Dana Zarcone

Articles by Dana Zarcone

5 Strategies to Identify Keywords for White Papers

Don’t forget SEO when you write a white paper. Including the proper keywords will help your white paper get found and read.

The Top 8 Criteria for a High-Quality Backlink

Getting backlinks to your website isn’t enough for effective SEO — they must be good ones. Here are 8 criteria to check when getting backlinks.

4 Offline Self-Promotion Strategies that Can Bring Online Work

Freelancers who use a blend of online and offline self-promotion strategies tend to have the most success. Discover 4 offline strategies that really work.

Seven Ways to Avoid the Pain of Bad Ergonomics

The freedom of working from home is great — until you start having pain from a workspace without good ergonomics. Here’s how to avoid the pain.

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