Dana Zarcone

Articles by Dana Zarcone

Using Long-Tail Keywords to Boost Your Traffic

70 percent of keyword searches use long-tail key phrase. Learn how you can use long-tail keywords to increase your website traffic.

5 Strategies to Identify Keywords for White Papers

Don’t forget SEO when you write a white paper. Including the proper keywords will help your white paper get found and read.

The Impact of Mobilegeddon on B2B Websites

Google recently launched a new algorithm that brought on what has been termed “Mobilegeddon.” Here’s what you need to know.

How to Eliminate Low-Quality Backlinks and Boost Website Rank

All links to your site aren’t helpful. Here’s how to eliminate backlinks that harm search results and what to do if you can’t get them removed.

The Top 8 Criteria for a High-Quality Backlink

Getting backlinks to your website isn’t enough for effective SEO — they must be good ones. Here are 8 criteria to check when getting backlinks.

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