Improve Your Copywriting Skills … 7 Ways to Improve the Copy on the Next Web Page You Write
February 25, 2008 (02:08:25 pm)
Web copy expert Nick Usborne reveals seven ways to ensure your web copy is the best it can be.
An Interview with Expert Catalog Copywriter Jay White
February 20, 2008 (05:18:13 pm)
Catalog copywriting expert, Jay White, reveals what sets catalog copy apart from regular copy.
Who is Elmer Wheeler … and how can he boost your response rate?
February 11, 2008 (01:56:57 pm)
AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.