Kimberly Weitkamp

Articles by Kimberly Weitkamp

Create an Ideal Buyer Persona for Your Business

Do you know who your ideal buyer is? When you create an ideal buyer persona, you’ll give yourself a number of marketing advantages.

Show Your Expertise with a Curated Newsletter

Thinking of launching an email newsletter, but feel overwhelmed by the content creation you’ll need to do? Launch a curated newsletter instead.

Five Strategies for More Effective B2B Social Media Marketing

Having a B2B social media presence is required for B2B companies today. But which platform? Who are you talking to? What are you saying? Follow these five tips to improve the success of your B2B social media marketing strategy.

Six-Step Plan for a Successful First Prospect Interview

Use these steps to qualify your prospect and give you the information you need to put together a killer proposal.

View All …