Kammy Thurman

Articles by Kammy Thurman

AWAI Insider Success Strategy … Stop Screaming! Use Simple Design to Lead Your Reader Directly to the Sale

Learn how to create a seamless “reading path” for your reader on any web page or advertisement you create. Successful reading paths use a specific design hierarchy.

Easy Design Strategies That Lead Your Reader to the Sale

Kammy Thurman shares design strategies that improve readability and boost sales.

7 Strategies to Boost Readability in Any Design

Kammy Thurman reveals seven ways to improve the readability of your designs.

The “Goldilocks Formula” for Just-Right Design

Kammy Thurman shows how all your design elements come together to create just the right effect.

Control-Beating Secrets from Magalog Master Rob Davis

In an interview, graphic design Rob Davis shares the secrets he uses for record success for his magalog designs.

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Interviews with Kammy Thurman

Success Story: How Kammy Thurman Got Her First Writing Job … Then Her First Copywriting Job – and What She Did When They Asked Her for Samples

Kammy Thurman shares how she landed her first copywriting job and gives you insight on how to handle it when a client asks for writing samples.

More About Kammy Thurman

When Did You Realize You Were Living the Copywriter’s Life?

More new copywriters have been added to AWAI’s wall of fame.

Dear AWAI: "We're Having Such a Blast on this New Adventure …"

Kammy Thurman talks about her new life adventure made possible by her copywriting career.

Two IFD Graphic Designer Success Stories

Two graphic design success members share their success stories.

Choosing the Right Computer System, Part 5: Graphic Gadgets Demystified

Graphic design experts share their thoughts on graphic design gadgets.

Choosing the Right Computer, Part 4: The Printer

Get advice from graphic design experts on choosing the best printer to go with your computer.

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