On a lazy summer afternoon, you’ll find Sunni at her lake house — laptop in hand — writing for one of her 30-plus clients. When she’s not writing web copy or working on her books, you’ll find her spending valuable time with her kids and grandkids. You see, writing has unlocked a world of possibility for this dedicated mother. Her business has grown significantly in the past year because of her ability to dive into every AWAI course she’s ever taken. Here’s a special interview between Jade Trueblood and Sunni Baerwalde…

Living the Writer's Life: Joseph Battrick

Joseph Battrick has done it all. He’s worked as a journalist, funeral director, and insurance salesman, and even tried a job in aerospace manufacturing. But this passionate performer wanted something more. He wanted a job with flexibility… one where he could be creative and work on his own terms. So today, Joseph is thrilled to be the newest face on AWAI’s in-house writing team. Here is his story…

Living the Writer's Life: Amy Slagle

It was December 2019 when Amy Slagle decided to end her 13-year teaching career for the unknown world of freelance writing. Her guiding light during this transition was the training she received from AWAI — especially from Russ Henneberry’s SEO Copywriting course. Now, just nine months after finishing the training, Amy has conquered her fears and is living her own writer’s life. Learn how she went from teacher to content marketer in this special interview with AWAI’s Jade Trueblood.

Living the Writer's Life: Laurent Duperval

Laurent Duperval has always loved writing, so when he received a piece of mail asking if he could write “a simple letter,” he was intrigued. The pandemic provided the push he needed to start building his own writer’s life as a content writer. Now he gets up each morning, rides his bike, and works the rest of the day on his own terms. You’ll love this special interview hosted by Barefoot Writer’s Robert Rice…

Living the Writer's Life: Lynn Swayze

Lynn Swayze always knew she wanted to be a writer. So when she hit the Print button on her computer and printed out all 800 pages of her first AWAI course, she was ready to learn everything she could to be successful. Today, she gets to “nerd out” in the world of B2B, writing for the tech industry. Her calendar is regularly filled with very large projects that require only a few hours of work per day. It’s the perfect lifestyle for this busy mom of four.

Read more success stories …